Professional Documents
Culture Documents
Canadian Publishing 2013
Canadian Publishing 2013
Publishing 2013
P u b l i s h e r s W e e k ly . c o m
A Special
Report
Publishers in Canada
are taking advantage of
new ways to reach readers
A TIME
OF
OPPORTUNITY
Canadian publishing
Opportunity
Knocks
By Leigh Anne Williams
views of the Canadian landscape are surprisingly sunlit. Noah Genner, CEO of
BookNet, acknowledges that the firms
quarterly numbers dont tell the whole
story. As both BookNets June report and
the most recent quarterly report from
Indigo reminded readers, 2012 sales figures included the large sales spikes from
the Fifty Shades and Hunger Games trilogies. When we look at the whole market . . . those big titles really can skew
things, Genner says. So individual publishers, such as a Canadian-owned independent publisher, could be having a great
year, and the market could still be down.
Indeed, most of the publishers who
spoke to PW for this report were remarkably upbeat about sales that were as good
as last years or in many cases better. Previous anxieties about e-books also seemed
to be generally allayed as average e-book
sales seem to be stable at about 17% or
revenue. Although they are still growing,
they are no longer tripling as they did at
first.
While the big story in retail is undoubtedly Indigos reduced book inventory and
the ways publishers are coping with it,
there has also been some good news in the
form of Target migrating north and opening up stores and bookselling opportunities across the country. Target doesnt take
the place of independent booksellers, says
ECW Press copublisher David Caron. We
can put our Taylor Swift book into Target,
but thats the not the fiction or poetry title
that the independent would have sold
well. Nevertheless, Caron says ECW is
adapting and building relationships with
stores such as Costco, Wal-Mart, and Target, both in Canada and the U.S. Were
learning more about what works there,
Caron says, along with what doesnt.
Costco Canada, in particular, does a good
job of picking stores for a regional title, he
says. Weve seen big sales through a small
number of stores when they do that.
In spite of challenges, Caron says publishing in Canada is healthier than it is
reported to be. Theres a perception in
mainstream media that the book publishing industry is beleaguered because thats
what people have been writing for the past
three years, so thats what people think. I
W W W . P U B L I S H E R S W E E K LY. C O M
The
Scotiabank
Giller Prize.
Writing the
book on
Canadian
fiction
for 20 years.
Penguin Random
House
13 authors. 13 books. An outstanding longlist for the 2013 Scotiabank Giller Prize.
Who do you think will win?
SCOTIABANKGILLERPRIZE.CA
she didnt bring it up until later, Doubleday has its own contender for the big
book of the year, MaddAddam, the third
book in the apocalyptic trilogy by Margaret Atwood. Martin characterized
Atwoods book and Penguins The Orenda,
Joseph Boydens account of the brutal
conflict between the French and the Iroquois and Huron tribes in Canadas early
history, as the two biggest literary
events of the fall.)
Martin has the last conciliatory word
on the competition: Its not about what
we start with, its what we end with. We
are just blessed to have both these books.
And therein lies the crux of concerns
from authors and agents. All the competitive talk feels pretty friendly, and
ultimately, Penguin and Random House
are all on the same, very big team now.
Were competitive within and without
as long as theres someone else involved.
As soon as there are only our own divisions involved, then it distills down to
Were not going to bid against each
other, Martin says. But in terms of editorial diversity and identities, they are
going to remain. Hamish Hamilton is
different from Bond Street is different
from Knopf. Random House is different
from Doubleday.
Cochrane says that she doesnt believe
the merger will change much in the way
books come to Penguin Random House:
Agents dont come to each project uninformed. They have an informed opinion
of the editors, the lists, the positioning
that they want for the book.
Dennys agrees, saying, On a working
basis, one hasnt seen the change. The
agents are still coming to us, or we are
commissioning and going to agents
exactly the same way as we ever did.
