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CORPORATE FINANCE

ECONOMIC & PUBLIC POLICY


MEDIA

SEPTEMBER 2009

MEDIA REPORT: AUGUST 2009


Man is by nature a political animal, as half of the top ten stories wrangles with the Catholic Church. Zanzibar’s voter registration
this month demonstrated: CCM’s National Executive Committee drives went awry. Meanwhile, the army got implicated in a bank
met in Dodoma and the Speaker of Parliament Samuel Sitta robbery and Zombe was acquitted. Falling car sales and the new
almost got booted out of his own party; Zitto Kabwe aborted Kilimo Kwanza make up some of the month’s Business Notes,
his attempt to run for Chadema’s top post while Kingunge while the Yellow Couch dips a toe into the dangerous waters of
Ng’ombale-Mwiru may have been channelling CCM in his language politics in the media.

Headline News Analysis Crime: The Zombe Trial


In August, none of the top ten stories managed to generate more The most compelling murder trial in recent history finally came
than 5% worth of headlines. As the attention span index shows, to an end after the High Court delivered a ruling of Not Guilty,
the print media puts intense focus on stories when they break but ‘Zombe Huru!’ [Zombe Free!] (Mwananchi, 18th August). The Acting
loses interest quickly- a story lasts a maximum of ten days in the Director of Public Prosecutions urged patience and told reporters
monthly news cycle. The print media, it appears, is still unable that he is confident justice will ultimately prevail. If Zombe and
to pay attention to stories consistently. Why this is the case is a his cohorts were not responsible for the murders they were being
question that has yet to be answered. accused of then where are the real killers, the press asked, ‘Where
are the 3 men who pulled triggers?’ (The Citizen, 19th August).

While some in the legal community stressed the importance


of the public to accept the High Court’s ruling, others
expressed amazement at the judge’s failure to convict Mr.
Zombe and his associates of even minor offences that
they claimed had been proven by the prosecution, ‘Lawyers
denounce Zombe’s acquittal’ (Sunday Citizen, 23rd August).
The acquittal also appeared to have political implications
after residents of Epanko ward in Mahenge District revealed
that they planned to boycott the forthcoming local elections
to demonstrate their displeasure at the decision, ‘Residents
shun vote over Zombe acquittal’ (The Citizen, 25th August).
Top-Ranking Headline Stories

