WELL COME

TO MY PRESENTATION ON LAUNCHING A NEW PRODUCT

PRESENTED BY:

SHARMIN AKHTER

An Ideal Zone for Natural Fresh Fruit Juices

PLACE (LOCATION)

SELECTED JAMALKHAN AS A PERFECT PLACE FOR THE BUSINESS

LOCATION DETAILS

PERFECT FOR SUCH BUSINESS THERE ARE A GOOD NUMBERS OF UNIVERSITIES, COLLEGES, SCHOOLS,COACHING CENTRE AND HOSPITALS IN JAMAL KHAN A LARGE NUMBERS OF LOCAL CONSUMERS PRESS CLUB AND NEWS PAPERS AND OTHER OFFICES

FEATURES
COMPLETELY FRESH FRUIT BASED
JUICES THREE TYPES OF SERVICES TABLE SERVICE TAKE OUT SERVICE SPECIAL PATIENT SERVICE

MISSION
To provide a friendly, comfortable
atmosphere where the customer can receive pure natural fruit juices at a reasonable price.

TWO TYPES OF CATEGORY

REGULAR FRUIT JUICES SEASONAL FRUIT JUICES

PRODUCTS

REGULAR
APPLE JUICE BANANA JUICE PAPAYA JUICE MANGO JUICE ORANGE JUICE STRAWBERRY JUICE GRAPE JUICE(BOYH KINDS) SOUR CHERRY JUICE DATE JUICE JUICE MIX FRUIT JUICE GRAPE FRUIT JUICE

SEASONAL
POMEGRANATE (DALIM)JUICE LYCHEE JUICE PINEAPPLE JUICE BLUE BERRY JUICE JACKFRUIT JUICE WOODAPPLE(BELL) JUICE WATERMELONE JUICE TOMATO-LYME JUICE CARROT JUICE APRICOT JUICE AND OTHER EAONAL FRUIT JUICES

PRICING

I HAVE DECIDED TO MAINTAIN A REASONABLE PRICE FOR ALL PRODUCTS ADD 30% AS OTHER COSTS AND 15% AS PROFIT WITH RAW MATERIALS COST

LYCHEE JUICE

SEASONAL CATEGORY PRICE TK.80

PUMEGRANATE (DALIM) JUICE

SEASONAL CATEGORY

PRICE TK.65

CARROT JUICE

SEASONAL CATEGORY

PRICE TK.50

BLUE BERRY JUICE

SEASONAL CATEGORY PRICE TK.75

PINE APPLE JUICE

SEASONAL CTEGORY PRICE TK.50

APPLE JUICE

REGULAR CATEGORY PRICE TK 60

MIX FRUIT JUICE

REGULAR CATEGORY PRICE.TK 75

BANANA JUICE

REGULAR CATEGORY PRICE TK 50

ORANGE JUICE

REGULR CATEGORY PRICE TK 60

MANGO JUICE

REGULAR CATEGORY PRICE-60

STRAWBERRY JUICE

REGULAR CATEGORY PRICE-TK150

MAKING EQUIPMENTS

PROMOTIONAL ACTIVITIES

PRINT MEDIA FM RADIO BROADCAST MEDIA BANNERING INTERIOR PSYCHOLOGICAL PROMOTION

WHAT WE ARE TAKING IN

(EVERY 100GM)

APPLE
Vitamins Contained Vitamin A - 98 IU Vitamin B1 (thiamine) - 0.031 mg Vitamin B2 (riboflavin) - 0.047 mg Niacin - 0.166 mg Folate - 5 mcg Pantothenic Acid - 0.111 mg Vitamin B6 - 0.075 mg Vitamin C - 8.4 mg Vitamin E - 0.33 mg Vitamin K - 4 mcg Contains some other vitamins in small amounts.

Minerals Contained Potassium - 195 mg Calcium - 11 mg Phosphorus - 20 mg Magnesium - 9 mg Manganese - 0.064 mg Iron - 0.22 mg Sodium - 2 mg Copper - 0.049 mg Zinc - 0.07 mg Also contains a trace amount of other minerals.

EXAMPLE OF WALL MAT FOR PSYCHOLOGICAL PROMOTION

CONSUMERS PROFILE

LOCAL POPULATION STUDENTS OFFICE EMPLOYEE WOMENS PATIENTS

SEGMENTATION
VARIABLES AGE GENDER FAMILYSIZE OCCUPATION SEGMENTATION BASE
ALL AGE BOTH MALE AND FEMALE ANY SIZE STUDENTS, BUSINESS MAN, EMPLOYEE,AND OTHERS 9000+ HEALTH CONSCIOUS

INCOME TYPE

COMPETETORS

THERE ARE VERY FEW DIRECT COMPETETORS WITH US

DIRECT CATEGORY
JUICE SHOP IN G .E.C CIRCLE ARTIFICIAL JUICE PACKS

INDIRECT CATEGORY
LOCAL FAST FOOD SHOPS

Competitive Strategy

Products purity, identity, quality High employee motivation and good sales attitude Special service for patient

KEY TO SUCCESS
Product Quality. Excellent Customer Service. Less Competition Enough working capital Potential location

Management organograme
Manager will work under owners directions

GENERAL MANAGER

PRODUCTION TEAM(2 persons)

CUSTOMER SERVICE TEAM(3 persons)

BUS MAN (1 person)

INVESTMENT DETAILS
NAME TOTAL INVESTMENT TK-1000000

CASH

BANK LOAN

TK-15,00000

TOTAL

TK-3500000

Assessment of risk
HOUSE-FULL is new business and totally
unknown to the customers My products price is little bit higher than the artificial products In case of employees absent business may face losses. In case of natural disaster

FINISHING PART
HOPE TO BE SUCCESSFUL I WILL EXPAND MY BUSINESS BY
OPENING NEW BRANCHES IF I WILL BE SUCCESSFUL YOU ALL ARE INVITED CORDIALLY TO MY OPENING CEREMONY

THANK YOU ALL