A Study of Business Communication

Table of Contents 1. Introduction 1.1 Relevance and Significance of the study 1.2 Literature Review 1.3 Purpose of the study 1.4 Objectives of the study 1.5 Hypothesis 1.6 Outline of the Chapters 2. Methodology 2.1 Universe of the study 2.2 Locale of the study 2.3 Sample of the study 2.4 Data collection 2.5 Data analysis 2.6 Field Experience 3. Internal Communication 3.1 Recruitment 3.2 Channels of Communication 3.3 Oral Presentations 3.4 Written Communication 4. External Communication 4.1 Personal Communication 4.2Meetings with team members 4.3 Oral Presentations 4.4 Suggestions for making effective presentations

4.5Dress code 4.6 Chapter Conclusion 5. Conclusion and Suggestions 5.1 Major findings of the study 5.2Suggestions of the study 5.3 Limitations of the study 5.4 Further scope of the study Appendix References Bibliography 1. Introduction Communication is an essential aspect of business life. Business Communication examines verbal, nonverbal and written communication in the world of business. Every day, professionals in the business world have to communicate with people at different levels of the organization or with people external to the organization. In business communication, message is conveyed through various channels of communication including internet, print (publications), radio, television, outdoor, and word of mouth. In a business, communication is considered core among business, interpersonal skills and etiquette. 1.1 Relevance and Significance of the study Business communications play a vital role in all business areas, everything from Business Development to Sales & Marketing. Lack of effective communications may lead to misunderstandings, lack of information, lower performance and more employee rotation. Effective business communication increases performance, increases customer loyalty and profits. Effective business communication leads to an efficient style of management and to successful business practices.