Politics: CCM’s NEC Meeting The police announced that the issue of whether Mr. Zombe will
Members of CCM’s National Executive Committee (NEC) return to the force will not be discussed until the conclusion of
gathered in Dodoma to discuss the party’s future, ‘CCM wakamiana the appeals process, ‘Polisi: Mjadala wa Zombe basi’ [Police: Debate
NEC Dom’ [CCM anxious as NEC meet in Dodoma] (Tanzania Daima, on Zombe on hold] (Mtanzania, 28th August). While press reports
14th August). On the agenda were the up-coming local elections suggested that Mr. Zombe has chosen to lay low since the end
and preparations for the 2010 general election campaign. Some of his trial, the police were adamant that they were not going to
within the party were also unhappy with how Speaker Samuel rest until they arrested the real killers, ‘Polisi inaendelea kuwasaka
Sitta had been conducting matters in parliament. After Mr. Sitta walioua’ [Police continue to look for the killers] (Uhuru, 28th August).
survived a bid to oust him, CCM’s Publicity Secretary Mr. John
Chiligati revealed that the NEC had formed a three-member team Crime: The NMB Robbery
that includes former President Ali Hassan Mwinyi to monitor the In an audacious robbery, bandits stormed through National
conduct of the party’s MPs, ‘CCM moves to rein in outspoken Microfinance Bank (NMB)’s Temeke branch with explosives,
MPs’ (The Citizen, 19th August). stealing millions of shillings and killing a watchman in the process,
‘Armed bandits rob Temeke NMB branch’ (The Guardian, 1st
Mr. Chiligati decried reporter attacks on former President August). A massive manhunt for the robbers began immediately
Benjamin Mkapa, claiming that he deserved respect for leading as police arrested and questioned suspects in Bagamoyo. As details
the country to economic prosperity, ‘CCM yamsafisha Mkapa’ of the robbery made its way to the press, the police offered a
[CCM clears Mkapa’s name] (Majira, 19th August). Afterwards, five million reward for any information that would lead to the
the party had to explain why its Vice Chairman, Zanzibar’s arrest of the bank robbers. After the arrest of suspects believed
President Amani Karume, had missed the meeting, ‘Karume to be connected to the robbery, the police told reporters that they
shuns dialogue on Union Govt matters’ (The African, 19th had reasons to believe that foreign elements were involved in the
August). heist, ‘Police arrest six over raid on NMB branch’ (The Citizen,
2
4th August). Things got murkier after news broke that some of Commissioner William Lukuvi made clear that the money would
the suspects may be members of the Tanzania People’s Defence only be given to those whose properties had been damaged by the
Force (TPDF). At the arraignment, it became clear that a serving blasts. When the day of provision arrived, Mr. Lukuvi announced
sergeant of the Tanzania’s armed forces was one of those charged the postponement of the exercise for another week as the Treasury
with the NMB robbery, ‘NMB robbers on murder charges’ (Daily had apparently failed to complete its tasks on time, ‘Payments for
News, 27th August). Mbagala’s bomb victims August 24th’ (The Guardian, 13th August).
As soon as the details of the compensation packages became
Politics: Speaker Samuel Sitta and Corruption public, problems arose. Residents complained that the subsidies
A story broke out that influential figures were waging a campaign did not adequately reflect the damages inflicted to their properties.
against some members of parliament by raising millions of One victim whose house was flattened by the bombs received a
shillings for their opponents in an effort to unseat them in the mere Sh30,000- over 5 million short of what it would cost him to
next general election, ‘Mabilioni ya mafisadi yawaliza Sitta, Selelii’ rebuild his home, ‘Some Mbagala bomb victims bitter over low
[Billions from corrupt figures unnerves Sitta, Selelii] (Mwananchi Jumapili, compensation’ (The Guardian, 25th August). Meanwhile, Defence
2nd August). This news came after Speaker Samuel Sitta asked Minister Dr. Hussein Mwinyi warned residents that the area was
the government to provide him with extra protection from what not safe and told reporters that the government was considering
he claimed were dangerous political forces that wished to silence resettling current residents. His warnings proved prescient after
him. In an interview, the Speaker said that he was referring to another bomb exploded ‘Bomb latibua futari Mbagala’ [Bomb
