r ...........

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CLIENT TRAINING WORKBOOK
BONUS: The Four Day Cash Machine
Produced by: Frank Kern
07 $1, 94.54
06 $1,367.97
Regular Slow Days
Before"4-Day cash
MachIne"
SCl'eenshot Taken From Cllckbank. No New
,P,rodue! Was Released, No Launch Was.
Involved.
1 $3,347.30
10 $2,855.64
09 $2,770.78
08 388 .17
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2008 Mass Control Syndicate. All Rights Reserved.
BONUS MODULE Page 3
This Bonus Module corresponds to the Mass Control Four Day Cash Machine
bonus video
The image on the cover of this module is the diagram that introduces the concept of the Four Day Cash
Machine. The Four Day Cash Machine email samples I am going to share with you are from my dog
training business, and obviously you're going to want to modify these to suit whatever it is you're selling.
Email #1
Subj ect : "Bob, THANK YOU!" (Thankyou" is agreat wqy to get someone's attention and wonder what thry've
done to deserve a thanks.)
Dear Bob,
Until midnight on [DATE THAT IS THREE DAYS IN THE FUTURE], you can get my
entire dog training system for HALF OFF.
Here's where you can grab your copy for half off: INSERT LINK.
I'm holding this special sale as a way to say THANK YOU to all the people who
read this dog training newsletter.
Here's where you can grab your copy and save 50%: INSERT LINK
Try My System for 50% And Get Five Free Bonuses. (So ijsomeone's skimming, thry'regoing to see
ha!f offat the top 0/thefirst paragraph and then thry're going to see ha!foffagain andfive free bonuses. You want to give every
single bonusyou can awqy during this sale to make it look cool.)
If the 50% discount isn't enough to have you and your dog heading to my half
off website, these FIVE free gifts will surely do the trick.
* Bonus 1: The Bark-Cure Method!
This 23 Minute Audio Training Session will End Problem Barking
Forever!
* Bonus 2: The Amateur's Dog Book (196 Pages)
This rare manual has been used by veterinarians and trainers for over
60 years!
* Bonus 3: Dog Health Handbook (108 Pages)
I personally wrote this book after helping over 3,000 new dog owners
raise happy and healthy dogs.
* Bonus 4: Complete written transcripts of the entire 1 hour and 44
minute training course!
* Bonus 5: Amazing Dog Tricks! A brand new collection of easy tricks
that'll amaze your friends!
WHEW! That's a lot of goodies ... and you get it all FREE when you try
my entire system for 50% off.
Page 4 BONUS MODULE
Go here right now and claim your copy before they're all gone!
http://www.aperfectdog.com/thanks/Dog_.php
Talk soon,
Dean
P.S. This special half off sale ends at midnight on [THREE DAYS FROM
NOW]. If you'd like to get the revolutionary dog training system so
many dog owners are raving about ... and save 50%, then go here now:
http://www.aperfectdog.com/thanks/Dog_.php
Email #2. Sent the next day.
Subject: Bob, Don't Miss Out!
Hi Bob,
I wrote yesterday to tell you about the incredible deal you can get on
my training course, as my way of saying "THANK YOU" for reading my
newsletter .
.. . And I wanted to make sure that you were able to read the email.
Until midnight [TWO DAYS FROM NOW] you can get my entire dog training
system for HALF OFF. Here's where you can grab your copy for half off:
http://www.aperfectdog.com/thanks/Dog_.php
I'm holding this special sale as a way to say THANK YOU to all the
people who read this dog training newsletter :-) Here's where you can
grab your copy and save 50%:
http://www.aperfectdog.com/thanks/Dog_.php
Try My System For 50% Off And Get FIVE Free
Bonuses!
If the 50% discount isn't enough to have you and your dog heading to
my special 'half-off' web site, these FIVE free gifts will surely do
the trick:
* Bonus 1: The Bark-Cure Method!
This 23 Minute Audio Training Session Will End Problem Barking
Forever!
* Bonus 2: The Amateur's Dog Book (196 Pages)
This rare manual has been used by veterinarians and trainers for over
60 years!
BONUS MODULE Page 5
* Bonus 3: Dog Health Handbook (108 Pages)
I personally wrote this book-after helping over 3,000 new dog owners
raise happy and healthy dogs.
* Bonus 4: Complete written transcripts of the entire 1 hour and 44
minute training course!
* Bonus 5: Amazing Dog Tricks! A brand new collection of easy tricks
that'll amaze your friends!
WHEW!
That's a lot of goodies ... and you get it all FREE when you try my
entire system for 50% off.
Go here right now and claim your copy before they're all gone!
http://www.aperfectdog.com/thanks/Dog_.php
Talk soon,
Dean
p. S. This special half off sale ends at midnight on [TWO DAYS FROM
NOW] .
(This is almost literallY the exact same email that wejust sent them. Wejust changed the beginning to be congruent. This is like
a sU'l!,ical strike, with no realplanning,just a quick cash infusion kind ojthingyou can run wheneveryou want to.)
Email #3. Sent the third day.
Subject: Bob, Last Day for Your Dog
(Ijyou're sellinggardening sttiffyou might sqy something lzke, 'First name, last dqyjoryour tomatoes" - the kry is to use the
words, "last dqy. '')
Hi Bob,
The special half-off sale for your dog's training system ends at
midnight tomorrow.
Here's the full scoop: http://www.aperfectdog.com/thanks/Dog .php
(I'mjust rerycling what I said in previous emails andgetting right to the pitch.)
This rare half-off special is my way of saying 'THANK YOU' for taking
action and doing what it takes to have a happy, healthy, and well-
behaved dog.
