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Tarc 2010 Setting Up A Business
Tarc 2010 Setting Up A Business
TARC 2010 CONSTRUCTION PROFESIONAL STUDIES SIMON MCLEAN MRICS EXT 6232 S.N.MCLEAN@SHU.AC.UK
SOURCES OF INFORMATION
Local Chamber of Commerce Trade Shows Suppliers Networking Meetings The internet Local knowledge/connections
TYPE OF BUSINESS
Sole Traders Partnership Limited Liability Company
Actual performance Quality and reliability Production efficiency Distribution Pricing Promotion Public image or reputation Business relationships or references
MARKETING STRATEGY
Marketing strategies are designed to enhance, promote, and support the advantages, features and benefits of your products and services
Establish the responsibility for providing quality products and services and keep everyone informed; Examine internal operations and report the results to management; Identify good and bad items, preserve good items, keep bad items away from good items and determine what to do with bad items; Keep track of delivered products and services and ship only what was ordered; know what you need to purchase and check-out your Suppliers; Know what you are designing and create a design plan, identify measures for the success of the plan and review the design as it progresses, verify the design does what it has promised and control changes; Make instructions available to Operators, keep the instructions upto-date and maintain necessary records of activities; Say what you do and do what you say; When the product can't be checked then check the process to ensure it remains capable; Write down the important functions, match the spec to the task and organise
SEMINAR ACTIVITY
TASK ONE Form groups of 4 students. You are each a specialist in one of the following professional disciplines: Quantity Surveyor, Construction Manager, Site Engineer, Business and Financial Manager. Architectural Technologist, You wish to come together to start a construction industry focused business. TASK TWO Produce an A1 /A2 poster, including: Company Name Describe the individual roles of your management team Target a customer market, and identify your unique selling point How you will fund your company start-up Your Mission Statement Type of company chosen with justification for choosing it A bullet point summary of your Business Plan, and Marketing Plan TASK THREE You will display and explain your poster in tomorrow's seminar session.