those involved in the Richmond scandal, and went on to accuse disturbs iftaar in Mbagala] (Habari Leo, 31st August).
them of trying to discredit him, ‘Sitta aanika majeruhi kashfa ya
Richmond’ [Sitta reveals those wounded by Richmond scandal] (Raia Society: Student Deaths by Fire
Mwema, 5th August). This stance angered some within his party
to the extent that they attempted to oust him from CCM at the Tragedy hit a school in Iringa after a candle left lit by a student
next National Executive Committee (NEC) meeting, ‘Mafisadi caused a fire that quickly enveloped a girls’ dormitory, killing
wamwandama Spika Sitta hadi NEC’ [Corrupt figures hound Speaker 12 students and leaving 22 others injured, ‘Night school fire
Sitta at NEC] (Nipashe, 18th August). While they did not prevail, kills 12 students’ (The Citizen, 24th August). The incident
the party secretariat reprimanded the Speaker and other MPs for brought back memories of another deadly school fire in
their outspoken views. 1994 that claimed 43 lives, ‘Another school fire tragedy’ (The
Guardian, 24th August). At the time Scotland Yard were tasked
Politics: Chadema Leadership Elections with investigating the causes of the fire, but their report has
yet to see the light of day. As preparations for the funerals
In a surprising move, the Chadema Deputy Secretary General of those who perished were getting underway, questions
and Kigoma North MP, Zitto Kabwe, announced that he would were being asked about whether enough attention is being
challenge his leader Freeman Mbowe for the chairmanship paid to fire safety procedures at boarding schools, ‘Students’
of the party, ‘Zitto Amvaa Mbowe’ [Zitto challenges Mbowe] safety at boarding schools must be assured’ (Daily News, 25th
(Mtanzania, 25th August). Mr. Kabwe told reporters that his August). Local authorities arrested the student responsible for
decision to run was motivated by a desire to see the party leaving a lit candle unattended and charged her with murder,
approach the up-coming general election with a unified vision. ‘Student arraigned over inferno at school’ (The Guardian, 29th
Chairman Freeman Mbowe welcomed the challenge and said August).
that it can only be good for the party, ‘Mbowe: Sitishwi na
Zitto Kabwe’ [Mbowe: Zitto Kabwe does not frighten me] (Majira, Transport: The TRL Strike
27th August]. After contract negotiations for improved salaries stalled,
workers from Tanzania Railways Limited went on strike to push
While Chadema’s leadership worked hard to project an image management to heed their demands, ‘Wafanyakazi TRL wagoma’
of unity in public, behind the scenes there were frantic efforts [TRL workers strike] (Mwananchi, 4th August). The situation became
to dissuade Mr. Kabwe from running. Mr Kabwe was forced to even more contentious after reports suggested that the workers
rebut charges that he was being used by outsiders to influence the had refused to meet with the management and the government.
party’s direction, ‘Zitto: Sijanunuliwa’ [Zitto: I have not been bought] On the third day of the strike, angry passengers decided to
(Mtanzania, 29th August). Soon after, Mr. Kabwe withdrew his take matters into their own hands and stormed the offices of
name for consideration. He explained to reporters that his u-turn the Ministry of Transport, ‘Abiria TRL wavamia wizara’ [TRL
was caused by the need to prevent a split within the party, ‘I passengers invade ministry] (Mtanzania, 6th August). The association
dropped out of race to preserve unity, says Zitto’ (The Citizen, advocating for passengers’ rights (Chakua) told the press that
31st August). they were planning to take TRL to court over their cancellation
of services that left hundreds of customers stranded, ‘Passenger
Society: Mbagala Compensations rights group to sue TRL’ (The Guardian, 7th August). Attempts to
Four months after the explosions at Mbagala, local residents are find a solution to the crisis broke down after management and
still struggling to rebuild their lives. After the victims threatened to workers failed to agree on the issues of salaries and part-time
hold public demonstrations demanding their compensations, the contracts. Days later a tentative agreement was negotiated, but
government tried to calm the situation with this announcement, suspicions still lingered between the two parties, ‘TRL workers
‘We’ll compensate Mbagala victims next week’ (The Guardian, demand expulsion of RITES’ (Daily News, 14th August). This
8th August). Speaking to reporters, Dar es Salaam Regional demand seemed to resonate with the government - the Minister

