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    Blockbusters: A Movie Which Is A Huge Financial Success

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    Rafia Naveed
    The document discusses the blockbuster film Avengers Assemble. It defines a blockbuster as a hugely financially successful film that makes over $100 million. Avengers Assemble was a blockbuster due to extensive synergy between the film, DVDs/Blu-Rays, merchandise, and games. It was released on April 26th, 2012 before the summer season to be the first major blockbuster of the season. Avengers Assemble had a very successful opening weekend and went on to make over $1.5 billion worldwide, showing it was one of the top blockbusters. A sequel is now in production due to this financial success.

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    Blockbusters: A Movie Which Is A Huge Financial Success

    Uploaded by

    Rafia Naveed
    42 views2 pages
    The document discusses the blockbuster film Avengers Assemble. It defines a blockbuster as a hugely financially successful film that makes over $100 million. Avengers Assemble was a blockbuster due to extensive synergy between the film, DVDs/Blu-Rays, merchandise, and games. It was released on April 26th, 2012 before the summer season to be the first major blockbuster of the season. Avengers Assemble had a very successful opening weekend and went on to make over $1.5 billion worldwide, showing it was one of the top blockbusters. A sequel is now in production due to this financial success.

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    Blockbusters

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    The document discusses the blockbuster film Avengers Assemble. It defines a blockbuster as a hugely financially successful film that makes over $100 million. Avengers Assemble was a blockbuster due to extensive synergy between the film, DVDs/Blu-Rays, merchandise, and games. It was released on April 26th, 2012 before the summer season to be the first major blockbuster of the season. Avengers Assemble had a very successful opening weekend and went on to make over $1.5 billion worldwide, showing it was one of the top blockbusters. A sequel is now in production due to this financial success.

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    42 views2 pages

    Blockbusters: A Movie Which Is A Huge Financial Success

    Uploaded by

    Rafia Naveed
    The document discusses the blockbuster film Avengers Assemble. It defines a blockbuster as a hugely financially successful film that makes over $100 million. Avengers Assemble was a blockbuster due to extensive synergy between the film, DVDs/Blu-Rays, merchandise, and games. It was released on April 26th, 2012 before the summer season to be the first major blockbuster of the season. Avengers Assemble had a very successful opening weekend and went on to make over $1.5 billion worldwide, showing it was one of the top blockbusters. A sequel is now in production due to this financial success.

    Copyright:

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    BLOCKBUSTERS

    A movie which is a huge financial success.


    must gain over $100 million upon release.

    Origination of the term.

    The term blockbusters originated from a large bomb used to demolish extensive areas or strengthened targets. Due to people queuing round the block it was easily recognised.
    Synergy is the promotion and sale of a product (and all its versions) throughout the various subsidiaries of a media firm (film, gaming, merchandising).

    SYENRGY

    Synergy in Avengers Assemblethe actual film- Marvel Studios DVD- Blue ray/ DVD Marvel merchandising toys Gaming

    Lead up to the filmIron Man 1 and 2 Avengers Hulk Thor Captain America

    Release Date (UK)Thursday 26th April 2012


    Studios that tend to make the top blockbusters, are those with the biggest budgets who can afford expensive celebrities such as MGM, Warner Bros, Paramount and Disney. Yes; I have watched AA, however I have not watched all the films leading up to this, but that did not effect me in any way, because the storyline of this interested me more!

    Why this date? This was just before the Summer Season why MANY blockbusters would be releasing such as The Amazing Spiderman, The Dark Knight Rises, Hunger Games and Madagascar 3. It was the first major blockbuster to come out early maybe as the producers wanted this to stick out from the others. Comparison to others, the worldwide gross for Avengers was $1,511,757,910 and comparing this to another early release such as The Dark Knight rises which had the gross of $1,081,041,287.

    Avengers Assemble

    On opening weekend Avengers Assemble made an estimate $207,438,708. Opening weekend is very important in order to show how successful it may be in the following months.

    Filmmakers and Distributors may have attempted to appeal to audiences which may not have seen any of the previous films that led up to Avengers Assemble as they created a whole new storyline, which many didnt have to follow. They also incorporated some background knowledge on each of the main Avengers.

    ConventionsThere are conventions such as humor used with Iron Man and his sarcasm with other super heroes. I personally believe that all of the avengers are engaging characters because they all have films or sequels on their on in general, engaging audiences no matter what. Due to the success, it has been announced that a sequel for Avengers Assemble 2 is in production.

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