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    Hannah Joy Zulueta
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    Tourism in the Philippines can be promoted through various digital mediums like social media and apps. These platforms can influence tourists' perceptions, interests, and decisions about visiting the Philippines by generating desire and interest in Philippine destinations and activities. Effective digital promotion strategies are important to understand tourist behavior and encourage actual travel to the Philippines.

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    Tourism in the Philippines can be promoted through various digital mediums like social media and apps. These platforms can influence tourists' perceptions, interests, and decisions about visiting the Philippines by generating desire and interest in Philippine destinations and activities. Effective digital promotion strategies are important to understand tourist behavior and encourage actual travel to the Philippines.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    14 views1 page

    Conceptual Framework

    Uploaded by

    Hannah Joy Zulueta
    Tourism in the Philippines can be promoted through various digital mediums like social media and apps. These platforms can influence tourists' perceptions, interests, and decisions about visiting the Philippines by generating desire and interest in Philippine destinations and activities. Effective digital promotion strategies are important to understand tourist behavior and encourage actual travel to the Philippines.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 1

    Philippine Tourism Promotion WMS as MEDIUM

    Attention WOW Magic Sing USER

    O N

    A C T

    Tourist Perception

    D E S I R E

    N T E R E S

    Travel Decision

    Travel Behavior

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