27 Kiosk Banking

You might also like

Download as doc, pdf, or txt
Download as doc, pdf, or txt
You are on page 1of 30

Kiosk banking

CONTENTS
1. Introduction 2. What is kiosk ? 3. Difference between ATM and kiosk 4. Functions and Features of kiosk 5. Kiosk as a CRM tool and brand promotion 6. Kiosk used in some the banks 6.1 ICICI BANK 6.2 Vision for the future of the icici web kiosk initiative. 6.3 STATE BANK OF INDIA 7. Future of Kiosks 7.1 In India 7.2 World Wide Scenario 7.3 cheque transaction 7.4 postal kiosks 7.5 sit down kiosks 7.6 laser touch kiosks 8. Advantages of kiosks 9. Kiosk the next step in self service banking 10. Working of kiosk banking 11. Survey report analysis 12. Hypothesis 13. Research methodology 13.1 Primary data 13.2 Secondary data 14. Conclusion

1 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking

OBJECTIVES OF STUDY

To Understand the concept of kiosk banking.

Study kiosk banking in india.

Study kiosk banking in global scenario.

Study the evaluation & need of kiosk banking.

To find out what should be done to boost kiosk banking in india.

2 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking

INTRODUCTION
Traditionally, banking in India has been all about branches. Till a decade back, it was hard to imagine that banking could be done from outside a bank branch. In the last decade, the Indian banking system has evolved to provide several types of remote banking channels. The objective of all types of remote banking is to provide extra convenience to customers and save service cost to the bank. The self-service culture is fast catching on in the banking space. The late 1980s saw the emergence of an ATM culture in India, which saw the migration of 75-90% of banking transactions away from bank branches. Over the past decade, customers have overcome their awe of entering a closed-door, airconditioned ATM outlet to perform personal banking transactions such as cash withdrawals, balance enquiry. With banks introducing newer services on ATMs like bill payments and mobile top-ups, it is not surprising to see serpentine queues outside ATMs. This has forced banks to devise methods of shifting non-cash transactions out of ATMs into self-service kiosks, installed beside the ATM machines. The latest buzzword is that banks are contemplating introduction of kiosks alongside ATMs that are tamper-proof and spill-proof, or are enabled to perform activities like cheque truncation, internet banking and printing of account balance statements.

3 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking

WHAT IS KIOSK?

The kiosk is a revolutionary new face of banking A kiosk is a booth with an open window on one side. Some vendors operate from kiosks, selling small, inexpensive consumables such as newspapers, magazines, lighters, street maps, cigarettes, and confections. An electronic kiosk (or computer kiosk) houses a computer terminal that often employs custom kiosk software designed to function flawlessly while preventing users from accessing system functions. Computerized kiosks may store data locally, or retrieve it from a computer network . Some computer kiosks provide a free, informational public service, while others serve a commercial purpose. Touchscreens, trackballs, computer keyboards, and pushbuttons are all typical input devices for interactive computer kiosk. A kiosk requires a simple user interface that can be used without training or documentation, and the hardware must be capable of operating unattended for long periods of time. Sources estimate that kiosks can help achieve almost 90% transaction automation in retail banking. Kiosks can perform all non-cash transactions like balance enquiry, internet banking, printing of bank statements, demand drafts, fund transfers, utility bill payments, cheque truncation and information display. The company has developed educational content online for children in local languages, which is available for a subscription of Rs 50 to Rs 100 a month. A printer and software for desktop publishing ensures that you can publish marriage or invitation cards or even a CV for a nominal Rs 10 to Rs 12 a piece. And as PCs our loaded with Windows Media Player - many local kiosks owners have converted themselves into mini movie halls - offering movie shows at a nominal Rs 2-3 a show.

4 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking From railway reservation systems to insurance companies, from retail outlets to e-governance, kiosks are now accepted as a medium of information and have caught the fancy of users. Kiosks can be used in the following areas

Corporate / HR Banking Hospitality Entertainment Industrial Education Telecom E government Medicals Retail Hotels Shopping malls

Museums Town Halls Cities and communities Research facilities Insurances Public authorities Commerce Airports Fueling stations Media Fairs Estates

5 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking

DIFFERENCE BETWEEN ATM AND KIOSK

ATM :ATM's are unmanned banking terminals where customers can access their bank accounts. The ATM/ debit cards are used at ATM's. Customers need to slip in their card & enter their unique PIN number; post which they get access to their account. They can then withdraw or deposit money, make bill payments, etc on their account. After finishing the transaction, a transaction slip is generated confirming the transaction done. ATM banking has reduced the need to carry regular cash as well as for emergency. It is an extremely safe mode of remote banking as long as the PIN is unique & protected.

