New Perspective Y.K.

, asset manager for Japan Leisure Hotels Investment summary for Sendai property
HOTEL BONITA SENDAI The companys northernmost - and largest - property Hotel Bonita is located in Sendai City in southern Miyagi Prefecture. Sendais population was last recorded at just over one million people (1,029,999, July 2008), which offers Hotel Bonita a significant potential customer base. This sizeable population gives Sendai designated city status, allowing city authorities responsibilities similar to a prefectural government. Sendais size also makes it an attractive destination for regional tourists. Served by the Tohoku Shinkansen as well as JR and Metro lines, and home to a major airport, Sendai is easily accessible by plane, train or automobile. Sendais improved accessibility has done much to increase the citys popularity as a tourist destination. Increased visitor numbers have been observed, with most tourists coming from other cities in Miyagi or the neighbouring prefectures of Yamagata and Fukushima. Hotel Bonita is situated in Aoba-ku, Sendais central business district. Aoba-ku lies just ten kilometres from the Sendai Station hub, putting the hotel in close proximity to key Sendai attractions - the large shopping/dining arcade stretching from Jozenji Dori to Chuo Dori, the Kokubuncho entertainment district, and the baseball stadium. Its closeness to Sendai Station itself means Hotel Bonita is well-placed to be noticed by the 78,914 commuters passing through the station daily. Aoba-kus total population is 283,139. Visitors to Sendai during its major events will find Hotel Bonita a very convenient location. Sendais Jozenji Streetjazz Festival and Pageant of Starlight are held on Jozenji Dori, close to the hotel. The Sendai Tanabata Festival - one of northern Japans Big Three festivals, annually attended by over two million people - is also held on this street. Due to these locational factors, Hotel Bonita Sendai is a major asset in the portfolio of New Perspective Y.K.