A Proposal For A Music video

Smoke by Daughter
Prepared by Lee Delves

Attack Promo

20/01/2014

Client

Ahem! Recordi g !o

Copyright 2014

PROPOSAL

Prepared by Lee Delves

I am making a music video for the song !moke" by Daughter# $he video %ill be &#&' minutes( as it %ill last the durations of the song( the purpose of the music video %ill be to represent the artist of the song and their values# $he target audience of this music video is both males and females %ithin the age range of ')*+) %ho en,oy listening to daughter and other indie rock bands# $he video %ill target them through its use of dark colours and its very eerie feel#

$he brief is to produce a music video- I intend to represent the artist as very individualistic and emotional through the use of cold colours and a slo% paced edit#

" #ill $ilm the music video i a ra ge o$ di$$ere t locatio s% i cludi g more o&e atural s&aces such as &arks as #ell as more urba ised areas such as roads a d streets' Alo gside this some &er$orma ce shots #ill be carried out i a darke ed room #ith a black backgrou d' (he s&ecial e$$ects eeded% #ill be smoke overlays a d &articles as #ell as some colour correctio a d lighti g e$$ects' (he &ro&s i cluded #ill &rimarily be i strume ts such as a guitar'

(he music video #ill $eature some musicia s to take the roll o$ the ba d members% ho#ever " #ill also i clude some actors $or the arrative as&ect o$ the music video #hich mea s " #ill eed to orga ise a time i #hich they are all $ree to $ilm the di$$ere t shots' "t is ot a docume tary so obody #ill eed to be i tervie#ed'

(he $ootage #ill be $ilmed usi g a DSLR camera) alo gside this " #ill eed to use a tri&od a d &ossibly a $ig rig' *or some shots a gree scree may be used a d a mac #ith the !S+ collectio #ill be eeded to edit the $ootage together' (he total cost $or this #ill be ,---'.0

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