KIOSKS:This is the latest development on the remote baking front, also known as 'Touch-screen' banking. A kiosk is a self- service banking terminal that can be operated with both credit & debit cards. The Debit/credit card can be swiped at against the card reader at the kiosk and account accessed post entering the ATM PIN. Currently, very few banks like Citibank offer this facility to their customers at select ATM centers across the country.

6 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking Unlike an ATM, which is primarily used for cash transactions like withdrawals, deposits, etc, a kiosk is primarily used for non-cash transactions like cheque book request, printing bank account statements, funds transfer etc. The number of transactions a particular location is expected to be able to support is key here along with the types of transactions required. An ATM and a Kiosk can both easily perform the same non cash and non deposit transactions however the real differentiators come down to how much time/ input the transaction takes (Financial Kiosks have full keyboards and document printers, ATMs generally don`t) and queuing considerations (at an ATM, most people just want to get their cash and go).

FUNCTIONS & FEATURES OF KIOSK

CHEQUE DEPOSIT A unique feature of the banker is its cheque deposit capability. On depositing a cheque at the kiosk, it issues an immediate receipt, with a scanned image of the cheque, with every detail listed. The cheque is endorsed at the back, while the transaction details are generated for the banks MIS. PERSONAL INQUIRIES The bank allows you to check your account balance, print a mini statement and make cheque book requests. INTERNET BANKING Connect to the internet and carry out transactions through E-banking, with the help of bank. View details of your account and make transactions online. CUSTOMER TOOL SUPPORT The provision of a web cam in the kiosk allows a personalized experience where a help desk agent can be reached via video conferencing, to answer any of your service related queries. Video hosts, financial calculators and loyalty programs can also lead to improved customer utilization of your services. 7 FINANCE) M.COM PART-1 (BANKING &

Kiosk banking

MARKETING TOOL Bank can serve as your outdoor tool to gather first hand consumer info through contests and surveys. The presence of such a kiosk at high traffic areas increase visibility of your brand and services, leading to increased exposure for your offerings. MIS REPORTING The data that is generated from the kiosk transaction are further used for MIS reports and database creation. This leads to minimizing back-end operations of the bank. OPTIONAL FEATURES A number of optional features can be enabled for the banks. These options include bill payment. Advertisement streaming, customized branding of the interface and vending of prepaid soft pins.

FEATURES OF KIOSK MACHINE There are many features in kiosk machine like: printer Barcode scanner Magnetic card reader Integrated speaker Video camera Key board with trackball Cash accepter 8 FINANCE) M.COM PART-1 (BANKING & Touch and non-touch display Integrated full page thermal

Kiosk banking

Hardware of kiosk machine Motherboard CPU RAM (128 MB to 512 MB) HDD 40 GB Sound card Operating system win XP, win 2000, win 98

KIOSK AS A CRM TOOL AND BRAND PROMOTION

KIOSK AS CRM TOOL With cutthroat competition in the banking sector, banks are increasingly turning to technology in order to sustain their existing customer base. The biggest advantage for banks is the burgeoning network of ATMs that has already popularized the concept of using such devices. This has led to the ready acceptance of the kiosk as an ideal information tool. Kiosks cannot replace cash dispensers like ATMs, deploying a kiosk within or in the vicinity of the branch can result in significant cost-savings for the bank. The cost of deploying a kiosk is almost one-fourth the cost of an ATM. KIOSKS FOR BRAND PROMOTION Though kiosks in the financial sector are largely used to cater to information pertaining to customers, players have also paid special consideration to the design and multimedia tools deployed in the kiosk. For instance, the Birla Global Finance kiosk (designed to correspond with the corporates colours and logo) serves as a means of brand communication. As kiosks can be customised, a corporate can mould the kiosk in the shape of its brand. One more reason why kiosks can be an effective marketing tool for corporates.

