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    Erika Agular
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    This document provides a marketing plan for a new picture frame business called "FRAME IT" in Chiapas, Mexico. The objectives are to become the best company in Chiapas for crafting and selling picture frames using quality materials and designing new fashion trends. The marketing strategy includes using brochures, flyers, and posters to advertise. The total initial marketing budget is 100 pesos. The action plan is to create products, branding, rent space, and advertise through flyers and brochures. The store will open on July 11, 2012 at 6pm in the Cosmolingua premises.

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    This document provides a marketing plan for a new picture frame business called "FRAME IT" in Chiapas, Mexico. The objectives are to become the best company in Chiapas for crafting and selling picture frames using quality materials and designing new fashion trends. The marketing strategy includes using brochures, flyers, and posters to advertise. The total initial marketing budget is 100 pesos. The action plan is to create products, branding, rent space, and advertise through flyers and brochures. The store will open on July 11, 2012 at 6pm in the Cosmolingua premises.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    9 views15 pages

    Presentación 1

    Uploaded by

    Erika Agular
    This document provides a marketing plan for a new picture frame business called "FRAME IT" in Chiapas, Mexico. The objectives are to become the best company in Chiapas for crafting and selling picture frames using quality materials and designing new fashion trends. The marketing strategy includes using brochures, flyers, and posters to advertise. The total initial marketing budget is 100 pesos. The action plan is to create products, branding, rent space, and advertise through flyers and brochures. The store will open on July 11, 2012 at 6pm in the Cosmolingua premises.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 15

    FRAME IT

    Framing a Word of illusions

    MARKETING OBJETIVES

    Creating the best company in Chiapas in the crafting and sale of picture frames, using excellent quality materials. Designing new fashion trends. being creative in all models.

    MARKETING STRATEGY

    I will use all available means like brochures and flyers for people can know my product.

    Sticking posters in the walls and windows.

    MARKETING BUDGET
    Material 1 square picture frame 1 Flower picture frame 1 wavy picture frame 4 paintings 1 brush Cost 14.00 pesos 22.00 pesos 18.00 pesos 25.00 pesos 7.00 pesos

    1 glue
    1 crepe paper

    5.00 pesos
    3.00 pesos

    Total: 94 pesos

    Budget (with unforeseen): 100 pesos

    MARKETING ACTION PLAN

    create the product create the brand, slogan and logo rent space advertising by flyers and brochures invite friends and family to know the product.

    I will offert a new and innovative product, create for people who want something more than just a picture frame, and you wont find designs like ours.

    For all people of any age, because the designs favor both men and women, so also for children, youth and old people.

    My store will be located in the premises of cosmolingua the day July 11, 2012 from the 6 pm

    FRAME IT

    PICTURE FRAMES

    Cosmoligua

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