Debenhams Product Presentation Standards

Part Two

Hints and Tips For Maintaining Product Presentation Standards

How to fold Creating and Maintaining a perfect hanging fixture Creating and Maintaining a perfect table Creating and Maintaining a perfect mannequin

Folding Techniques

Folding Techniques

Folding Techniques

Folding Techniques

Folding Techniques

The Perfect Fixture

Fixture always clean Garments colour blocked N o size or colour options missing Fixture not too full

Assembled correctly

Correct Barcode tag on every item

N o broken or dirty ticket frames

Correct hanger

Correct size ratios

Surrounding floor clear of rubbish

Correct size sticker

Use correct ticketing

Correct brand on fixture

All hangers facing the same way

Check for standards every time you pass!

Garments in size order Small to X X L

T H E PERFECT T ABLE
Fixture always clean Correct size ratios All products folded the same way Any Mannequins to wear table product

Garments in size order Small to X X L

Use correct ticketing

All piles to be same height

Correct brand on fixture

Garments colour blocked

Surrounding floor clear of rubbish

N o size or colour options missing

N o broken or dirty ticket frames

Correct Barcode tag on every item

Check for standards every time you pass!

Recovery
Picking up all stock off floor Sizing the fixture 10 -12 -14 etc Hanging it on the correct hanger with the correct sticker Detail-Ensure all zips are done up, belts tied etc Re-folding tables Checking ticketing Check tagging

Housekeeping
Fitting room standards Standing back and reviewing the whole dept ensuring that the fixtures are straight and spaced correctly and haven't been moved by the cleaners

Retail Standards
Correct hangers and Size stickers Finger spacing between hangers Size ratios Folding standard Correct pricing Housekeeping Easy to shop End of arm dressing Outfit building Correct metalwork Height of metalwork on the backwall Lighting Mannequin standards Focal points in the right place at ends of walkways etc Ticketing and Photographics Consistent approach to Security tagging Presentation of Service Centres Presentation of Fitting rooms

GOOD LUCK! GOOD STANDARDS!