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    Rebekah Hill is a third year fashion student who requires a contemporary visual identity to represent her designs to potential employers and other designers. The branding must seamlessly work across promotional materials including a relatively inexpensive printed lookbook. The identity should reflect Rebekah's individual design style while appealing to employers, clients, and other creatives. Deliverables include a complete brand identity, accompanying print collateral, an online portfolio, and a printed lookbook.

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    Rebekah Hill is a third year fashion student who requires a contemporary visual identity to represent her designs to potential employers and other designers. The branding must seamlessly work across promotional materials including a relatively inexpensive printed lookbook. The identity should reflect Rebekah's individual design style while appealing to employers, clients, and other creatives. Deliverables include a complete brand identity, accompanying print collateral, an online portfolio, and a printed lookbook.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    49 views1 page

    Fashion

    Uploaded by

    joewarbo
    Rebekah Hill is a third year fashion student who requires a contemporary visual identity to represent her designs to potential employers and other designers. The branding must seamlessly work across promotional materials including a relatively inexpensive printed lookbook. The identity should reflect Rebekah's individual design style while appealing to employers, clients, and other creatives. Deliverables include a complete brand identity, accompanying print collateral, an online portfolio, and a printed lookbook.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 1

    BA (Hons.

    ) GRAPHIC DESIGN
    Module Code Module Title OUGD301 Semester Doc. Code

    LEVEL

    06

    OUGD301

    Brief/Session/Document Title Brief

    Fashion branding

    Design a develop a visual identity for 3rd year fashion student, Rebekah Hill. Background / Considerations Rebekah Hill is a 3rd year fashion student who requires a contemporary and modern identity to best represent her as a designer. The brand must be applied to a range of promotional materials including a lookbook to be distributed to potential employers and other designers. Consider how her individual design style is reflected through the branding.

    Mandatory Requirements - Brand must work seamlessly across all deliverables - The lookbook must be relatively cheap to reproduce (keep costs to a minimum) Target Audience - Potential employers - Fashion clients - Like minded creative Studio Deadline

    Deliverables - Complete brand identity and accompanying print collateral (tags etc) - Online portfolio - Printed lookbook Tone of voice Creative, professional

    Module Deadline

    This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

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