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Starbucks taking Indian Coffee to its outlets across globe

American coffee giant Starbucks said it is taking the Indian grown coffee to its 19,000 stores across the world. In India, the coffee (that) farmers grow...we not only sell the coffee in our stores here in India, but also take that coffee around the world -around 19,000 stores that we have across different countries we are operating," "What we discovered over the last year is, there is very top quality Arabica coffee that is grown here in India. We tested that coffee, we roasted that and we now serve it in our stores as our Indian espresso."

Tata Starbucks builds war chest for expansion to take on Cafe Coffee Day, Barista Lavazza, Costa Coffee
Tata Starbucks plans to open around 100 Starbucks cafes It is investing authorised capital to Rs 220 crore. It has already signed two dozen properties, in Mumbai and Bangalore, a real estate official aware with Starbucks' expansion plans said. Main intention to target quick-service restaurant operators including Jubilant Foods and McDonalds. Starbucks, which entered the Indian market in October last, currently operates 18 stores in the country.

The Indian cafe market is estimated at $230 million, or about 1,400 crore, and is expected to grow about 13-14% a year over the next five years Starbucks CEO Howard Schultz said "India represents one of the most significant opportunities that we have in all of Starbucks. India should be one of the largest markets in the world for Starbucks. I would say one of the top five over time.

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