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  • October, 30th / Lima, Peru Lourdes Tapia Nuñez

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    Lourdes Tapia Nunez visited various stores in Lima, Peru ranging from small neighborhood stores to supermarkets and malls to observe merchandising techniques. She notes that products should be organized together by type rather than scattered, and prices should be visible. Stores should place alternative products near their corner items so customers can easily see them. Flower shops specifically need to have the smell of flowers to appeal to customers. The best store she visited had good decoration, focused lighting, uniform displays, and a good smell.

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    Lourdes Tapia Nunez visited various stores in Lima, Peru ranging from small neighborhood stores to supermarkets and malls to observe merchandising techniques. She notes that products should be organized together by type rather than scattered, and prices should be visible. Stores should place alternative products near their corner items so customers can easily see them. Flower shops specifically need to have the smell of flowers to appeal to customers. The best store she visited had good decoration, focused lighting, uniform displays, and a good smell.

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    5 views9 pages

    October, 30th / Lima, Peru Lourdes Tapia Nuñez

    Uploaded by

    ltapia4118
    Lourdes Tapia Nunez visited various stores in Lima, Peru ranging from small neighborhood stores to supermarkets and malls to observe merchandising techniques. She notes that products should be organized together by type rather than scattered, and prices should be visible. Stores should place alternative products near their corner items so customers can easily see them. Flower shops specifically need to have the smell of flowers to appeal to customers. The best store she visited had good decoration, focused lighting, uniform displays, and a good smell.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
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    October, 30th / Lima, Peru Lourdes Tapia Nuez

    How I did this assignment ?


    I visited different stores in the Lima capital of Peru sice a small store in neighborhood, supermarket until a mall and I captured the principal idea in each them.

    The spaces

    Organize
    I think the product offerings should be in one place, not scattered and organized by type of products, such as coffe

    The prices
    Prices of products is one of the factors that decides the purchase. Therefore it is important to be visible.

    Customer
    The corner business are the shoes, but alternative products like a handbag must be close to the customer for to can watch it close. To search a good position for this products

    Smell
    In the flower shop the smell is very important. This store did not have a flowers smell. Another details are containers, the size, the material, color; the light must be focalized. Make decoration with the flower e.x roses.

    The best store


    This is the best store visited, good decoration, focused light yellow, uniformed Bogot vendors, good smeller, display cases. Mxico DF

    Buenos Aires

    Thanks!!

    Lourdes Tapia

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