11/30/2013

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POSITIVE I N T E R N A L E X T E R N A L

NEGATIVE

STRENGTHS
BRAND LOYALTY HOG PROMOTION STRATEGY FINANCIAL SERVICES SOUVENERS LINE

WEEKNESSES
STUCK TO CLASSIC DESIGN HERITAGEOUS ENGINE STYLE TARGETING STRATEGY PRICES PORTRAYS THE BRAND OF BAD PEOPLE PORTRAYS FREEDOM IN BAD WAY

OPPORTUNITIES

THREATS

MARKET CONDITION CHANGING MARKET TREND GOING GLOBAL BETTER PERFORMANCE OF CHANGING MARKET STRATEGY COMPETITORS PRODUCTS CHANGING PSHYCOLOGY INCREASING POPULARITY OF COMPETITORS ECO FRIENDLY CONSUMERS PRICE WAR ECONOMIC CONDITION
4

11/30/2013

STRENGTHS:
BRAND LOYALTY HOG PROMOTION STRATEGY FINANCIAL SERVICES SOUVENERS LINE

11/30/2013

WEEKNESSES:
STUCK TO CLASSIC DESIGN HERITAGEOUS ENGINE STYLE TARGETING STRATEGY PRICES PORTRAYS THE BRAND OF BAD PEOPLE PORTRAYS FREEDOM IN BAD WAY

11/30/2013

OPPORTUNITIES
MARKET CONDITION GOING GLOBAL CHANGING MARKET STRATEGY

11/30/2013

THREATS
CHANGING MARKET TREND BETTER PERFORMANCE OF COMPETITORS PRODUCTS CHANGING PSHYCOLOGY INCREASING POPULARITY OF COMPETITORS ECO FRIENDLY CONSUMERS PRICE WAR ECONOMIC CONDITION
8

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