SERENGETI ADVISERS MEDIA AUGUST 2009


3
of Transport stated that the government was to revise its contracts
with Rail India Technical and Economic Services (RITES) to
prevent future strikes, ‘Mkataba wa ubia TRL kufumuliwa’ [TRL
Business Notes
joint-venture contract to be scrapped] (Habari Leo, 15th August). The
decision got support from unlikely quarters, ‘Rwanda, Burundi The Guardian: Micro-finance – Bureaucracy, corruption and
demand TRL privatization deal be scrapped’ (This Day, 21st misallocation of funds are just a few reasons why small and
August). medium entrepreneurs (SMEs) are failing to benefit from micro-
financing initiatives in the country. Nevertheless, organisations
Politics: Kingunge and The Catholic Church like the Small Industrial Development Organisation (SIDO)
The controversy over the Catholic Church’s alleged interference in have demonstrated that with the right, targeted approach you
political matters intensified after the veteran politician Kingunge can be successful- it boasts a 90% repayment rate. It should be
Ngombale Mwiru attacked its leadership, ‘Repent, Kingunge now noted that for micro-finance projects to be successful, there
tells Catholics’ (The Citizen, 13th August). The Church’s Auxilliary is a need for more monitoring and evaluation of the SME
Archbishop of the Archdiocese of Dar es Salaam refused to directly operator in addition to providing them with entrepreneurial
address Mr. Kingunge’s criticisms, but other civic leaders were less skills. (3rd August)
diplomatic, arguing that his comments were misguided, ‘Kingunge
defiance draws sharp criticism’ (The Citizen, 14th August). A few days
later a story broke that Mr. Ng’ombale-Mwiru may have been used The African: The East African Community Common Market –
by the ruling party to articulate its reservations with the Church’s President Jakaya Kikwete has challenged local manufacturers
decision to publish an election guide to its congregations, ‘CCM to step up and prepare for stiff competition from their
yamtumia Kingunge kupambana na Wakatoliki’ [CCM uses Kingunge counterparts as the region readies itself for the start of a
to confront Catholics] (Mwananchi Jumapili, 16th August). Seeking to common market free trade zone come January 2010. Speaking
contain the controversy, the government disassociated itself from at an annual gala to award the best performers in the sectors,
the politicians’ public statements saying that they were not the the President advised manufacturers to begin recalibrating their
views of the party or the government, ‘Government distances business strategies to the new reality for once the gates open,
itself from Kingunge’s comments’ (This Day, 17th August). The there is no going back. He went on to say that this presents a
criticism and the reaction from the government seemed to have great opportunity for Tanzanians to showcase their ingenuity
taken their toll on Mr. Ng’ombale-Mwiru: he refused to comment and creativity in the region. (8th August)
on the most recent comment from the church, ‘Kauli ya Pengo
yampa Mzee Kingunge ganzi’ [Pengo’s statement paralyses Mr. Kingunge]
(Nipashe, 28th April). Daily News: Motor Sales Fall – local prices for motor vehicles
have gone down almost 40% as a consequence of the global
economic crisis. The number of customers visiting showrooms
has fallen drastically and the continuing depreciation of the
ON AIR: Leo Tena Tanzanian shilling against the US dollar has made matters even
worse. Some firms are taking aggressive approaches to beef
If you ever get tired of the American-wannabes who proliferate up sales, with one firm accepting 25% down payments from
our television screens and airwaves, then tune in to this mid- customers who are allowed to settle the balance within a year.
morning show to experience the wonderful playfulness of Apart from being put off by high prices, potential car buyers
Tanzania’s coastal sensibility. Listeners are invited into the sassy, are also leery of the maintenance such an investment demands-
gossipy and mischievous ‘mkeka’ conversations that take place in prices of spare parts and fuel are high. (17th August).
cities, towns and villages along the coast. Through its presenter
Dino Mario and her lady co-hosts, Swahili culture finds its most
open and fun expression. It makes for an enjoyable companion The African: ‘Kilimo Kwanza’ gets funding – Stanbic Bank in
to mornings at the office. conjunction with the Alliance for a Green Revolution in
Africa (AGRA) will help fund the government’s central
Highlights: The presenters’ authentic ‘pwani’ humour with all 2009/10 budget initiative, the ‘Kilimo Kwanza’ [Agriculture
its double-entrendres and often risqué honesty. First] policy. AGRA, which has secured $10 million to assist
African farmers in Kenya, Malawi, Tanzania and Uganda, will
Lowlights: production value can sometimes be less coherent, work with Stanbic to disperse small loans to local farmers
especially when it comes to the music: Taarab throughout would across the country. The brainchild of the Rockefeller and Bill
fit the overall theme of the show. and Melinda Gates Foundations, AGRA is headed by former
United Nations Secretary General Kofi Annan. Its main aim
Channel: Clouds FM, Dar es Salaam frequency at 88.4 F.M. is to promote agricultural development in Africa and increase
http://www.cloudsfm.co.tz/index.php food security on the continent. (24th August).

Day: Weekdays, Monday to Friday

Time: 9:00 a.m. - 1:00 p.m.

SERENGETI ADVISERS MEDIA AUGUST 2009


4

At Leisure:
Watch Word A glance at the Sunday Columns
Zitto Kabwe demonstrates the importance of good The Feminist: Despite huge strides made by women, top leadership
timing… positions still elude them as huge disparities persist in comparison
with their male counterparts, argued Margaret Sembeyu in her column
“I’ve taken time to decide to vie for the top party post. That is ‘Talking Gender.’ For example, after the 2005 elections the number
why I had not told any of my friends, relatives or even supporters of women members of parliament increased to 97. However, only
about it. I know Mr. Mbowe [the incumbent] has done a lot for 17 of them were directly elected by their constituents. The rest got
the party. He has also played a crucial role in molding me as there through the special seats selections. Part of the reason that
a politician…Mr. Mbowe is one of the leaders I respect very the number of elected women MPs is low is due to the fact that
much because he loves our party very much. But we must forge ‘elections are often marred by corruption. [As a result], chances for
ahead with a new vision of strengthening our unity because women to get to top positions are minimal as most of them are
Chadema has already proved that it is capable of taking over the not rich enough to buy votes,’ Ms. Sembeyu writes. Furthermore,
the male dominated culture is pulling down women’s efforts at
country’s leadership” (The Citizen, 26th August).
reaching high-level positions. Research by Tanzania Media Women’s
Association (TAMWA) conducted a few years ago suggests that the
“These allegations that I have been sponsored by the enemies dream of a woman holding the highest elective office in the country
of Chadema to lead my party are baseless. Nobody can buy is still a long way off. But Ms. Sembeyu offers this rallying cry, ‘as we
me at any price. I find very strange that some people think I approach the 2010 General election, women have to unite and fight
have been bought. It is definitely my decision to vie for the top for their position in the country.’ “Despite setbacks, women must
leadership position.” (The African, 29th August). fight for leadership (The Sunday Citizen, 2nd August).

