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NBC News/WSJ/Marist Poll

October 30, 2016


Florida Questionnaire
Residents: n=1,134 MOE +/- 2.9%
Registered Voters: n=990 MOE +/- 3.1%
Likely Voters: n=779 MOE +/- 3.5%
Totals may not add to 100% due to rounding.
Screener
<Marist Poll Introduction> Are you 18 years of age or older?
Do you consider your permanent home address to be in Florida?
HH SELECTION LANDLINE FRAME ONLY
GENDER GUESS

Do you approve or disapprove of the job Barack Obama is doing as president?


LIKELY VOTERS
Approve
Disapprove
Unsure
Total

October 30, 2016


47
48
5
100

October 9, 2016
48
47
5
100

REGISTERED VOTERS

October 30, 2016


47
47
6
100

October 9, 2016
48
46
6
100

RESIDENTS

October 30, 2016


48
44
8
100

October 9, 2016
49
43
7
100

October 30, 2016


46

Approve
Disapprove
Unsure
Total

Approve
Disapprove
Unsure
Total
If November's presidential election were held today, whom would you support
if the candidates are [including those who are undecided yet leaning toward a
candidate or already voted]:
LIKELY VOTERS
Hillary Clinton and Tim Kaine, the Democrats
Donald Trump and Mike Pence, the Republicans
Neither
Other
Undecided
Total

46
4
3
1
100

October 9, 2016
46
44
6
1
3
100

REGISTERED VOTERS
Hillary Clinton and Tim Kaine, the Democrats

October 30, 2016


45

October 9, 2016
46

Donald Trump and Mike Pence, the Republicans


Neither
Other
Undecided
Total

45
6
3
2
100

41
9
1
3
100

NBC News/WSJ/Marist Florida Poll October 30, 2016; Page 1

Would you say you strongly support <candidate>, somewhat support them, or
do you think you might vote differently on Election Day?
LIKELY VOTERS WITH A CANDIDATE PREFERENCE
Strongly support

October 30, 2016


70

October 9, 2016
74

27
2
1
100

22
3
1
100

October 30, 2016


68

October 9, 2016
70

28
3
1
100

26
4
1
100

October 9, 2016
45

Donald Trump, the Republican


Gary Johnson, the Libertarian
Jill Stein, of the Green Party
Other
Undecided
Total

October 30, 2016


45
44
5
2
3
2
100

REGISTERED VOTERS
Hillary Clinton, the Democrat

October 30, 2016


44

October 9, 2016
45

42
5
2
3
3
100

39
6
3
2
4
100

Somewhat support
Might vote differently
Unsure
Total
REGISTERED VOTERS WITH A CANDIDATE PREFERENCE
Strongly support
Somewhat support
Might vote differently
Unsure
Total
If November's presidential election were held today, whom would you support
if the candidates are [including those who are undecided yet leaning toward a
candidate or already voted]:
LIKELY VOTERS
Hillary Clinton, the Democrat

Donald Trump, the Republican


Gary Johnson, the Libertarian
Jill Stein, of the Green Party
Other
Undecided
Total

NBC News/WSJ/Marist Florida Poll October 30, 2016; Page 2

42
5
3
1
4
100

Overall, do you have a favorable or an unfavorable impression of Hillary


Clinton?
LIKELY VOTERS
Favorable

October 30, 2016


39
58
4
100

October 9, 2016
40

October 30, 2016


37

October 9, 2016
40

58
5
100

55
5
100

October 30, 2016


38
55
6
100

October 9, 2016
39
54
6
100

October 30, 2016


38
57
6
100

October 9, 2016
39
56
5
100

REGISTERED VOTERS

October 30, 2016


36
58
6
100

October 9, 2016
36
58
6
100

RESIDENTS

October 30, 2016


33
59
8
100

October 9, 2016
35
59
6
100

Unfavorable
Unsure/Never heard
Total
REGISTERED VOTERS
Favorable
Unfavorable
Unsure/Never heard
Total
RESIDENTS
Favorable
Unfavorable
Unsure/Never heard
Total
Overall, do you have a favorable or an unfavorable impression of Donald
Trump?
LIKELY VOTERS
Favorable
Unfavorable
Unsure/Never heard
Total

Favorable
Unfavorable
Unsure/Never heard
Total

Favorable
Unfavorable
Unsure/Never heard
Total

NBC News/WSJ/Marist Florida Poll October 30, 2016; Page 3

56
4
100

If November's election for U.S. Senate in Florida were held today, whom
would you support if the candidates are [including those who are undecided
yet leaning toward a candidate or already voted]:
LIKELY VOTERS
Patrick Murphy, the Democrat
Marco Rubio, the Republican
Other
Undecided
Total
REGISTERED VOTERS
Patrick Murphy, the Democrat
Marco Rubio, the Republican
Other
Undecided
Total

Would you say you strongly support <candidate>, somewhat support


<candidate>, or do you think you might vote differently on Election Day?
LIKELY VOTERS WITH A CANDIDATE PREFERENCE
Strongly support

October 30, 2016


43
51
4
2
100

October 9, 2016
46
48
2
4
100

October 30, 2016


42
50
4
3
100

October 9, 2016
46
47
2
5
100

October 30, 2016


52

October 9, 2016
54

43
4
1
100

38
7
1
100

October 30, 2016


50

October 9, 2016
52

44
5
2
100

39
8
2
100

Somewhat support
Might vote differently
Unsure
Total
REGISTERED VOTERS WITH A CANDIDATE PREFERENCE
Strongly support
Somewhat support
Might vote differently
Unsure
Total

NBC News/WSJ/Marist Florida Poll October 30, 2016; Page 4

Are you male or female?


LIKELY VOTERS

October 30, 2016


46
54
100

October 9, 2016
46
54
100

REGISTERED VOTERS

October 30, 2016


48
52
100

October 9, 2016
47
53
100

RESIDENTS

October 30, 2016


48
52
100

October 9, 2016
48
52
100

Male
Female
Total

Male
Female
Total

Male
Female
Total

Nature of the Sample: NBC News/WSJ/Marist Florida Poll of 1,134 Adults


This survey of 1,134 adults was conducted October 25th and October 26th, 2016 by The Marist Poll sponsored and funded in
partnership with NBC News and The Wall Street Journal . Adults 18 years of age and older residing in the state of Florida were
contacted on landline or mobile numbers and interviewed in English or Spanish by telephone using live interviewers. Landline
telephone numbers were randomly selected based upon a list of telephone exchanges from throughout the state of Florida from
ASDE Survey Sampler, Inc. The exchanges were selected to ensure that each region was represented in proportion to its
population. Respondents in the household were randomly selected by first asking for the youngest male. This landline sample
was combined with respondents reached through random dialing of mobile phone numbers from Survey Sampling International.
Assistance was provided by Luce Research for data collection. After the interviews were completed, the two samples were
combined and balanced to reflect the 2013 American Community Survey 5-year estimates for age, gender, income, and region,
except for race, which is from the 2010 Census. Results are statistically significant within 2.9 percentage points. There are
990 registered voters. The results for this subset are statistically significant within 3.1 percentage points. There are 779 likely
voters defined by a probability turnout model which determines the likelihood respondents will participate in the 2016
Presidential Election based upon their chance of vote, interest in the election, and past election participation. The results for this
subset are statistically significant within 3.5 percentage points. The error margin was not adjusted for sample weights and
increases for cross-tabulations.

For nature of the sample and additional tables, please visit The Marist Poll

NBC News/WSJ/Marist Florida Poll October 30, 2016; Page 5

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