EVALUATION QUESTION 2

How effective is the

combination of your main
products and ancillary
texts?

BY STEPHNIE MATHUTIN.
 The background colour running
throughout the digipak is white. This
is the same as the white background
repeated during the lip-syncing
scenes in the video.

Here are two pictures from our

digipak
This rubix cube is placed inside
the digipak and again fits the
‘3D’ theme of the album.

Central theme of digipak and

album name is 3D also present
on magazine advert.
This is because the purpose of a
magazine advert is to market the
album and artist.
The Central image of the magazine
advert is the same image used on the The font and black and white colour
back of our digipak. This is so that the scheme has been used throughout
target audience will be able to easily the digipak and magazine advert
relate to the duplicated imagery and which helps to portray the bold
associate the two products. The 3D nature of Jade.
glasses hanging from the mic also link
back to the title of the album and
match the photographs of the artists
modelling 3D glasses on the digipak.