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SR - No. Particulars Page. No.: Index
SR - No. Particulars Page. No.: Index
Sr.No.
I
Particulars Chapter no 1 1. Introduction to Marketing 2. Marketing Definition 3. Importance of Marketing 4. Marketing Channels Direct selling Selling through Intermediaries
Page. No.
II
Chapter no 2 1. Introduction to Online Shopping 2. Online Shopping in India 3. 7ps of Marketing on the Internet Product Price Place Promotion People Process Physical Evidence
4.