9 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking

KIOSK ARE USED IN SOME OF THE BANKS. ICICI BANK ICICI Bank is teaming with Californian computer services firm Wyse Technology and Bangalore IT consultancy Comat Technologies to deliver electronic banking services to remote and isolated communities in India. The three firms will manage a project which is being introduced by an international consortium of banks - including the World Bank - technology firms, and local government departments. They plan to establish Internet centers in around 5000 villages in Karnataka that will provide the local population with electronic access to financial services along with education, health care and legal services. Each centre will house five to ten maintenance-free thin client terminals and will be connected to the Internet by either land lines or satellite links. The consortium plans to introduce Web centers to other rural areas across the country following the pilot project in Karnataka. Sriram Raghavan, president, Comat Technologies, says: "This is the first time these communities will be able to access and interact with leading private enterprises, such as ICICI Bank Nachiket Mor, executive director, ICICI Bank, adds: "Internet based channels are key to the delivery of financial services in rural India. ICICI Bank has over 2000 rural Internet kiosks across India and we plan to increase this number significantly to cater to people at all levels of economic development." ICICI Bank plans to cover over up to 200 districts in 2007. The bank has decided to set up at least one touchpoint within every 3-5 kilometers of rural and semi-urban areas. The touchpoint could be in the form of branches at the district level, franchisees at the block level and kiosks at the village level. The bank is planning to start at least 50 branches and have at least 8-10 franchisees for every branch and an equal number of kiosks against one franchisee. Apart from the vanilla liability and asset-based products, ICICI Bank is now focussing on product areas such as remittances, trade services and having a transaction support team in place for its rural customers.

10 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking Going forward, The bank is also examining the possibility of putting in place a helpline to address farming related queries, online agro-commodity based information and live mandi prices through price tickers. The channel is designed in a hub and spoke structure with full service bank branches being the hubs and rural internet kiosks acting as the spokes. Kiosks are owned and operated by rural entrepreneurs, thus ensuring a high level of customer interaction. They also serve as a one-stop shop for a wide range of services such as agricultural extension. The bank has established over 3,000 kiosks across the country, including Andhra Pradesh, Rajasthan, Tamil Nadu, Karnataka, Kerala, Maharashtra, Gujarat and UP. VISION FOR THE FUTURE OF THE ICICI WEB KIOSK INITIATIVE. Currently, five to seven middle managers, under the aegis of ICICI Bank Executive Director Nachiket Mor, who also heads ICICI Bank's social initiative group, are administering the ICICI web kiosk initiative. Ultimately, these individuals hope that the web kiosk initiative will become a separate business unit. More broadly, these individuals believe that kiosks are harbingers of social change. Their proliferation is about empowering the 742.4 million Indian villagers by providing them with access to information and markets, as well as the opportunity to reduce their dependence on informal financial services like local moneylenders. Freeing poor villagers in India from the shackles of dependence on outdated information and costly intermediaries costly middlemen is the first step in empowering them to ascend from below the poverty line to a better life. GROWTH To increase the number of customers in rural areas, ICICI increased the number of kiosks through which villagers can access its financial services. Thus, in conjunction with n-Logue and Drishtee, ICICI was operating 500 kiosks by the end of 2005 and then 1500 by the end of 2006. It also plans to begin doubling the number of kiosks every year for the next three to five years, beginning in three to six months.

11 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking STATE BANK OF INDIA THE rural Internet kiosk concept appears to be picking up with bankers moving forward by extending financial assistance for setting up such kiosks. Fifty rural Internet kiosks are to be opened at Paruvachi village in Bhavani taluk on Tuesday. The entire proposal is being financially assisted by state bank of India. Speaking to Business Line, the bank's Deputy General Manager, Mr. W. Chanti Babu, said that some of the interior villages had the facility of the kiosk and the villagers were able to establish a link with the outside world. "Some of our branches in the interior villages send the weekly update via the Net, as these areas cannot be reached even on mobile phones. The branch heads forward the details through the rural Internet kiosk," he added. The loan for establishing such kiosk is emerging as a focus area at present. Banks like HDFC bank have developed self-service kiosks in their premises to inform customers of their offerings. Banks like Citibank and IDBI Bank have already installed kiosks within their ATM outlets. Citibank kiosks offer customers the facilities of balance enquiry, fund transfers and statement printing. IDBI Bank has kiosks called ATM Next, where the ATMs are connected to the banks website and customers can avail of information on interest rates and loan products.