“I don’t want anything bad to happen to the party I love… The Ethicist: Adam Lusekelo’s patience with politicians who
Averting a split is the only reason behind my decision to withdraw drone on and on about the need for ethics in the media is getting
my candidacy…My family has not intervened in this. It’s the close breaking point. How dare they lecture those in the media
elders who advised me against challenging Mr. Mbowe for the on issues of ethics? Lest we forget, this is coming from the same
chairmanship. I’ve done this to avoid splitting the party…My group of people who stand accused of ‘stealing billions from the
vision and reading of the situation is that we might this time Richmond scandal…daylight robbery [from] EPA and Meremeta
and [numerous] wanton thefts.’ But then again this may be a way for
be forced as a country to have a Prime Minister from outside
politicians, Lusekelo writes, to ‘tart [the media] up. All politicians…
the ruling Chama Cha Mapinduzi. We (Chadema) cannot afford
like to be dolled by their particular media…[though]…some of the

“”
to approach that possible scenario divided.” (The Citizen, 31st mascara on their eyes can start to run. In reverse it ends looking real
August). ugly.’ Before politicians can start telling others how to behave, they
should start leading by example. This, however, is not their style.
Take for example the recent CCM meeting in Dodoma. Apparently,
the party cohorts were getting together to deliberate on ethics. The
real agenda, however, ‘sources say…[is]…how to contain people
leaking sensitive party information’ to the media. Deliberate on

Inbox the ethics of that. “Ethics for journalists only?” (Sunday News, 16th
August).

The Capitalist: Venansio Ahabwe, in his ‘The Comrade’ column, is


In June we sent out a brief reader survey. Here is some of what we clearly irked by President Kikwete’s call that Tanzanians should stop
learned from you: selling their land to foreigners. He writes that, ‘the president’s counsel
is quite amazing, considering that the world is fast becoming a global
1. The banking, manufacturing, tourism and services industries village. Within the current international regime, a country becomes
were represented. The majority of respondents are Tanzanians living too small to solve big development problems singlehandedly…
in Dar es Salaam. You ranged in age between 31 years and “born [and]…increasingly…[they]…encourag[e] foreign investment into
sometime after the last ice age.” their economies.’ It is difficult to see how our need for foreign
investors coheres with such restrictive pronouncements from our
2. Those of you from Zanzibar would like to see more Zanzibar leaders. Furthermore, the notion that foreigners should not own
news, especially leading up the general elections. land in the country is as silly as ‘asking wabongo not to acquire land
and property in places where they…[are]…regarded as foreigners.’
3. You would like to see more market and economic news. And what of the free market principles that say one should sell one’s
property to the highest possible bidder? After all, the higher the
4. You most enjoy the Main News, Watchword and Yellow Couch return, the greater the contribution will be to the national economy.
sections of the report. And while you are of the opinion that the Mr. Ahabwe concluded: ‘it does not make sense to refuse to sell to a
report is not afraid of controversy, several of you felt that we are capable buyer with the lame excuse that he is a foreigner…It’s time
being too cautious. to rethink our stand on land ownership”(The Guardian on Sunday,
30th August).
Thank you to all who responded to our survey.

