All of the main characters from the

first two episodes are displayed in the

The black background
is there to connote
negativity with a
contrasting white light
beaming down on
Helen and Dan,
connoting their
innocence aswell as
giving the feel of them
being targeted.
Soap Poster Design
George’s eyes in the background,
contrasting against the dark back drop.
The eyes are lit up to make them
appear bright with a fade effect around
the edge to make them appear natural.
image on the poster. They are all
looking shocked to denote something
interesting and startling is going on.
This gives the audience an idea of the
sort of plot the first couple of
episodes will involve. The use of
showing the cast in a single shot is
quite a regular convention in soap
posters

George’s eyes
are feathered
into the
background just
behind the cast
members. This
has connotations
of people being
watched.

The walthams
logo in the
bottom left
corner. This is
similar to other
soap posters
which use street
sign logos at the
bottom of the
image.