12 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking

GROWTH OF KIOSK
SCENARIO IN INDIA:

Information technology has the potential to address the unmet needs of Indian villagers, from education to market access, from telecom to healthcare, from financial intermediation to entertainment. Nasscom, the trade group for Indias software houses, estimates that there are hundreds of programs across India that focus on creating low-cost digital solutions to the problems of the poor. Many of such programs are private initiatives. Nasscom President Kiran Karnik views IT as a bridge between rapidly growing new India and the lagging old India. Computer kiosks are the building blocks of this bridge. These kiosks represent a paradigm shift in the delivery of services to rural India by serving villagers directly instead of via intermediaries. 7,000 such kiosks, consisting of one or two personal computers linked to the internet by satellite, phone, or wireless link; already exist. With a weekly growth rate in excess of 100 new kiosks, by 2007, there could be as many as 300,000.Indias robust fiber-optic network, sufficiently well-developed to provide wireless coverage for up to 85% of the country, is facilitating this rapid growth rate. Moreover, the increasing prevalence of such kiosks is already helping to bridge the particularly wide digital divide in India. Apart from government sectors, the maximum potential for the usage of kiosks lie in sectors like banking. The market till now was biased towards kiosks purely used for information purposes but now transactional kiosks are slowly catching up. The total Indian market size for kiosks is estimated at $1314 million (Rs 62-67 crore) in 2002. Sources estimate that the kiosks market holds good potential with the figure being reckoned as Rs 300 crore. The kiosk market is currently growing at a rate of 18-20 percent, largely driven by the banking and financial sector Kiosk as a CRM tool. In Bangalore to collect monthly pension of Rs 125, people travel 13 km from village Kadadakatte to taluk headquarters Bhadravathi, spending Rs 30 and using up the whole day. Soon, they will have a kiosk which will allow them to withdraw the amount under 10 minutes. Thanks to Nemmadi, a Karnataka government egovernance initiative, this certainly would give peace of mind to villagers. Kiosks will offer 39 different citizen-centric services, ranging from pension, caste certificate, 13 FINANCE) M.COM PART-1 (BANKING &

Kiosk banking death/birth certificate, land documents to utility payments. The state government has a mandate of setting up 800 e-kiosks in rural areas by January 31, 2007. Each of these kiosks will cover a population of a lakh. The number of kiosks would later be increased to 5,000, so that there is one for every 10,000 to 20,000 people. By October 1, 25 pilot kiosks will be up and running. The project has an outlay of Rs 30 crore and will be executed through a public-private initiative. 3i Infotech, the IT arm of ICICI, is the key technology and networking partner. "The government will be the facilitator, while private players will bring in infrastructure and investments,"said Rajeev Chawla, secretary, e-governance

From the above chart we can understand that only 7.6% of kiosks are installed for the banks and financial services. So we can say that kiosk is more used in other sectors like in Retail, Food services, Hospitality etc.

14 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking FUTURE OF KIOSKS IN INDIA Though rapid growth in the kiosk market will primarily be driven by the banking sector, other sectors like retail and tourism are likely to adopt a more gradual approach. But in any case, the concept of kiosks is all set to go the ATM wayexplosive growth in numbers and usage

