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Diversification Costs , by Recommendation, 2007-2016 (millions of dollars)

Recommendation

2007

2008

Diversification
International Product
Development
TOTAL

3750

3800

1615

1700

5365

5500

Cost Estimate, by Action Item, 2007-2016 (millions of dollars)


Action Item

Recommendation

A1

Coffeeshops

600

605

A2

Fastfoods

1300

1300

A3

Busicuits

350

350

A4

healthy diet meals


Home ready made
food
bakeries

1200

1200

110

145

190

200

3750

3800

A5
A6
Total (Diversification)
B-1

Asia

200

200

B-2

ME

300

340

B-3

Africa

300

315

B-4

US

300

325

B-5

Latin America

200

200

B-6

Emerging Markets

315

320

Total (Development)

1615

1700

Grand Total (Billions of Dollars)

5.365

5.5

07-2016 (millions of dollars)


2009

2010

2011

3820

3850

3883

1710

1735

1740

5530

5585

5623

605

617

620

1310

1300

1303

350

275

275

1200

1000

975

155

405

450

200

253

260

3820

3850

3883

200

200

200

340

340

345

315

315

315

325

325

325

200

225

225

330

330

330

1710

1735

1740

5.53

5.585

5.623

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