Target Audience The target audience we shall be aiming for consist of 16-25 year olds.

This age group will allow a wider market for our company to target it also allows us to be able to make the film as effectively gory as possible/as needed. The people we are targeting are enthusiastic, young and love horror. They are able to handle the intense jump scares incorporated into the film. The gender we are targeting is mainly of the male gender due to the stereotype of them being manly and brave.