There are many banks who are going to introduce kiosk in there banks premises very soon, as kiosk is becoming day to day need and very soon Punjab national bank, Abgudaya bank and many other banks are going to start kiosk service. 7,000 such kiosks, consisting of one or two personal computers linked to the internet by satellite, phone, or wireless link; already exist. With a weekly growth rate in excess of 100 new kiosks, by 2007, there could be as many as 300,000. In ruler area people will not face any problem in interacting with banks, soon there will be kiosk machines of banks in each and every village and they dont have to travel long to get there pension or to with draw money from banks or to pay there life insurance premium. WORLD WIDE SCENARIO: With over 1.2 million ATM's installed around the globe, the lowly non-cash/ATM financial kiosk rests in shadows. Nevertheless, financial institutions continue to look towards interactive kiosks to provide a growing list of services, and why not? Many are finding the interactive kiosk to be a powerful and low cost delivery tool in an increasingly competitive landscape. Self-service kiosks provide the link between meeting with your old banker friend, and an integrated retail delivery and customer relationship management (CRM) strategy so important to the progressive financier. The industry association Kiosks.org has estimated that financial related self-service kiosks comprise at least 10% of the self-service market, and expected growth figures for the next few years are close to 40%. Spearheading a new generation of financial service kiosks is Charlotte, NC- based kiosk provider Source Technologies. Over the past several years the company has risen through the ranks of the kiosk world with the development of a proprietary line of kiosks offering everything from bill payments services for the unbanked, to a kiosk system that has over fifteen non-cash transaction capabilities. 15 FINANCE) M.COM PART-1 (BANKING &

Kiosk banking Nearly 50% of our business is now dedicated to the financial kiosk area the market for conducting selfservice financial transactions is growing significantly The new Financial Kiosk Terminal Source Technologies has developed is the mother of the all-in-one kiosk. Their ST-3200 Walk-up unit features the ability to do standard ATM transactions, plus: check cashing, money transfers, cash deposits, check printing, money orders, statement printing, couponing, and ticketing. The ST-3200, from a hardware standpoint, features a 15" touch screen

(optional 21") and many other options such as MPEG full motion video, voice and audio capabilities, a digital camera, and even a phone center HIGH-TECH KIOSKS IN HIGH-TECH LANDS

Touch screen kiosks are a common sight abroad. In fact, the absence of a kiosk in important public places is an inconvenience of sorts out there. Retail chains and banks widely use kiosks not only for customer convenience but also to conduct important market surveys. The worlds leading financial centres like Wall Street and London Stock Exchange also use touch screen systems. Kodak has placed more than 35,000 Picture Maker kiosks worldwide, with over 22,000 in the United States and Canada and 6,000 in Europe, Africa and the Middle East region.

World wide kiosk is growing very fast with in a few years kiosk has captured a market as showed in a 16 FINANCE) M.COM PART-1 (BANKING &

Kiosk banking chart the growth rate is very high. Every day some or other company is introducing the kiosk machine so it is increasing day by day. Healthnotes Inc. (HNI) is the premier provider of credible, easy-to-use health and lifestyle information for Web site and in-store touchscreen kiosk initiatives. More than 6,500 supermarkets, pharmacies, and natural product stores in the United States, Canada, and the United Kingdom use Healthnotes Retail Solutions to improve customer service, build loyalty, and increase sales. HNI also generates behindthe-counter applications that are licensed to e-commerce and health-related Internet sites worldwide. Healthnotes branded the new kiosk the EasyAnswers Touch screen and will sell it to retailers bundled with its kiosk software products, Healthnotes Healthy Living and Healthnotes Pharmacy. Pennsylvania-based Clemens Family Markets is the first store to make the EasyAnswers Touch screen available for its shoppers, incorporating the new kiosk in 20 of its 21 suburban Philadelphia locations.

CHEQUE TRANSACTION

With the RBI preparing to run the pilot project on cheque truncation in the National Capital Region, banks are now gearing up to put up kiosks that can conduct both front and rear scanning of cheques and also read the Magnetic Ink Character Recognition (MICR) number. Cheque truncation doesnt aim at eliminating the physical cheque. Kiosks would only capture the image of the dropped cheque and send it for clearing to the nodal office. After verifying the position of funds in the account, the amount would be credited to the depositors account. Such kiosks would cost banks around Rs 5-6 lakh each. This could speed up the procedure of clearing cheques. Currently, customers enjoy the facility of dropping the physical cheques into dropboxes at ATMs, which are then picked up by the banks personnel and deposited at branch.