SERENGETI ADVISERS MEDIA AUGUST 2009


5

Main Zanzibar Voter Registration


Story

The Zanzibar Electoral Commission (ZEC) has been updating its the current legislation requiring a resident ID is in conflict with the
voter register since July. Due to the high number of opposition party Constitution: ‘Three challenge voter registration exercise in Z’bar’ (The
members, and the regular outbreaks of violence during elections, Guardian, 20th August). Meanwhile the government distanced itself
voter registration is a very sensitive issue in the Isles. This came to the from allegations that the Tanzania People’s Defense Force (TPDF) had
fore when ZEC was forced to close down all three voter registration been used to control the situation: ‘Minister denies TPDF involvement’
stations in the Ole constituency in Pemba: ‘Vurugu zaibuka uandikishaji (This Day, 20th August). The opposition failed to get its hands on the
Zanzibar’ [Trouble emerges in Zanzibar registration exercise] (Mwananchi, 4th voters’ register when they were told that the information is confidential
August 2008). and sensitive ‘IDs boss refuses register scrutiny’ (The African, 21st
August). This was followed up by an effort on the part of the Identity
The problem started when people refused to register at two stations Cards Registration Office to clean up its books: ‘Zanzibar now files
set up in Minungwini because they were being required to produce cases over ‘forgery’ of IDs’ (The Guardian, 28th August).
either a voter card from the 2005 election or a Zanzibar Resident ID
in order to qualify. Many Zanzibaris don’t have ID cards, and prior What the commentators said…
to the 2005 general elections the main proof of nationality required
was a birth certificate. A protracted stand-off between CUF and CCM Muhibu Said lamented the dangerous short-sightedness of the
officials, ZEC functionaries and recalcitrant citizens resulted in the Government of Zanzibar as he pointed out in Nipashe that ‘Special Seats
FFU and other state organs being called in for security purposes. MP Riziki Omar’s claims that Tanzanian youth from the mainland are
being given Zanzibar Resident IDs (Zan ID) in order to allow them to
Speaking a week later at a rally in Mji Mkongwe, CUF Secretary General vote in the coming general elections in Zanzibar next year should not
Seif Sharif Hamad encouraged citizens to stand up for their rights, be ignored’ (5th August). As one of the journalists who got to observe
pointing out that the incidents in Pemba were the result of a collective the voter registration exercise in North Pemba from the 11-15th of
decision not to be bullied by the state. The leader of the opposition July, he ‘witnessed the way in which the Government of Zanzibar,
in Parliament, Hamad Rashid Mohamed, lent his support by pointing through its organs, which include the Zanzibar Electoral Commission,
out that there is nothing in the constitution which requires a Zanzibari the Identity Cards Registration Office and the local government- their
to present an ID card to be eligible to register to vote: ‘Maalim Seif: implementers at the ground level- colluded in broad daylight to create a
Nitachochea vurugu’ [Maalim Seif: I will encourage dissent] (Mwananchi, ‘bomb.’…the same kind of bomb that exploded in 2000 and resulted in
10th August). the deaths of 30 Zanzibaris and the political self-exile of many more.

Acting on orders from President Amani Abeid Karume, the Director ‘…the question of this country’s dependency and its sovereignty
of the Zanzibar Identity Cards Registration Office, Mohamed Juma insofar as the independence of thought and action on the part of
Ame, investigated the matter with the help of senior CUF and CCM the leadership of the country is concerned is one thing […] But facts
officials and came to the conclusion that accusations that people on the ground in Zanzibar are something else since there is indeed a
were being denied ID cards were baseless: “Hakuna anayenyimwa problem which most often than not has been repetitive’ was Makwaia wa
kitambulisho Zanzibar” [No one is being denied an identity card in Zanzibar] Kuhenga’s opinion in The Citizen as he contemplated the ramifications
(Habari Leo,11th August). He went on to reveal that his office was sitting of the statement issued by the EU envoys (17th August). Calling on
on over 7000 identity cards that had not been collected, some of them President Kikwete to have the courage to address the issue directly and
belonging political leaders. Mr. Ame’s conclusion was that ZEC’s new conclusively, he concluded that ‘For one to claim the right to rule just
registration criteria had closed off opportunities for registering ghost because one was the son or grandson of a founder member of the
voters such as children and the deceased, and that the protest over ID Zanzibar Revolutionary Council could be a perpetuation of the old
cards was driven by political parties that were not happy about the loss Sultanate minority rule in a different set of people!’
of these loopholes.
Structural inequality in the political system was what concerned
The donor community weighed in on the matter by way of their Simeon Maiga most. He reminds us in This Day that ‘Pemba Island
diplomats: a joint statement signed by heads of mission from Japan, has always been a thorn in the side of the ruling party’s flesh ever
the United States, Norway and eleven other Western states expressed since multipartyism was established in Tanzania in the early 1990s. In
their concern with how the voter registration exercise was going: ‘Voter spite of its country-wide coverage in terms of membership, CCM has
registration flawed, say envoys’ (The Citizen, 14th August). They came hardly won a seat on the island…’ (20th August) This is a particularly
down strongly on the side of free and fair democracy, expressing fears vexing problem, considering that ‘The Pemba Island issue however,
that the events in Pemba are an omen of election violence in 2010 ‘U.S., is not an isolated case when it comes to conducting general elections
EU say process is seriously flawed’ (The African, 14th August), ‘EU in Tanzania as a whole. As in Zanzibar, elections on the mainland are
yakemea vurugu Zanzibar’ [EU against turmoil in Zanzibar] (Majira, 14th supervised by an electoral commission whose personnel are appointed
August). Hamza Hassan Juma, minister of State in the Zanzibar chief by the President, who also doubles as CCM’s national chairman.’
Ministers’ Office, responded by warning against foreign interference
in its internal affairs and assuring that the Constitution makes every
provision for Zanzibaris to register freely ‘Enough guarantees of rule
of law in Zanzibar’ (The Guardian, 16th August).

