The Design Conspiracy: Although we normally hate transitions these ones are used well. Nice picture.

Good quote.

Soccer isnt a game, but an enduring passion.

Thabo Mbeki, South African President

It is played in more than 200 countries by over 240 million people of all races, religions and walks of life. All that is needed is

The Design Conspiracy: Brilliant. Rams home the fact that the world cup is not just about overpaid prima donnas. Brings diversity into the frame in an elegant, succinct way. Great imagery. All this and we really like the words too. One ball thats clever.

one ball.

It has been a source inspiration for those living in the poorest of circumstances.

Its all about hope. Hope of a better world, hope that you will be able to give people's lives a purpose .

The Design Conspiracy: Great photo. Makes you want to be there. This presentation is really well designed.

2010 FIFA World Cup needs to be a source of passion, inspiration and hope. It should also.

Look alive.

Sound alive.

Feel alive.

Smell alive.

The Design Conspiracy: This is cheesey but well forgive you because the stuff before was so good.
Its a bit obvious though and probably could have been one slide.

Taste alive.

In the end we will

The Design Conspiracy: Great. We like positivity of in the end we will. Its very clear what passion, 1. Create a mood that encapsulates kind of thing youre after and you made clever, inspiration, hope andinteresting links between SA and vibrancy. football. A few more detailed requirements and a few less senses pictures would have been good.

2. Create a sense of national purpose that will bring together a divided nation and promote dignity and pride to South Africa.

3. Stay true to the FIFA vision: Develop the game, touch the world, build a better future.