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    Rishabh Shukla
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    The document provides readership data from the Indian Readership Survey for the second quarter of 2010. It summarizes the top 10 newspapers, Hindi newspapers, English newspapers, magazines, and overall publications by readership numbers. The top 3 newspapers were Dainik Jagran, Dainik Bhaskar, and Hindustan, with readerships ranging from 13-16 million for the top paper, Dainik Jagran. The top magazines included Vanitha, Kumudam, and Balarama, with readerships between 1-3 million. Overall, Dainik Jagran, Dainik Bhaskar, and Hindustan had the highest readerships across all publications.

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    The document provides readership data from the Indian Readership Survey for the second quarter of 2010. It summarizes the top 10 newspapers, Hindi newspapers, English newspapers, magazines, and overall publications by readership numbers. The top 3 newspapers were Dainik Jagran, Dainik Bhaskar, and Hindustan, with readerships ranging from 13-16 million for the top paper, Dainik Jagran. The top magazines included Vanitha, Kumudam, and Balarama, with readerships between 1-3 million. Overall, Dainik Jagran, Dainik Bhaskar, and Hindustan had the highest readerships across all publications.

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    Download as PDF, TXT or read online from Scribd
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    35 views14 pages

    Periodicals

    Uploaded by

    Rishabh Shukla
    The document provides readership data from the Indian Readership Survey for the second quarter of 2010. It summarizes the top 10 newspapers, Hindi newspapers, English newspapers, magazines, and overall publications by readership numbers. The top 3 newspapers were Dainik Jagran, Dainik Bhaskar, and Hindustan, with readerships ranging from 13-16 million for the top paper, Dainik Jagran. The top magazines included Vanitha, Kumudam, and Balarama, with readerships between 1-3 million. Overall, Dainik Jagran, Dainik Bhaskar, and Hindustan had the highest readerships across all publications.

    Copyright:

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    of 14

    Indian Readership Survey

    Worlds largest Survey

    IRS 2010 Q2

    AIR Numbers - Toplines

    Dailies

    Top 10 Dailies
    Publication Dainik Jagran Dainik Bhaskar Hindustan Malayala Manorama Amar Ujala Lokmat Daily Thanthi The Times of India Rajasthan Patrika Mathrubhumi Language Hindi Hindi Hindi Malayalam Hindi Marathi Tamil English Hindi Malyalam 2010 Q1 16313 13329 9914 9583 8491 7361 7353 7035 6685 6698 2010 Q2 15925 13303 10143 9841 8417 7402 7402 7088 6900 6566

    (AIR numbers; All figures in 000)

    Top 10 Hindi Dailies


    Publication Dainik Jagran Dainik Bhaskar Hindustan Amar Ujala Rajasthan Patrika Punjab Kesari Navbharat Times Nai Dunia Nava Bharat (Mah/Chh) Prabhat Khabar 2010 Q1 16313 13329 9914 8491 6685 3526 2472 1270 1437 1270 2010 Q2 15925 13303 10143 8417 6900 3561 2475 1408 1404 1346

    (AIR numbers; All figures in 000)

    Top 10 English Dailies


    Publication The Times of India Hindustan Times The Hindu The Telegraph Deccan Chronicle DNA Mumbai Mirror The Economic Times (Eng) The Tribune The New Indian Express 2010 Q1 7035 3467 2159 1204 1124 717 831 760 600 537 2010 Q2 7088 3453 2185 1211 1152 836 786 753 588 518

    (AIR numbers; All figures in 000)

    Magazines

    Top 10 Hindi Magazines


    Publication Saras Salil Pratiyogita Darpan India Today Meri Saheli Grih Shobha Grehlakshmi Cricket Samrat Champak Nirogdham Vanitha Periodicity Fortnightly Monthly Weekly Monthly Fortnightly Monthly Monthly Fortnightly Quartely Monthly 2010 Q1 2209 1742 1311 1267 1235 1133 1194 827 869 707 2010 Q2 2045 1803 1301 1265 1181 1160 1087 848 843 702

    (AIR numbers; All figures in 000)

    Top 10 English Magazines


    Publication India Today Readers Digest General Knowledge Today Competition Success Review Outlook Wisdom Filmfare Stardust Business Today Femina Periodicity Weekly Monthly Monthly Monthly Weekly Monthly Fortnightly Monthly Fortnightly Fortnightly 2010 Q1 1788 1270 999 688 496 420 389 370 325 317 2010 Q2 1771 1151 963 687 453 422 375 364 338 324

    (AIR numbers; All figures in 000)

    Top 10 Language Magazines


    Publication Vanitha Kumudam Balarama Malayala Manorama Mathrubhumi Arogya Masika Ananda Vikatan Kungumam Mathrubhumi Thozhil Vartha Karmakshetra Mangalam Language*Periodicity Malayalam Fortnightly Malayalam Fortnightly Malayalam Weekly Malayalam Weekly Malayalam Monthly Tamil Weekly Tamil Weekly Malayalam Weekly Bengali Weekly Malayalam Weekly 2010 Q1 3035 1298 1388 1433 1165 1061 951 960 741 804 2010 Q2 2751 1273 1221 1217 1058 1043 906 845 833 691

    (AIR numbers; All figures in 000)

    Overall Publication

    Top 10 Publications
    Publication Dainik Jagran (D) Dainik Bhaskar (D) Hindustan (D) Malayala Manorama (D) Amar Ujala (D) Lokmat (D) Daily Thanthi (D) The Times of India (D) Rajasthan Patrika (D) Language Hindi Hindi Hindi Malayalam Hindi Marathi Tamil English Hindi 2010 Q1 16313 13329 9914 9583 8491 7361 7353 7035 6685 2010 Q2 15925 13303 10143 9841 8417 7402 7402 7088 6900

    (AIR numbers; All figures in 000)

    Top 10 language dailies


    Publication Lokmat Daily Thanthi Mathrubhumi Ananda Bazar Patrika Eenadu Gujarat Samachar Dinakaran Sakshi Daily Sakal Divya Bhaskar Language Marathi Tamil Malayalam Bengali Telugu Gujarati Tamil Telugu Marathi Gujarati 2010 Q1 7361 7353 6698 6532 5943 5217 5193 4564 4092 3250 2010 Q2 7402 7402 6566 6539 6154 5218 5041 4638 4202 3388

    (AIR numbers; All figures in 000)

    Top 10 Magazines
    Publication Vanitha Kumudam Balarama Malayala Manorama Mathrubhumi Arogya Masika Ananda Vikatan Kungumam Mathrubhumi Thozhil Vartha Karmakshetra Mangalam Language*Periodicity Malayalam Fortnightly Malayalam Fortnightly Malayalam Weekly Malayalam Weekly Malayalam Monthly Tamil Weekly Tamil Weekly Malayalam Weekly Bengali Weekly Malayalam Weekly 2010 Q1 3035 1298 1388 1433 1165 1061 951 960 741 804 2010 Q2 2751 1273 1221 1217 1058 1043 906 845 833 691

    (AIR numbers; All figures in 000)

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