VARKANYA

SECRET OF HAPPY MARRIAGE

COMPANYADDRES:
VARKANYA MALL NO.3 YELANKA I.A.HIGH WAY BANGALORE VARKANYA FACTORY PALACODE DISTRICT NEAR HOSUR

Phone no:
080-2246514 080-2214782

Fax: 080-2456379 E-mail Add: varkanya.wd@gmail.com

EXECUTIVE SUMMERY:
WE ARE PRAMOTING THE VARKANYA WEDDING COLLECTION TO ESTABLISH A NEW TREND IN MARRAGE OCCATION TO TAKE ADVANTAGE FROM LIFE STYLE OF PEOPLE IN INDIAN METRO CITIES HAVING CONSIDERABLE GROWTH POTENTIAL . WE ARE INTRODUCING NEW TECHNOLOGIES, AND DESIGNS. PROVIDING TRENDY FASHIONABLE DRESS COLLECTIONS ESPECIALLY FOR BRIDE AND BRIDE GROOMS. WE PLAN TO OPEN ONE SHOWROOM IN BANGALURU AND A PLANT IN OSUR WITH INITIAL INVESTMENT OF RS 12, 00, 00,000

MISSION &VISION
MISSION:
TO IMPROVEA AND ENRICH LIVES EVERY WHERE BY OFFERING EXTRAORDINARY LIFE STYLE SOLUTIONS BACKED BY INCOMPARABLE VALUE ADDITION ADHERING TO GLOBALLY APPROVED PROCESSES AND NORMS AND CREATING A SUCESSFUL VALUE CHAIN FOR OUR ASSOCIATES.

VISION: TO BECOME A GLOBAL BRAND BY INTRODUCING TRENDY DESIGNS WHAT WE OFFER:

BRIDAL BROCADE:
SPECIALLY FOR WEDDING SAREES. INTRODUCING THE EVER TRENDY WEDDING SAREE COLLECTIONS WHICH MAKE YOUR SWEET DREAM EVER FRESH. SOUTH INDIAN NORTH INDIAN COLLECTIONS, TRADITIONAL COLLECTIONS AGRO PAINTING COLLECTIONS RANGING FROM 20,000-50, 00,000 FLYING COLOURS: HEAVY WORKED SARARAS AND CHUDIS. DESIGNING FROM YOUR IMAGINATIONS FOR MAKING YOUR DREAM COLORFUL. SAREE SANSAR: PARTY WEAR DESIGNER SAREES MENS WEAR: SUITES, SHIRTS, PANTS, KURTHA AND PAIJAMA, DHOTHIES,CHUNARI ,SHERVANI. MASAAKI: ORNAMENTAL COLLECTIONS ARTIFICIAL ORNAMENTS FOR MATCHING YOUR DRESS. BEAUTY CORNER : CONSULTATION FROM GOOD EXPERIENCED ,QUALIFIED AND POPULAR BEAUTICIANS.

MARKET SEGMENTATION :

SWOT ANALYSIS :
STRENGTH:

Indian textile industry is an Independent & Self-Reliant industry. Abundant Raw Material availability that helps industry to control costs and reduces the lead-time across the operation. Availability of Low Cost and Skilled Manpower provides competitive advantage to industry. Availability of large varieties of cotton fiber and has a fast growing synthetic fiber industry. India has great advantage in Spinning Sector and has a presence in all process of operation and value chain.

WEAKNESS:

Indian Textile Industry is highly Fragmented Industry. Industry is highly dependent on Cotton Lack of Trade Membership, which restrict to tap other potential market. Lacking to generate Economies of Scale. Higher Indirect Taxes, Power and Interest Rates.

OPPERTUNITIES:

Market is gradually shifting towards Branded Readymade Garment.

Increased Disposable Income and Purchasing Power of Indian Customer opens New Market Development. Emerging Retail Industry and Malls provide huge opportunities for the Apparel, Handicraft and other segments of the industry.

