Developing A Business Plan That Works

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Developing a Business Plan That Works

Click to edit Master By Brian style subtitle B. Brown Presented by Abhirup Banerjee (9030241401) Amitesh Rai (9030241403) Nandakumar R S (9030241418)

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Introduction

It is not a sin when things do not go according to a plan. It is a sin not to know

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Purpose
BUSINE SS PLAN
OBJ ECT IVE

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Content
What a Business Plan is? The Present condition ( SWOT Analysis) Define SMART Objectives Understand the Product Base Understand the Customer Right Product, Right Price, Right Time, Right

Place

Customer Risk and Loyalty Factors Competitor 3/3/13

Research

Content (Contd.)
Internal and External Promotions Distribution Channels Review and Scope for

improvements

Getting and Keeping the right Resources Finance Total Absorption Cost, Competitive

Costing, Cost Apportionment

Budgeting Incremental, Zero-Based, Flexed Making it Happen Be ready for changes!


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Intended Audience
Someone who is preparing a business plan for

the first time

A working professional who wants to get an

overview on any particular step

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Methodology followed in the book


Stop and Think method has been advocated Concise Interactive book Purpose is to give the First Time Business Plan

preparers an overview

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To make sure you have all things needed to do the

Why should you read the Book?

job

To get the confidence that it has been thought

through
To make a schedule to arrange things in order To understand the difficult situations that may arise To get an understanding of the finished product

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Takeaways
Familiarity with the processes working in the

background to prepare the Business Plan Techniques

Understand SWOT Analysis and SMART Basic Concepts on Customer and Product

Research
Basics of Financial Management
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What this Book is not about?


Business Plan

Not a Book on Learning How to make a Wont be teaching Marketing, Operation

Research or Finance (Expects the reader to already know the topics)


No in depth discussion, just an Overview of all

the Processes involved


Its an Introductory Book, Not a

comprehensive one

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Would we recommend it?

Recommended for students, professionals

who want to have an Overview on the topic

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Thank You Questions

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