The document discusses Porter's diamond model diagram and 9 modes of entering foreign markets. It asks which mode is best for entering foreign markets. The modes include exporting, licensing, franchising, joint ventures, wholly owned subsidiaries, and more. Choosing the best mode depends on factors like a company's resources, the foreign market, and desired level of control.
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The document discusses Porter's diamond model diagram and 9 modes of entering foreign markets. It asks which mode is best for entering foreign markets. The modes include exporting, licensing, franchising, joint ventures, wholly owned subsidiaries, and more. Choosing the best mode depends on factors like a company's resources, the foreign market, and desired level of control.
The document discusses Porter's diamond model diagram and 9 modes of entering foreign markets. It asks which mode is best for entering foreign markets. The modes include exporting, licensing, franchising, joint ventures, wholly owned subsidiaries, and more. Choosing the best mode depends on factors like a company's resources, the foreign market, and desired level of control.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online from Scribd
The document discusses Porter's diamond model diagram and 9 modes of entering foreign markets. It asks which mode is best for entering foreign markets. The modes include exporting, licensing, franchising, joint ventures, wholly owned subsidiaries, and more. Choosing the best mode depends on factors like a company's resources, the foreign market, and desired level of control.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online from Scribd