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The Green Car and Its Contribution towards Shrinking Our Ecological Footprint Issues affecting the environment

and urbanization as well as political, economical, legal and social concerns have been the driving forces changing the future of individual mobility. As the leading supplier of premium products and premium services for individual mobility, the BMW Group has been at the forefront of this change for more than two decades with BMW EfficientDynamics the leading and multiple award winning innovation strategy that reduces fuel consumption and CO2 emissions whilst retaining and enhancing Sheer Driving Pleasure in all BMW vehicles. BMW EfficientDynamics has also spearheaded the BMW Groups drive towards exploring a broad spectrum of technology for the future, presenting the most compelling concept for electric mobility. The approach comprises of purpose built vehicle concepts with unique design and created with a philosophy of Sustainability across its entire business value chain, complete with future mobility services.

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