Agents who spoke to PW said it is too
soon to see the effects of the merger in the
market, and they are waiting to see how
things develop. They agreed that they
will still approach Penguin and Random
House as they always have, but they also
noted that the merger does mean that at
a certain point in the process one more
piece of competition has disappeared
from the market. One agent described it
as contributing to an increasingly con6
P U B L I S H E R S W E E K LY S E P T E M B E R 2 3 , 2 0 1 3
president and now publisher Kevin Hanson had wanted to do for a long time. In
2010, when the government opened up
a review of its foreign investment policy
for publishing and asked for input from
the industry, Hanson says he made it
clear that not only did we want to invest
in Canada and Canadian authors and in
our own team here at Simon & Schuster
Canada, but it was good for the marketplace itself to give authors choice as to
who they could be published by.
The inaugural fall list is small, just
three books, but Hanson says thats a
good start on a list that will grow organically, and hes convinced the three pack
a powerful punch. We have this little
book by the prime minister [Stephen
Harper] on hockey
thats coming out in
November, says Hanson with a grin. Whatever Canadians think
of the Toronto Maple
Leafs team or of Stephen Harper as a
politician, publishing A Great Game:
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As it begins its Canadian publishing program, S&S could find inspiration at the
only other unmerged multinational in
the country, HarperCollins Canada. President and CEO David Kent proudly says
HarperCollins Canadas domestic publishing program is the most profitable
part of the companys sales year after year.
(S&S may be benefiting from some of
HarperCollinss experience because both
Hanson and editor Phyllis Bruce spent
portions of their careers there, in Bruces
case, 20 years, most recently as a vice
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W W W . P U B L I S H E R S W E E K LY. C O M
by Wendy Dobson
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10 P U B L I S H E R S W E E K L Y S E P T E M B E R 2 3 , 2 0 1 3
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W W W . P U B L I S H E R S W E E K LY. C O M
11
Small Presses
Highly
illustrated;
combines history
and modern day
underwater
archeology.
9781459708211 | OCTOBER
9781771022729 | OCTOBER
Corporate Asset takes RCMP undercover operative Jack Taggart into the
world of white-collar crime and murder.
Insurance companies are being bilked out of millions
of dollars. Unfortunately, he has to make a deal with
a sleazier and more dangerous brand of criminal in
order to get the job done.
On the night of March 24, 1944, eighty Commonwealth airmen crawled through a 336-foot-long tunnel and slipped into the dark pine forest beyond the
wire of a German POW compound. The event became
known as The Great Escape.
The Great Escape, gives us the real truth on a story
we thought we knew. Riveting. Linwood Barclay
The Benefactor,
releases May
2014.
A unique
retelling of the
story through
first-hand recollections.
W W W . P U B L I S H E R S W E E K LY. C O M
13
Another year of
Publishing
ExcEllEncE
Winner of the 2013
Carol ShieldS Winnipeg
book aWard
for
fiCtion
Shortlisted for
for
the
Young
Year
of the
WoMenS prize
Year
for
fiCtion
@h arper c ollins Ca
h arper c ollins . Ca
print or e-books!
Award-winning fiction
Fascinating non-fiction
annick press
excellence & innovation
www.annickpress.com
Distributed by www.fireflybooks.com
We acknowledge the assistance of the OMDC Book Fund, an initiative of Ontario Media Development Corporation.
Bringing
Human Rights
Books to the
Classroom
We
have
the
books
youre
looking
for
Talk to us
at BEA,
ALA, OLA
Distributed
in the US
by Orca
Books
Wheres Wigrum?
Childrens
Publishing in Fall
2013
By Leigh Anne Williams
Not unlike the adult side of the business, childrens publishing in Canada looks to be headed for a pretty good 2013 overall, despite limited school and library budgets and reduced
inventory and heavy return rates at Indigo Books and Music
stores. Rick Wilks, director of Annick Press, points to gains
in the nontraditional market that have helped make up for
some of what wouldve been lost. Weve been really successful at getting books into Target. Theyve got a good selection
of a number of titles. And weve done some special packages
for Costco. Publishers that emphasize U.S. and international
sales have also felt less impact from the cuts at Indigo. Owlkids Books publisher Karen Boersma says that efforts to promote the companys books in the U.S are paying off, with
double-digit growth in sales there.
