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  • Consumer Ethics While Buying Counterfeit Products

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    Ayesha Khalid
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    The document discusses a group assignment on consumer ethics related to buying counterfeit products. It examines counterfeit office software CDs that are easily available at low prices near shops. Personal motives for buying counterfeits include low prices, availability, and social norms. Common referents who suggest buying counterfeits include friends, colleagues, relatives, and social networks. The document also notes that widespread buying of counterfeits harms original products by reducing their sales and market share.

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    Assignment 1

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    The document discusses a group assignment on consumer ethics related to buying counterfeit products. It examines counterfeit office software CDs that are easily available at low prices near shops. Personal motives for buying counterfeits include low prices, availability, and social norms. Common referents who suggest buying counterfeits include friends, colleagues, relatives, and social networks. The document also notes that widespread buying of counterfeits harms original products by reducing their sales and market share.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    17 views5 pages

    Consumer Ethics While Buying Counterfeit Products

    Uploaded by

    Ayesha Khalid
    The document discusses a group assignment on consumer ethics related to buying counterfeit products. It examines counterfeit office software CDs that are easily available at low prices near shops. Personal motives for buying counterfeits include low prices, availability, and social norms. Common referents who suggest buying counterfeits include friends, colleagues, relatives, and social networks. The document also notes that widespread buying of counterfeits harms original products by reducing their sales and market share.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 5

    ASSIGNMENT 1 Consumer Ethics while buying Counterfeit Products

    GROUP MEMBERS :

    AYESHA KHALID (12121002) IQRA KAUSAR (12121001) HASSAN TARIQ (12121003) KHALIL UR REHMAN (12121010) HAIDER DAR (12121014)

    Product Category
    Office Applications

    Counterfeit CDs
    Not genuine licenses Use name of Microsoft

    Easy Download for free


    Counterfeit CDs easily available at near shops At very low prices

    Personal, Social and situational Motives


    Low prices

    Easily available
    People refer to buy these products Its the norm in Pakistan to follow others and what

    others suggest

    Referents
    College and University Friends

    Colleagues at Work
    Other referents from social networks Relatives

    Original Products get harmed


    Consumers in Asia find counterfeits less riskier and

    they prefer them over originals The sales of original products would be declined in this way Their share will decline

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