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    Management Programme Term-End Examination December, 2012: No. of Printed Pages

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    Bunty Shah
    This document outlines the structure and questions for a management program term-end examination on strategic management. It contains two sections - Section A asks students to answer any three of five questions, each worth 20 marks. Section B contains one compulsory question worth 40 marks. The questions assess students' understanding of key strategic management concepts like the strategy process, product differentiation, the impact of general environment on strategy and competitive position, the role of costs in business growth and cost leadership, factors contributing to successful alliances, and how strategic control affects company direction. Students are also asked to analyze the organizational cultures of two recently merged companies and potential problems in combining cultures post-merger.

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    Management Programme Term-End Examination December, 2012: No. of Printed Pages

    Uploaded by

    Bunty Shah
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    This document outlines the structure and questions for a management program term-end examination on strategic management. It contains two sections - Section A asks students to answer any three of five questions, each worth 20 marks. Section B contains one compulsory question worth 40 marks. The questions assess students' understanding of key strategic management concepts like the strategy process, product differentiation, the impact of general environment on strategy and competitive position, the role of costs in business growth and cost leadership, factors contributing to successful alliances, and how strategic control affects company direction. Students are also asked to analyze the organizational cultures of two recently merged companies and potential problems in combining cultures post-merger.

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    MS-11

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    This document outlines the structure and questions for a management program term-end examination on strategic management. It contains two sections - Section A asks students to answer any three of five questions, each worth 20 marks. Section B contains one compulsory question worth 40 marks. The questions assess students' understanding of key strategic management concepts like the strategy process, product differentiation, the impact of general environment on strategy and competitive position, the role of costs in business growth and cost leadership, factors contributing to successful alliances, and how strategic control affects company direction. Students are also asked to analyze the organizational cultures of two recently merged companies and potential problems in combining cultures post-merger.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    14 views2 pages

    Management Programme Term-End Examination December, 2012: No. of Printed Pages

    Uploaded by

    Bunty Shah
    This document outlines the structure and questions for a management program term-end examination on strategic management. It contains two sections - Section A asks students to answer any three of five questions, each worth 20 marks. Section B contains one compulsory question worth 40 marks. The questions assess students' understanding of key strategic management concepts like the strategy process, product differentiation, the impact of general environment on strategy and competitive position, the role of costs in business growth and cost leadership, factors contributing to successful alliances, and how strategic control affects company direction. Students are also asked to analyze the organizational cultures of two recently merged companies and potential problems in combining cultures post-merger.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
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    of 2

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    of Printed Pages : 2

    MS-11

    MANAGEMENT PROGRAMME Term-End Examination December, 2012


    MS-11 : STRATEGIC MANAGEMENT
    Time : 3 hours Maximum Marks : 100 (Weigh tage 70%) Note : (i) (ii) (iii) There are two sections : Section A and Section B. Attempt any three questions from section - A, which carries 20 marks each. Section - B is compulsory and carries 40 marks.

    07811

    SECTION - A 1.
    Briefly discuss the process of strategy. Also explain the importance of evaluation and control in strategy making process.

    20

    2.

    What do you understand by 'Product Differentiation' ? Discuss its relevance in the present competitive environment.

    20

    3.

    Write a short essay on general environment and organizations' strategy and its impact on the overall competitive position of an organization.

    20

    4.

    Write a brief note on the following : (a) (b) Role of cost in business growth Cost Leadership

    2x10=20

    5.

    List out the factors which contribute to successful alliances. Explain each of these in 20 brief.

    MS-11

    P.T.O.

    SECTION - B 6. Select a company of your choice, from your understanding of strategic control decision making, elaborate on how strategic control affects the direction of the company.

    7.

    Identify two companies that have recently merged. (a) (b) Discuss the organizational culture of each company. Discuss the problems the two companies might face in combining their cultures in post merger scenario.

    MS-11

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