Here's the special website where you save 50%:
http://www.aperfectdog.com/thanks/Dog_.php
r-----
Page 6
Try My System For 50% Off And Get FIVE Free
Bonuses!
BONUS MODULE
If the 50% discount isn't enough to have you and your dog heading to
my special 'half-off' web site, these FIVE free gifts will surely do
the trick:
* Bonus 1: The Bark-Cure Method!
This 23 Minute Audio Training Session will End Problem Barking
Forever!
* Bonus 2: The Amateur's Dog Book (196 Pages)
This rare manual has been used by veterinarians and trainers for over
60 years!
* Bonus 3: Dog Health Handbook (108 Pages)
I personally wrote this book after helping over 3,000 new dog owners
raise happy and healthy dogs.
* Bonus 4: Complete written transcripts of the entire 1 hour and 44
minute training course!
* Bonus 5: Amazing Dog Tricks! A brand new collection of easy tricks
that'll amaze your friends!
WHEW!
That's a lot of goodies ... and you get it all FREE when you try my
entire system for 50% off.
Go here right now and claim your copy before they're all gone!
http://www.aperfectdog.com/thanks/Dog_.php
Talk soon,
Dean
P. s. This special half off sale ends at midnight on [TWO DAYS FROM
NOW] .
This email is.again.literallyjustdoingthesamething.This is not meant to be an exercise in creativity. Just
cut, paste, modify, and watch the money come in. Trust me on this. Do not make it any harder than it is.
Now here's the only email where you have to do anything special, and it's really nothing particularly special.
This is going to be sent on day number four at 12:01 a.m.; use your auto responder scheduling feature to do
this.
BONUS MODULE Page 7
Subj ect: BOB - FINAL NOTICE (You can also have an alternate subject ifyou like that sqys, "First name,
onlY 24 hours liftforyour dog." And "Final Notice" is a real attention getter because we are so conditioned to respond in terms
ofpqying bills.)
Hi Bob
l
The special half -off sale for your dog I s training system ends at
midnight *tonight*.
Here's the full scoop: http://www.aperfectdog.com/thanks/Dog .php
(I'mjust rerycling what I said inprevious emails andgetting right to the pitch.)
This rare half-off special is my way of saying 'THANK YOU'
action and doing what it takes to have a happy I healthyI
behaved dog.
Here's the special website where you save 50%:
http://www.aperfectdog.com/thanks/Dog_.php
Try My System For 50% Off And Get FIVE Free
Bonuses!
for taking
and well-
If the 50% discount isn't enough to have you and your dog heading to
my special 'half-off' web site
l
these FIVE free gifts will surely do
the trick:
* Bonus 1: The Bark-Cure Method!
This 23 Minute Audio Training Session Will End Problem Barking
Forever!
* Bonus 2: The Amateur's Dog Book (196 Pages)
This rare manual has been used by veterinarians and trainers for over
60 years!
* Bonus 3: Dog Health Handbook (108 Pages)
I personally wrote this book after helping over 3
/
000 new dog owners
raise happy and healthy dogs.
* Bonus 4: Complete written transcripts of the entire 1 hour and 44
minute training course!
* Bonus 5: Amazing Dog Tricks! A brand new collection of easy tricks
that'll amaze your friends!
WHEW!
That's a lot of goodies ... and you get it all FREE when you try my
entire system for 50% off.
Go here right now and claim your copy before they're all gone!
Page 8
http://www.aperfectdog.com/thanks/Dog_.php
Talk soon,
Dean
BONUS MODULE
P.s. This special half off sale ends at midnight TONIGHT. I'll moit
likely never offer a discount again. If you'd like to get the
revolutionary dog training system so many dog owners are raving about
... and save 50%, then go here now.
Believe it or not, there's nothing particularly revolutionary about this, other than to simply copy and paste
and send. Once again, it's the exact same email that we've been sending, only it says, "Ends tonight."
So if you do these four days in a row, you're going to get a lot of traffic to your website, and you're going to
get a lot of sales. It has worked for me every single time, plus it's worked for every single person I've ever
shown it to. I've shown it to people in the software niche. I've shown it to people who sell health related
products. And I've shown it to people who sell sports related products. And it's worked like crazy for every
single one of them. In fact, my cousin Trey brought in $65,000 in one weekend (while he was on vacation)
using this exact same method.
But there is a missing link, and that is the copy on your website. Below you will see the webpage that
corresponds with the campaign we just ran. Notice I simply used my exact same normal sales letter, except
for a slight change at the top.
-.:;:iIf()f(U EOlt" o. Stp"mbtt JTd'
"NowYou Can Get My Entire Training System
-::;;y For HALF
Th: it'll. like twfCdl:'J dtlt (\If 1'7.11 .. bllyuIJ (''lln 'iii"!:' ,ti'..4 tal (be
cOJi)' for Jw,l
1l1:J\"lIilOC\ t':nCltl.tTitlltllllJ'lIk i,bl'l"'u!llC ll'v 1'bknk ytJIl rurbi.-qc
m)'IUb..--nctf!-
Qick lIeB !\!Id Gtt Your Complete Copy For naif om
The reason I have all this stuff at the top is because of the context in which they're coming to the website
(getting half off). And then there is a link to the order form, just a regular old Clickbank order link it goes
straight to Clickbank, and it's just the half price.
I went to killercovers.com and asked Vaughn Davidson (the guy who runs that site) to make a cover for my
training course and all my bonuses, so I'd have something that looks really cool. But I would just rather you
go ahead and hit go on this little campaign than spend a lot of time waiting for covers. You could run this
campaign now, and then after you've run this sale get some covers made for your next one.
Try this. I promise you that it is going to make you money. You might be thinking this seems so simple or
sales are cheesy... but who cares, just hit go, do this campaign and four days from now you'll have made
some money!