17 FINANCE)

M.COM PART-1 (BANKING &

Kiosk banking POSTAL KIOSKS

Banks and service providers are in talks with the department of posts & telegraph and courier companies like DHL and Fedex to install kiosks enabled to perform postal transactions. Currently, a PSU bank and a couple of private banks are invading this space to launch either co-branded (between the bank and post office) or bank-branded kiosks at outlets like post offices and courier centres. As against the normal cost of up to Rs 5 lakh, postal kiosks would cost banks a little above Rs 7 lakh. The bank is keen to enter into the postal kiosk space primarily because post offices are located in prime locations across the country, which would boost the banks geographical presence. Primarily, such a kiosk would dispense stamp leaflets after weighing the parcel and calculating the exact value of stamps that require to be attached for mailing the specified parcel. It would then ask the customer for his preferred mode of payment and he can then swipe his credit or debit card on the attached EDC machine to render the charges, said AGS Infotechs president and CEO, Sunil Udupa. Kiosks could also release stamps on demand and provide franking facilities and will hit the market.

SIT-DOWN KIOSKS Statistics prove that customers perform less than 1% of transactions through internet banking as a large population of banking customers doesnt have access to internet facilities at home. Hence, banks have rolled out sit-down kiosks that provide customers the facility of internet banking and printing of account statements covering transactions over past three months within these outlets.

Normally, customers have to either call the customer care representatives of banks or visit the branch for a copy of the statements. Also, an additional fee is charged by banks for issuing these statements, say Rs 100 18 TY.BCOM (banking & insurance)

Kiosk banking per page at the branch, and Rs 75, if requested through the call centre. Printing of statements at kiosks would require customers to pay nominal amounts. LASER TOUCH Banking today is more customers centric and is evolving to exploit all customer interactive channels. ATM, Kiosk Banking and Internet Banking are just the beginning of an era in interactive banking. Customers are today more discerning than ever before. They want a wide variety of services tailored to their needs, with flexibility in service and 24hours access. Laser Touch - the kiosk banking software is an answer to customer interactive banking. Kiosks let you transact with your customers wherever they are, anytime, at their convenience. Laser Touch Kiosk Banking software operates through a touch screen based kiosk placed in the lobby of the bank, shopping malls and off-site market locations. Kiosks will be connected to the Kiosk Server located at the Data Center. Kiosk Server will be interfaced to the Banks Core System for providing online real time services to its customers such as Balance Enquiry, Statement Printing, Stop Payments, Standing Instructions etc. It is fully customizable to integrate with any core automation software currently used by the bank. It can also facilitate printing of statements, information and tokens. It can be connected to the branch through leased telephone lines and provide online information and services by accessing data from the branch's computer systems. Laser Touch reduces transaction time and provides privacy to the customer's operations. Customers desiring to use the kiosk have to register with the bank for a PIN (Personal Identification Number), which is a password for accessing account information and bank's services thought he kiosk. Laser Touch has all the security features required to prevent unauthorized access to the system's resources. The software can provide valuable customer preferences data to upgrade products and services in the future.

19

TY.BCOM (banking & insurance)

Kiosk banking ADVANTAGES OF KIOSK Migrated customers from teller-based transactions to on-line banking to reduce costs. Enhance customer satisfaction by providing needed Web-based services in the branch office. Increase revenue and "share of wallet" by offering additional products and services via cross-sell and up-sell opportunities. Educate new and existing customers about service & product offering. Initiate and provide rewards in the form of loyalty. Provide service 24 hours a day, 7 days a week, in centralized locations Provide additional training and educational services to employees.

KIOSKS - THE NEXT STEP IN SELF-SERVICE BANKING That is the buzz around many of the financial institutions in the country. Not too many years ago, before the advent of the web and the numerous other technologies that have spawned from it, touch screen kiosks were typically confined to metropolitan areas. These wooden boxes of yesteryear were cutting edge for their time and provided a service that many museums, rest stops, and corporate receptions areas found useful. The problem was, without an easy means of updating the content or monitoring the kiosks to insure constant up-time and reliability, that many people saw kiosks with blank screens or outdated content that lacked the intuitive interactivity offered in kiosks today. That was then, this is now. Kiosks have taken on an incredibly different purpose and have the technology to back it up. Not too different from the fledgling days of ATMs, kiosks got off to a slow start. We all know the amount of control ATMs have over our everyday life now, but did we know it 20 years ago? Better yet, have we realized that kiosks are simply the next step in the same premise that got ATMs started so many years ago.

