WMGM Profile

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Station Profile

Station: Address: The Shark 103.7 FM 1601 New Road Linwood, NJ 08221 (609) 653-1400 (609) 601-0450

Who Listens to the SHARK 103.7


Females Rock Too! 57% male 43% Female They are the heart and soul of Gen Xers and Boomers 40% are between the ages of 35-44 30% are between the ages of 45-54 58% have household income above $50,000 25% have teenage children at home 83% own a home 83% are employed They have discretionary income 50% took a family vacation in the past year 22% own a pool or spa 15% own a power or sail boat 33% shopped for jewelry in the past 6 months They spend money in local businesses (millions) Monthly Expenses Automotive $12.5 Food and Beverage $10.3 Restaurants $8.7 Dept. Stores $3.8 Build/Garden Equip. $4.3 Clothing $3.0 Pharmacies $2.8 Furniture $1.1
Source: Arbitron/Maximizer Atlantic/Cape May Counties Fall 2007

Phone: Fax:

Format: Classic Rock Age Demo: 25-54 Coverage: Atlantic, Cape May, Cumberland, Ocean, Gloucester, Burlington Counties

AM Drive Show: Website:

Bob and Tom

www.theshark1037.com Brett Denafo Brian Finkelstein Rich DeSisto

General Manager: Director of Sales: Program Director:

Rates Effective 6/2008

The average SHARK listener spends over $1,800.00 per month at local businesses

Monday Friday
6am-10am 10am-3pm 3pm-8pm 8pm-Midnight Midnight-5am 6am-7pm 6am-Midnight $100 $45 $45 $25 $10 $45 $40

SaturdaySunday
$35 $45 $35 $20 $10 $35 $30

All rates are for :60 second spots :30 second spots are priced at 100% of :60 second rate :15/:10 second spots are priced at 50% of :60 second rate. Rates are Gross and apply to (:60) second commercials purchased within the standard dayparts Compressed dayparts available for an additional 25% premium Live commercial reads available for an additional 25% premium All orders subject to station policy & procedures One week change notification is required to start date

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