THREATS:

Geographical Disadvantages. International labour and Environmental Laws. To balance the demand and supply. To make balance between price and quality

STATEMENT CONFIDENTIALITY: PARTNERSHIP DEED AGREEMENT WITH SUPPLIERS PARTNERSHIP RETAIRMENT DEED

DISCRIPTION OF VENTURE: PRODUCT: WEDDING COLLECTION MANUFACTURING AND SERVICES SIZE: LARGE SCALE BUSINESS HUMAN RESOURCES: 180 WORKERS ENGAGED IN PRODUCTION 40 EMPLOYEES ENGAGED IN SALES 21 MEMBERS IN ADMINISTRATION & MANAGEMENT

BACKGROUND OF THE ENTERPRENURES: 2 partners are specialized in HR 1 partner is specialized in finance. 2 partners are specialized in marketing and production. 1 partner is specialized in fashion technology. PRODUCTION PLAN: RAW MATERIALS: Yarn Designing materials Cosmetics Suit cloth Chudi & sarara cloth Gold raw material MANUFACTURING PROCESS Knitting Dying Weaving

Cutting Stitching Designing Stone work MACHINERIES & EQUPIMENT Weaving machine Dying machine Stitching machine Cutting & sieving machine Embroidery machine Printing machine Over lock machine Gold weaving machine MANUFACTURING CAPACITY per year 2200 (Included all dress materials) 300(orders) SALES VOLUME 1200 & 300 order base

SUPPLIERS
Yarn- V.M Silks Exports Machineries- Shruthi Enterprises Designing materials: yadav bhavan (Rajasthan) Rajkumar exports (Agra) Sayed bazaar (Hyderabad)

PRICE LIST
Wedding Sarees: Rs.20, 000 - 50, 00,000 Party wear saree Rs.5000-25000 Sarara: Rs.5000 50,000 Chudidar collection: Rs.3000 50,000 Dhoti: Rs.3000 25,000 Shirts: Rs.10, 000 50,000 Paints: Rs.5000 50,000 Shervani: Rs.15, 000 1, 00,000 Chunari: Rs.5000 30,000 Kurta & pyjama: Rs.5000- 50,000 Suits: Rs.25, 000 2, 00,000

DISTRIBUTION CHANNEL:
BY MEANS OF ROAD TRANSPOTATION ONCE IN A MONTH

PRAMOTION CHANNEL:
MEDIA ONLINE MATRIMONIAL MANAGEMENT

ORGANISATIONAL PLAN
TYPE OF ORGANISATION: It is a partnership firm. All partners have equal capital contribution and distribution of profit and loss in equal proportion. NEW TECHNOLOGIES:
RECEIVING DESIGNS FROM CUSTOMERS BY ONLINE

Initial finance application

SERIAL NO. 1 2 3

FIXED ASSET PARTICULARS LAND 2ACRS BUILDING MACHINARY&EQUIPMENTS WEAVING MACHINE DYING MACHINE STICHING MACHINE CUTTING &SWEEING MACHINE EMBROIDORY MACHINE PRINTING MACHINE OVERLOCKING MACHINE GOLD WEAVING MACHINE TOTAL VEHICLES OFFICE CAR GOODS CARRYING VAN MULTI PURPOSE VAN TOTAL WATER TREATMENT PLANT COMPUTERS FURNITURE CURRENT ASSET RAWMETERIAL YARN DESINING RAW SUITE CLOTH COSMETIC TOTAL GOLD- RAW MATERIAL LIABILITES INTEREST ON BANK LOAN (8.5%) INTEREST ON CAPITAL

QTY. 2 ACRES

AMOUNT/item 5,00,000

AMOUNT (INR) 5,00,000*2 800*20,000SFT

AMOUNT (INR) 10,00,000 1,60,00000

8 10 30 10 6 5 3 3

5,00,000 2,00,000 6000 6000 28,000 10,000 22,000 5,00,000

40,00,000 10,00,000 1,80,000 60,000 1,68,000 50,000 66,000 15,OO,OOO 80,24,000

6 2 1 1 20

1,00,000 4,00,000 8,00,000 5,00,000 30,000

6,00,000 8,00,000 8,00,000 5,00,000 6,00,000 10,00,000 22,00,000 5,00,000 6,00,000 10,00,000

1,58,000 42,000 1,60,000 90,000

19,00,000 5,00,000 20,00,000 10,00,000 54,00,000

6KG

72,00,000

6,37,500

76,50,000 12,50,000

TOTAL SALARY GENERAL MANAGER HR MANAGER FINANCE MANAGER 1 1 1 40,000 30,000 30,000 4,80,000 3,60,000 3,60,000

88,50,000

BREAK EVEN ANALYSIS:

TOTAL INVESTMENT / NET PROFIT
12, 00, 00,000/3, 45, 42,500=3.47 YEARS

NET PROFIT = TOTAL SALES PURCHASE OF RAW METERIAL ADMINISTRATION EXPENSES