SWOT ANALYSIS:

ISPAT International
Strength
 Acquisition Management
 Low Cost of Production
 Mini-mills
 Direct Reduced Iron (DRI)
 Skilled Manpower
 Advantage of product mix : Plates & Rails
 Geographical spread
 Research and Development
Weakness
 Cyclical nature of Steel Industry
 Management of the plants post acquisition
 Outdated technology in few areas
 Employee Management
 Energy intensity of the industry
 High legacy costs (Pension and medical
liabilities)
Opportunities
 Growing demand for Steel
 New market opportunities and improved
bargaining power
 Increased upstream participation
 More efficient technology & process in
manufacturing
 Increased demand for value added products
 Threat
 Technological Advancements
 Fluctuation in international price
 Political factors
 Stringent environmental norms
 Threat from other global players
 Bargaining Power of Suppliers and
Customers
 Substitute Products
Thank You