Wigrum
Daniel Canty
Translated by Oana Avasilichioaei
Talonbooks
www.talonbooks.com
Big
19
Brave
www.houseofanansi.com
22 P U B L I S H E R S W E E K L Y S E P T E M B E R 2 3 , 2 0 1 3
book.
Razias Ray of Hope is the 12th book in
Kids Can Presss Citizen Kid series,
which president Lisa Lyons says has been
attracting tremendous interest, particularly in relation to Common Core curriculum. The series, written by multiple
authors, features books that aim to make
complex global issues accessible for children ages 812, covering topics such as
water conservation, biodiversity, food
security, and microlending. More than
700,000 copies of the first 11 books in
the series have sold worldwide and have
been translated into 20 languages.
Razias Ray of Hope is about an Afghan
girl who dreams of going to school. The
book was inspired by an Afghan woman,
Razia Jan, who worked as a tailor outside
of Boston and decided after 9/11 that she
wanted to build schools for girls in
Afghanistan, and founded the Zabuli
Education Centre in rural Afghanistan
that provides free education to 400 girls.
She is actually a character in the book,
says Lyons. The young girl in the book
is called Razia, but one of the things
Razia does is go to homes and sit down,
particularly with the fathers and brothers, and tell them its really important
that the girls are educated, and she does
that in the book.
This spring Orca launched its nonfiction Orca Footprints series. According to
publisher Andrew Wooldridge, the first
two books, Pedal It: How Bicycles Are
Changing the World and Down to Earth:
How Kids Help Feed the World, have both
done well. Pedal It has already been
reprinted, and hes sold rights for both in
Korea. The new title for fall is Brilliant:
Shining a Light on Sustainable Energy.
Were choosing a very specific niche for
our nonfiction. The books are environmentally themed but they wont beat you
over the head or make you feel bad about
how we are treating the planet, says
Wooldridge. Theyre more positive.
With a Beat
music that adults can enjoy. As publisher Roland Stringer explains: A child
can listen to the same album in the car
for hundreds of miles. And it can drive
a parent off the deep end, having to listen for hours to a basement recording
produced with a midi keyboard and a
singing puppet on steroids. Lets just say
we believe in public safety. So Secret
Mountain produces books with a broad
range of music from around the world as
well as different musical genres. This
falls title, A Gift for Sophie, was written
by the beloved Quebeois poet and songwriter Gilles Vigneault and published
first in French in 2007 and has now been
translated into English. It is accompanied by popular singers Martha Wainwright, Thomas Hellman, Jessica
Vigneault, Paul Compagne, and David
Francis. The book is illustrated by Stphane Jorisch.
The cross-generational appeal of great
music was also the inspiration for
Tundra Books lead fall title, from
Robbie Robertson, a member of The
Band. Robertsons Legends, Icons &
Rebels: Music That Changed the World was
written as a book (with two CDs) that
parents could read and listen to with
their children, introducing them to
musical innovators from Louis
Armstrong to Bob Dylan. Kristin
Cochrane, executive v-p and executive
publisher of the McClelland & Stewart
Doubleday Canada Publishing Group,
says Robertson talked about the
intrinsic taste in music that children
have that we dont give them credit for.