20

TY.BCOM (banking & insurance)

Kiosk banking The case for banking kiosks can be best summed up into one wordMORE. By utilizing kiosks in bank branches or even non-traditional locations such as malls or grocery stores, banks can increase their customer base as well as increase the level of service they offer existing clients. By utilizing kiosks in branches, tedious tasks that eat away at a bank teller's time can be farmed out to the touch screen kiosk. Now without a wait or a fee, customers can print out statements, transfer funds, pay bills, and more from the interactive banking applications running on the kiosk. Kiosks are leveraging the bank's investment in online services by utilizing the bank services available online. Now instead of telling a customer it is out there and they must find it and use it, banks are able to personally introduce their customers to their online services. Bank tellers can now spend ten minutes demonstrating the kiosk to a customer, and rest assured that the bank will never have to print out another statement, again. The trick is getting the customers signed up in the first place. One prime example was Franklin National Bank in Tennessee. After the first four months of their four kiosk pilot test, the number of eBanking customers grew 72%. This is the type of thing that has created the buzz in the eBanking world. Banks are now learning to enhance their overall Internet investment with the single most important advertising medium. Banking convenience, non-interest generated revenue, increased carrying capacity, customer retention, and the list goes on and on. Whatever the reason, banking kiosks are here to stay.

WORKING OF KIOSK BANKING

Disclosed herein is a dedicated Internet banking kiosk system, in which a plurality of group of kiosk devices are connected to an bank host computer, which are installed in bank branches, respectively, using on-line authentication key, thus being capable of performing bank tasks, and a method of providing Internet banking service using the dedicated Internet banking kiosk system. The dedicated Internet banking kiosk system is configured in such a way that an authentication key issued by a bank is stored on a 21 TY.BCOM (banking & insurance)

Kiosk banking portable recording medium, a customer, having visited the bank, inserts the recording medium into a kiosk device so as to conduct the procedure of authentication, and only an authentication customer conducts all banking tasks. Furthermore, the dedicated Internet banking kiosk system is used as a device for displaying a variety of guidance information or advertisement information for bank when the system is in a standby state in which no Internet banking users are present, and is used as a dedicated Internet banking kiosk system in an operating state.

MAIN BRANCH

BANK HOST COMPUTER

BANK HOST COMPUTER

BANK HOST COMPUTER

KIOSK

KIOSK

KIOSK

KIOSK

KIOSK

KIOSK

CUSTOMERS ARE OPERATING THE INTERNET KIOSK MACHINE

22

TY.BCOM (banking & insurance)

Kiosk banking

CASE STUDY :- SWEET GAINS FOR SUGARCANE FARMERS Warana Nagar, situated about 35 kms from Kolhapur (Maharashtra), has prospered by virtue of the co-operative sugarcane factory in the region. The Warana Co-operative Society carried out a project of deploying 54 village information kiosks that successfully streamlined have the production process of sugarcane there. The project

has helped farmers save time and money spent on administrative transactions. The cooperative society pays farmers for their crops in four installments, which are credited directly to their bank accounts. The farmers visit the kiosks to obtain the payment slips and determine the status of their bank accounts. In addition, farmers can purchase fertilizer at depots located next to the kiosks, paying cash or on credit. If they buy using credit, they get a receipt for their purchase at the kiosk. Money spent on transport of the crop to the sugar factory and the harvesters bill is also entered in the system. This project is said to have brought savings of about $750,000 (Rs 3.6 crore) to the cooperative. The estimated cost of the project was $600,000 (Rs 2.88 crore)

23

TY.BCOM (banking & insurance)

Kiosk banking SURVEY REPORT ANALYSIS The survey was done on 31st august 2007 on awareness of kiosk banking and it was a customer survey, I had done Analysis on that survey, it is as follow: 1.Do you know what kiosk banking is?

