PRESENTED BY: RAHUL KUMAR KUMUD KUMARI SWETA CHAND

INTODUCTION
NIRMA IS ONE OF THE LARGEST FMCG COMPANY

IN INDIA.
IT WAS STARTED IN 1969. IT WAS FOUNDED BY DR. KARSANBHAI PATEL. IT HAS 14000 EMPLOYEE AND ANNUAL

TURNOVER OF ABOUT 2500 CRORES.

SOME OF THE FACTS ABOUT THE FOUNDER OF THE COMPANY: UDYOG RATNA BY FEDERATION OF ASSOCIATION

OF SMALL-INDUSTRIES OF GUJRAT, NEW DELHI. OUTSTANDING INDUSTRIALIST OF EIGHTIES BY GUJRAT CHAMBER OF COMMERCE AND INDUSTRY. GUJRAT BUSINESSMAN AWARD EXCELLENCE OF CORPORATE GOVERNANCE AWARD

SOME FACTS ABOUT THE COMPANY: THE SALE TOUCHED 800,000 TONES IN 2004.
MORE THAN TWO MILLION RETAIL OUTLETS. MORE THAN 40 MILLION LOYAL CUSTOMERS.

MARKETS ITS PRODUCT BY ITS OWN SUBSIDIARY

NIRMA CONSUMER CARE LIMITED(NCCL). VAST RANGE OF CONSUMER PRODUCTS ALSO ESTALISHED THEIR PRESENCE IN INDUSTRIAL PRODUCT.

CONSUMER PRODUCTS: NIRMA SOAP

NIRMA DETERGENT NIRMA SALT

SCOURING PRODUCTS

INDUSTRIAL PRODUCTS OF NIRMA:

SODA ASH- a) INVESTMENT OF RS 1,140. b) CAPACITY 650,000 c) Energy efficient technology from AKZO, Netherlands Linear Alkyl Benzene- a) Investment of Rs. 630 crores b) 75,000 TPA capacity c) Only second plant in the world with Ecofriendly Non HF technology from UOP, USA

PURE SALT- a) Asias largest salt works b) Spread over 30,000 acres c) Edible salt capacity of 288,000 tpa SULPHURIC ACID GLYCERIN

CONCLUSION: NIRMA BECOME A VERY SUCCESSFUL COMPANY

WITHIN THREE DECADES. THE COMPANY HAD MULTI-LOCATIONAL MANUFACTURING FACILITIES. THE COMPANYS MISSION TO PROVIDE, BETTER PRODUCTS, BETTER VALUE, BETTER LIVING TO ITS CUSTOMERS.