SUSTAINABLE LIVING

EI

4241827 CINDY SHIH

DESIGN GOAL

TITLE To promote young working mans self-value in a sustainable way GENERAL EFFECT Young men evoke their emotions to the products and stop changing their stuffs so frequently. They are proud of their things and treasure their stuffs.

CURRENT SITUATION

TARGET GROUP Young working men (less than two years experience) They buy fancy products to promote their self-values. They change their stuffs frequently even if those are still useful. They seldom go to the second-hand store.

RESEARCH EXPLORATION

RESEARCH GOAL

To gain insight about the factors that make young working men feel valued, and how young working men promote their self-value. To gain insight about how they think about second-hand stores and products. Explore what are the factors of the products that young men think valuable, and discover how they deal with those products.

INTERVIEW

Three young men Mind map (enhance self-value) Relation circle (me and my valuable stuffs) Questions about how they think about second-hand products

ME AND MY VALUABLE STUFFS

ENHANCE SELF-VALUE

ME

For example: Things that make yourself valued. Things that could be a present.

RELATION CIRCLE
Factors of the products that is valuable Social Unique & stylish Evoke their emotion Proud of arranging all of his stuffs

MIND MAP
Factors of enhancing self-value Social Showing capabilities, achieving goals and having something to show off, being unique and being loved Good taste

CONCLUSION

ENHANCE SELF-VALUE

ME AND MY VALUABLE STUFFS

show capcabilities be loved good taste achieve the goal show off

unique social

evoke their emotions

Proud of arrange all the stuffs

CONCLUSION

s e R
ENHANCE SELF-VALUE

! ! ! cue

ME AND MY VALUABLE STUFFS

show capcabilities be loved good taste achieve the goal show off

unique social

evoke their emotions

Proud of arrange all the stuffs

INTERACTION VISION
Buying second-hand products is like......

INTERACTION VISION

INTERACTION VISION

RESCUER mercy brave hero compassion treasure rescue proud trust

VICTIM weak need help pity

INTERACTION VISION

add

mor

e qu aliti es

RESCUER mercy brave hero rescue proud trust take care

VICTIM weak need help pity fright relief pain safe

love friendly kindness

compassion treasure respect strong

DESIGN DIRECTION

DESIGN DIRECTION

Rescuing as a hero I want to let young men rescue second-hand stuffs so that they can show their capabilities and be a hero by buying them, and the special way of buying products creates talking subject with others and the product could evoke their emotions easier.

Initial questions What are the factors that influence people to rescue others? What is the hint that the victim express so that people know they are calling for help?

END