There are very few children in the world
who dont respond immediately to the
Beatles or Ella Fitzgerald. Tundra
expects the large and stylishly illustrated
book will be an adult crossover gift
book. Its very much a celebration of
music, a historical document of music in
a particular time, adds Cochrane. But
as the design and as the material came
in, and as the song list that Robbie
compiled with his co-writers evolved,
our numbers kept getting bigger and
bigger, and our vision for the book kept
getting bigger and bigger. Thats big
and brave and surely will have a beat.
www.chbooks.com
W W W . P U B L I S H E R S W E E K LY. C O M
23
TD Bank Makes
Childrens
Literacy a Priority
By Leigh Anne Williams
his year, TD is
devoting
C$3.9 million to prog r a m s
designed
to nurture literacy and
a love of reading,
including putting
books into the hands of
children. Beyond that, it will
spend more than C$1 million in
marketing dollars, according to Alan
Convery, TDs national manager of community relations, who directs all of the
banks sponsorship of childrens literature, literacy, and reading programs.
Each fall, TD also sponsors the Canadian Childrens Book Centres TD Grade
One Book Giveaway program that gives
a book to every child in grade one across
the country. It amounts to about 550,000
books each year, but Convery says this
24 P U B L I S H E R S W E E K L Y S E P T E M B E R 2 3 , 2 0 1 3
hot pulp
Now a major motion picture
Clementine is a junior in high school who seems normal enough: she has
friends, family, and even a boyfriend. But she cant reciprocate his feelings
toward her, so she breaks up with him. When her openly gay best friend takes
her to a gay bar, she becomes captivated by Emma, a punkish, confident
girl with blue hair, an event that leads Clementine to discover new aspects of
herself, both passionate and tragic.
Graphic Novels
ISBN 978-1-55152-514-3
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ARSENAL PULP PRESS
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e dOr
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lm Fest
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Blue is
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BLUE IS THE
WARMEST COLOR
UNIVERSAL HUNKS
Julie Maroh
David L. Chapman
with Douglas Brown
The controversial
graphic novel,
adapted into
the Palme dOrwinning film
released this fall.
THE SIMPLYRAW
KITCHEN
Natasha Kyssa
Plant-powered,
gluten-free recipes
from this former
fashion model
turned raw vegan
advocate.
25
Torontos P-Shift
University of Toronto Press has developed a comprehensive e-publishing system that can take a scholarly book through its whole lifespan, from the authors raw manuscript all the way to its digital distribution.
John Yates, president, publisher, and CEO at University of Toronto Press, says the press developed
its P-Shift system over three years to serve its own publishing needs, but it is now also being used by
client publishers, including the University Press of Colorado and Purdue University Press.
The first part of the P-Shift system can take a raw manuscript and convert it into a high quality
XML file, a data neutral format, which is easily converted into other formats. Today, its ePub2, but
five years from now it could be ePub15 or something entirely new, says Yates.
Along the way, he says, the P-Shift system can also save publishers copy-editing costs, by automatically doing tasks such as cleaning up the Word document, checking URLs and references within the
manuscript with the bibliography. It can also reduce a publishers typesetting costs, says Yates, explaining that UTP sent out a file to about 20 typesetters in Canada, the U.S., and the U.K. The cost of typesetting a Word document was about $4$6 per page, but the cost for P-Shifts XML files was $2.75 a
page. Another benefit of the system is that the ePub files and the print editions can be produced at the
same time, so that publishers dont need to separately prepare files for post-production conversion.
P-Shift also includes a digital asset management system that gives publishers the ability to archive
and protect their files; it also makes it easy for non-technical people to send books to distributors such
as Kobo.
Yates adds that there is much interest in the system from scholarly presses in North America and
that he thinks it will build to become an important revenue source for UTP. Were continually working at enhancing it and making sure that we are adopting leading technology, he says.
26 P U B L I S H E R S W E E K L Y S E P T E M B E R 2 3 , 2 0 1 3
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The TD Canadian Childrens Literature Award honours the most distinguished
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The TD CanaDian ChilDrens liTeraTure awarD is aDminisTereD By The CanaDian ChilDrens Book CenTre.
for more informaTion anD for jury CommenTs, visiT www.bookCenTre.CA or www.TDreADs.Com