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    This document contains a survey about visiting a mall. It collects information such as demographics, how the respondent hears about the mall, what products they purchase, how often they visit, and their ratings of various facilities. Respondents are asked their name, age, gender, residence, family size, education, profession, income level, and transportation. They are also asked about how they learned of the mall, differences compared to other malls, what products they buy, visit frequency, who they visit with, what time they visit, their shopping purpose, and ratings of facilities.

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    Mall Survey

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    This document contains a survey about visiting a mall. It collects information such as demographics, how the respondent hears about the mall, what products they purchase, how often they visit, and their ratings of various facilities. Respondents are asked their name, age, gender, residence, family size, education, profession, income level, and transportation. They are also asked about how they learned of the mall, differences compared to other malls, what products they buy, visit frequency, who they visit with, what time they visit, their shopping purpose, and ratings of facilities.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
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    Download as docx, pdf, or txt
    9 views4 pages

    Please Tell Us Something About Yourself?: TH TH

    Uploaded by

    illusionofsoul_51347
    This document contains a survey about visiting a mall. It collects information such as demographics, how the respondent hears about the mall, what products they purchase, how often they visit, and their ratings of various facilities. Respondents are asked their name, age, gender, residence, family size, education, profession, income level, and transportation. They are also asked about how they learned of the mall, differences compared to other malls, what products they buy, visit frequency, who they visit with, what time they visit, their shopping purpose, and ratings of facilities.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
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    of 4

    Name of the mall: ______________

    Sample collector(s): __________________

    Please tell us something about yourself?


    Name ___________________________________________________________ Age (yrs.) (a) 15-18 (c) 25-35 [ ] [ ] (b) 18-25 (d) 35 and above [ ] [ ]

    Gender (M/F) __________ Marital Status: (a) Married [ ] (b) Unmarried [ ]

    Area of residence _______________________________ Number of People in family _______________________ Education: (a) Matriculate (10th pass) (c) Graduate Profession: (a) Service Income level: (a) 1,00,000 - 2,50,000 p.a. (c) 5,00,000 - 8,00,000 p.a. Mode of Transport: (a) Four Wheeler [ ] Contact no. ________________________ Email ______________________________ (b) Two Wheeler [ ] (c) Public Transport [ ] [ ] [ ] (b) 2,50,000 - 5,00,000 p.a. (d) 8,00,000 p.a. and above [ ] [ ] [ ] (b) Business [ ] [ ] [ ] (b) Intermediate (12th pass) (d) Post Graduate [ ] [ ]

    1. How did you come to know about this mall?


    (a) Reference (c) Newspaper [ ] [ ] (b) Internet [ ]

    (d) Others _______

    2. What difference have you found about this mall compared to other malls?
    (a) Ambience (c) Brand (Nat./Int.) [ ] [ ] (b) Location (d) Events [ ] [ ]

    3. What products/services you often purchase from this mall?


    (a) FMCG (c) Food/Movies [ ] [ ] (b) Consumer durables [ ] (d) Others _____________

    4. How often do you visit this mall?


    (a) Weekly [ ] (b) Fortnight [ ] (c) Monthly [ ]

    5. With whom do you come to this mall?


    (a) Alone (c) Friends [ ] [ ] (b) Family [ ]

    (d) Colleagues [ ]

    6. At what time do you usually visit this mall?


    (a) 11.00 a.m. - 2.00 p.m. (c) 5.00 p.m. - 8.00 p.m. [ ] [ ] (b) 2.00 p.m. - 5.00 p.m. (d) 8.00 p.m. and above [ ] [ ]

    7. Do you come for?


    (a) Planned purchasing [ ] (b) Impulse/Spot purchasing [ ]

    8. Which are the other facilities do you look for?

    1. Please tick( ) the following, according to your personal choice: [1=bad, 2=fair, 3=good, 4=very good, 5=excellent] 1 Spacious Sitting facilities Drinking water facilities Lighting Cleanliness Parking facilities Hospitality Location of mall Security level Entertainment facility Multiplex Food court Advertisement of mall 2. Rate the following, according to the outlet you visited: [1=bad, 2=fair, 3=good, 4=very good, 5=excellent] 1 Variety Price range Sales offers/discounts 2 3 4 5 2 3 4 5

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