INTRODUCTION

Telenor Pakistan is 100% owned by the Telenor Group, which is an international provider of voice, data, content and mobile communication services in 11 markets across Europe and Asia and in additionally 19 markets through its 31.67 percent ownership in VimpelCom Ltd. Telenor Group is among the largest mobile operators in the world with over 140 million mobile subscriptions (Q4 2011) and a workforce of 30,000. Telenor started out as a public company in 1855 and builds on more than 155 years of telecom experience. As of January 2012, Telenor Pakistan had a reported subscriber base of 28.47 million, and a SIM market share of 24%. On October 2012, Telenor officially declared to have the customer base of 30 million.

Telenor

Type Industry Founded Headquarters Area served Key people Products Parent Website

Subsidiary Telecommunications 2004 Islamabad, Pakistan Pakistan Lars Christian (CEO) Mobile Telephony, Mobile Banking Telenor www.telenor.com.pk

COMPANY PROFILE IN DETAIL

Telenor Pakistan is 100% owned by the Telenor Group, an international provider of high quality voice, data, content and communication services in 14 markets across Europe and Asia. Telenor Group is among the largest mobile operators in the world with over 179 million mobile subscriptions (Q1 2010) and a workforce of approximately 40,000. Telenor Pakistan is the country's single largest European investor, with investments in excess of US$2 billion. It acquired a GSM license in 2004 and began commercial operations on March 15, 2005. At the end of May 2010 it had a reported subscriber base of 23.65 million, and a market share of 24% making it the country's second largest mobile operator.

OFFERING MOBILE FINANCIAL SERVICES

Telenor Pakistan acquired 51% of Tameer Microfinance Bank in November 2008. In 2009 it launched easypaisa to become Pakistans first telecom operator to partner with a bank to offer mobile financial services across Pakistan.

CONTRIBUTING TO PAKISTANS ECONOMY

The company continues to contribute to Pakistan's economy. It has created 2,500 direct and 25,000 plus indirect jobs and has a network of 24 sales & service centers, more than 250 franchises and some 150,000 retailers, thus providing a means to livelihood to thousands.For 2009 it is estimated that Telenor Pakistan contributed Rs20 billion in various forms of direct and indirect taxes to the economy of Pakistan.

INTERNET SERVICE PROVIDER

Telenor Pakistan provides wide EDGE connectivity across the country. It has one of the largest data networks (GPRS) in Pakistan providing Internet services to customers.Today Telenor Pakistan has grown to become a leading mobile communications services provider of the country. Telenor Pakistan's corporate headquarters are in Islamabad, with regional offices in Karachi, Lahore, Faisalabad, Multan, and Hyderabad.

CORPORATE RESPONSIBILITY

Telenor Pakistan's flagship corporate responsibility program, Khuddar Pakistan, aims to create dignified opportunities for persons with disabilities. The purpose is to become the most disabled-friendly organization in Pakistan in terms of employment, service, and community support.

ENVIRONMENTALLY CONSCIOUS
Telenor Pakistan has taken and continues to implement a number of environmentally-friendly initiatives. These include mainstreaming energy efficiency and alternate energy solutions, and implementing occupational health & safety practices that comply with international standards.

INTERNATIONAL VIEW
Telenor is one of the largest mobile operators worldwide with ownership interests in 12 mobile operators across Europe and Asia, constituting a total subscriber base of 82.7 million at year-end 2005. Telenor is Norway's largest telecommunications company and one of the fastest growing providers of mobile communications services worldwide. Telenor is also the largest provider of TV services in the Nordic region. In 2005, 57% of the Group's revenues were derived from the mobile operations. Telenor has mobile operations in some of the world's fastest growing markets, and the home market, Norway, is one of the most advanced in the world today. Group revenues for 2005 reached NOK 68.9 billion - a growth of 14 percent compared to 2004. At year-end 2005, Telenor employed 27,600 people (manyears) - 16,700 of whom were employed outside Norway. In the second quarter of 2006, Telenor's revenues increased by 37 percent compared to the second quarter of 2005, reaching NOK 22.6 billion. Profit before taxes was NOK 3.9 billion. Telenor is a leading provider of communications services and one of the largest mobile operators worldwide.

Telenor is making a systematic effort to ensure that all its activities are carried out in a responsible manner. Telenor wishes to have an open dialogue with shareholders and other players in the stock market

NATIONAL VIEW
Telenor acquired the license for providing GSM services in Pakistan in April 2004, and has launched its services commercially in Islamabad, Rawalpindi and Karachi on March 15, 2005. The official opening was held in Islamabad with the President of Pakistan General Pervez Musharraf as the guest of honor and a Telenor delegation headed by CEO Telenor Jon Fredrik Baksaas. On March 23, 2005 Telenor started its services in Lahore, Faisalabad and Hyderabad. Telenor has become the second largest cellular network in Pakistan. Telenor has its corporate headquarters in Islamabad, with regional offices in Karachi and Lahore. The license terms stipulate that by year 4, Telenor will cover 70% of Pakistan's 297 administrative Tehsil headquarters. Telenor is proud to build mobile communication infrastructure in Pakistan and looks forward to combining its experience in mobile technology with the local Pakistani high level of competence. Telenor has successfully signed interconnect agreements with all four incumbents during December 2004, allowing its subscribers to exchange voice and data with subscribers on all active mobile networks including Paktel, Instaphone, Ufone, Mobilink and Warid. Upon the successful set up of our LDI unit, Tore Johnsen CEO and President of Telenor Pakistan, and Kjell Nordbo, CTO, made the first official TP international call to Norway.

In addition to recruiting hundreds of people, Telenor established its Call Center on January 28 in Lahore.

VISION AND VALUES

Our vision is simple: Telenor exists to help customers get the full benefit of communications services in their daily lives. We're here to help.

Our vision and values define a common approach for all our employees setting out how we do business at Telenor. They provide a fundamental guide for taking care of our customers. Together they set the standard for how we work in order to create sustainable value for our shareholders, customers, employees and partners.

OUR VALUES
Our values are a constant reminder to us of how we should serve all our customers around the world. They inspire us to be a driving force in modern communications and customer satisfaction.

MISSION
We will aim to offer services that support and improve your daily life. We will make sure our services are easy to use and our prices transparent and understandable. We will only communicate in an honest and truthful way. We will treat you with respect and friendliness and give prompt and informed service. We will protect your personal information and respect your right to

privacy. We will listen to and value your feedback.

SERVICES
Telenor Pakistan provides a lot of services but there are some famous ones. ASK Telenor Messaging Service Basic Services Call Me Back Call Blocker Easy load GPRS / WAP Portal Handset Settings International SMS International MMS Telenor Islamic service Smart Tunes Telenor Sms Translator Telenor Pakwan Service Telenor Cricket Alerts Telenor Photo Express Telenor Auto Location Telenor Sports Potal Telenor Music Box Telenor Info Services Telenor Smart Menu