NO 18%

YES NO

YES

There are 18% of people who are not at all82% aware of kiosk banking, they want to know about kiosk banking and remaining 82% are aware of kiosk banking, so we can say the kiosk banking is getting popular day by day. 2.Kiosk and ATM are same? YES 8% YES NO NO 92%

There are 8% of the people who think that kiosk and ATM are same as they are not aware that ATM provide cash transaction, mini statement, cash deposit but kiosk provide non-cash transaction like transfer money to other account, cheque request, statement etc. but 92% of people think that there is some difference between ATM & kiosk. 3.Do you know which bank provide kiosk service? 24 TY.BCOM (banking & insurance)

Kiosk banking

ALL 28%

CITIBANK 26%
CITIBANK IDBI BANK ICICI BANK ALL

ICICI BANK 34%

IDBI BANK 12%

As kiosk banking is not more famous in India people are not more aware of the banks those who provide kiosk banking there are 12% who says the IDBI banks provide kiosk service, 26% of people says that Citibank provides kiosk service, and there are 34% of people who says that ICICI bank provide kiosk service, and 28% of people are aware that all this banks provide kiosk service.

4.Have you ever used kiosk machine?

Y ES 43%
YES

NO 57%

NO

There are 57% of the people who have not used kiosk machine and there are 43% of people who have used kiosk machine, those who have used kiosk machine say that 25 TY.BCOM (banking & insurance)

Kiosk banking every bank should provide kiosk service because it is easy to use and people can get more facilities.

5.Which one is better?

KIOSK 50% ATM 50% KIOSK ATM

Kiosk and ATM both are very usefull to people, both are better as per the requirement of the customer. ATM is usefull for the people who do not transact more with bank and who need cash every time. And kiosk machine are usefull to the people who transact more with bank because it does not provide cash transaction and does the payment with card or by cheque. But people think that new technologies should be welcomed for the betterment of the banking sector. Kiosk are easy to use and they are faster then ATM and provide many services. People also say that kiosk machine should be installed at every railway station so that the customer can get full benefit of service. In future kiosk banking should gain more importance.

26

TY.BCOM (banking & insurance)

Kiosk banking

CONCLUSION Finally I would like to conclude that kiosk banking is a very new invention in banking sector which is usefull everywhere and in large volume like in Corporate / HR, Banking, Hospitality, Entertainment, Education, Telecom, E government, Medicals, Retail, Hotels, Shopping malls, Museums, Town Halls, Cities and communities, Research facilities, Insurances, Public authorities, Commerce, Airports, Fueling stations, Media. As it is a new technology in banking sector we should welcome it for betterment of the banking sector. In India kiosk banking is developing in rural areas where people are very much satisfied with it. It is up coming trend in India. kiosk banking will gain more importance in future. In a global economy with distributed workforces, kiosks can also help companies to better serve the needs of different type of customers their valued employees. Where there are large numbers of employees at satellite sites without access to PCs, kiosks can help to extend employee self-service from the desktop to the factory floor. The result equal access to HR information for all enhanced employee satisfaction and substantially lowers HR costs. Kiosks are proving their value by producing a powerful return on investment for all variety of organizations.

27

TY.BCOM (banking & insurance)

Kiosk banking RESEARCH METHODOLOGY: The research methodology in data collection is through: PRIMARY SOURCES SECONDARY SOURCES

This report is based on primary as well secondary data, however secondary data collection was given more importance ,one of the most important uses of research methodology is that it helps in identifying the problem, collecting, analyzing the required information data and providing an alternative solution to the problem . Primary Sources: accumulating knowledge and help from friends, professors, etc. Secondary Sources: Gathering data through websites, newspapers, etc. Data sources: Research is totally based on Secondary data, primary data can be used only for the reference, and has been collected by interacting with various people .The secondary data has been collected through various and website

28

TY.BCOM (banking & insurance)

Kiosk banking HYPOTHESIS 1. The hypothesis being put forth for this study about KIOSK banking is that awareness of KIOSK banking is 57%, there are still many people who do not know about kiosks and the amenities provided by them. 2. Commercial banks are coming up with new innovative ideas and schemes for increasing their customer base and fulfilling the needs of the general public.

3. In ruler area people will not face any problem in interacting with banks, soon there will be kiosk machines of banks in each and every village and they dont have to travel long to get there pension or to with draw money from banks or to pay there life insurance premium.

29

TY.BCOM (banking & insurance)

Kiosk banking BIBLIOGRAPHY www.Netkey.com www.qualitynet.net www.touchscreen-kiosk.com www.drishtee.com www.google.co www.yahoo.com www.rediff.com www.timesofindia.com www.economictimes.com

30

TY.BCOM (banking & insurance)

You might also like