Media Studies is the study of

mass communication.
S
Create a spider diagram of the ways in which audiences
are communicated with.
Media Studies is the study of
mass communication.
S
Create a spider diagram of the ways in which audiences
are communicated with.
Isnt it one of those Mickey Mouse
Subjects?
Sunday, September 07, 2014
Welcome to Media
Studies:
To learn the term
media and why it
should be studied.
To understand the
requirements of the
course.
Lesson
Objective
s:
Lesson 1
Lesson
Objective
s:
Because media studies is all about communication, it makes
sense that it has been driven by technologies which allow us
to communicate quicker, easier and over greater distances.

The first cave paintings allowed our species to record our
endeavours and to pass on knowledge. The problem was as
we moved these records were left behind.
4
To learn the term
media and why it
should be studied.
To understand the
requirements of the
course.
Lesson
Objective
s:
After some time we invented paper and began moving, and
more importantly sharing information.

The Gutenberg Printing Press (1400s) allowed for the mass
production of media texts and people soon realised the
influential power they could control.
5
To learn the term
media and why it
should be studied.
To understand the
requirements of the
course.
Lesson
Objective
s:
Which of these was invented
first?
(Put the following into chronological order)
6
To learn the term
media and why it
should be studied.
To understand the
requirements of the
course.
Gutenberg
Printing
Press
Telephon
e
Compute
r
Radio
Televisio
n
The
internet
Mobile
Phones
Faceboo
k
Paper
Hint: What other technologies could be added to this list?
Lesson
Objective
s:
7
To learn the term
media and why it
should be studied.
To understand the
requirements of the
course.
In our modern world the media is responsible for
entertaining, connecting and even educating
audiences.


Lesson
Objective
s:
8
To learn the term
media and why it
should be studied.
To understand the
requirements of the
course.
Fun Facts: True or False?
90% of recorded information was created in the last 2
years.
By 2014 mobile phones will outnumber people.
100 hours of video are uploaded to YouTube every
minute.
The movie industry is larger than the gaming industry.
14% of consumers trust reviews and only 90% trust
adverts.
www.mediabistro.com (May 2013)
To encourage candidates to be inspired,
moved and challenged by following a
broad, coherent, satisfying and
worthwhile course of study whilst
gaining an insight into a broad range of
media.

In addition to make informed decisions
about further learning opportunities
and career choices.
This specification will enable candidates to:

develop enquiry, critical thinking and decision-
making skills through the study of media texts,
audiences and institutions

develop their appreciation and critical understanding
of the media and its role in their daily lives.

develop their practical skills through opportunities
for personal engagement and creativity.

understand how to use media key concepts to
analyse media texts and their contexts
Topic 3. Popular Music
Comparative analytical assignment (60 marks) 8001,500 words
Compare the representations of ethnicity in two music videos.
Africa Shox (Leftfield,1999) and
Like a Prayer (Madonna 1989) -

Production exercise (40 marks)
Reserch folder and
A CD/DVD front and back cover for a new band
from a musical genre of your choice.

Evaluative commentary (20 marks)
Write an evaluation of your work.



Unit B321: The Individual Media Studies Portfolio
Research and Planning (30 Marks)
Production Log and research folder

Production exercise (60 marks)
An extract from a new magazine aimed at a
specific audience, to include the front cover,
contents page and a double-page spread article,
using some original photography.

Evaluation (30 marks)
Evaluation of your work, on the planning
process and the production exercise, together
with evidence of planning.




Unit B324: Production Portfolio in Media Studies
There are two sections to this unit.

Action adventure films.

By analysing and responding to a short, unseen
moving image, candidates demonstrate their
understanding of the following key media concepts:
Media language
Genre
Representation.

The second section is based on a media topic and
tests the candidates understanding of
Institutions and Audiences.

TV Comedy The Big Bang Theory (E4) &
Mrs Browns Boys (BBC1)


Unit B322: Exam
Textual Analysis and Media Studies Topic
(Moving Image)
What is Media
Studies?
P
write a definition of the word media in 8 to
12 words.
The communication of a
message and the effect
it has!

the mass media is

.a group that constructs
messages with embedded values,
and that disseminates those messages
to a specific portion of the public
in order to achieve a specific goal.
WHY MEDIA?
S
To hand in next lesson
Homework
Essay
The FOR and Against argument on why study media?
400 words.
Elements
Introduction In this essay
Content (main arguments)
Conclusion
Dont just regurgitate the podcastthink about itdo some
more research.form your own opinion!!!
Hand in completed next lesson