Concept A range of cards and wrap intended to purchased for National Best Friends Day on the 8th June.

While the range intends to help promote and legitimise Best Friends Day as an annual gifting holiday, it is also suitable for year round purchase. Audience Females ages 16-34. These would be the consumers and recipients of the range.

Bethany Yates UK Greetings

Specifications Colours

C0M72Y38K0
Card range Using consistent colours and imagery, the you & me card range covers a range of sizes and visual approaches. These aim to cater for the range of possible recipients within the 16-34 age range.

Dimensions Large Square Cards - 159mm x 159mm Small Square Cards - 125mm x 125mm Portrait Cards - 105mm x 148mm Envelopes Brown Ribbed paper - Portrait & Small Square Cards Pearlescent Pink & Blue - Large Square Cards

Card inners Blank for own messages. Full bleed fill of one of the range colours.

C42M0Y12K0

Bethany Yates UK Greetings

Wrap Range The wrapping range takes imgery and elements from the cards to produce complimentary pieces. The items are varied, allowing customers to take a mix and match approach to each element.

Bethany Yates UK Greetings