Members of the opposition parties later filed a case against ZEC and
the Zanzibar Attorney General at the High Court of Zanzibar, asking
for the voter registration exercise to be discontinued on the claim that

SERENGETI ADVISERS MEDIA AUGUST 2009


6
JUNE NEWS

Week 1: 1-7 August

News Story English Kiswahili Total Appearances Rank

NMB Bank Robbers 13 18 31 5 1


TRL Workers Strike 5 9 14 4 2
Richmond Scam 3 10 13 2 3
Moshi OCD Death 3 10 13 2 4
Singida Road Crash 2 7 9 1 5
Other Stories 80 103 183

Total 106 157 263

Week 2: 8-14 August


News Story English Kiswahili Total Appearances Rank

Z’Bar Vote Registration 6 28 34 5 1


Mbagala Blasts 6 10 16 3 2
TRL Workers Strike 4 10 14 3 3
Kingunge VS Church Document 4 10 14 2 4
EAC Integration Meeting 5 6 11 2 5
Other Stories 80 104 184

Total 105 168 273

Week 3: 15 - 21 August
News Story English Kiswahili Total Appearances Rank

CCM-NEC Meeting 12 35 47 6 1
Zombe Trial 16 26 42 5 2
Z’Bar Vote Registration 6 10 16 3 3
Sitta vs Anti-Corruption 4 7 11 1 4
Bus Drivers Strike 3 6 9 1 5
Other Stories 71 64 135

Total 112 148 260

Week 4: 22 - 31 August
News Story English Kiswahili Total Appearances Rank

Zitto VS Mbowe 7 32 39 6 1
Student Death On Fire-Idodi 13 19 32 4 2
Sitta vs Anti-Corruption 9 17 26 4 3
Muslim Election Guide 6 14 20 3 4
Mbagala Blasts 5 12 17 4 5
Others Stories 114 126 240

Total 154 220 374

SERENGETI ADVISERS MEDIA AUGUST 2009


7

August 2009 Top 10 Stories

Number of Headlines Headlines Share (Percentage) Attention Span


Index
Z’Bar Vote Registration 59 5.0 10
CCM-NEC Meeting 55 4.7 8
Zombe Trial 49 4.2 8
NMB Bank Robbers 46 3.9 9
Sitta vs Anti-Corruption 41 3.5 6
Zitto VS Mbowe 39 3.3 6
Mbagala Blasts 35 3.0 8
Students Death in Fire 32 2.7 4
TRL Workers Strike 28 2.4 7
Top Ten Headline Stories Headline Share
Kingunge vs. Church Document 26 2.2 4
Other Stories 760 65.0

TOTAL Stories 1170

Z'Bar Vote Registration
CCM‐NEC Meeting
Zanzibar Voter Registration
Zombe Trial
CCM-NEC Meeting
NMB Bank Robbers
Zombe Trial
NMB Robbers
Sitta vs Anti‐Corruption
Sitta vs. Anti-Corruption
Zitto VS Mbowe
Zitto vs. Mbowe
Mbagala BlastsMbagala Blasts
Students Deaths in Fire
Students Death in Fire
TRL Workers Strike
TRL Workers Strike
Kingunge vs. Church Document
Attention Span Index Other Stories
Kingunge vs. Church Document
Other Stories

Attention Span Index


Zanzibar Voter Registration
Z'Bar Vote Registration
CCM-NEC Meeting
CCM‐NEC Meeting
Zombe Trial
Zombe Trial
NMB Robbers
NMB Bank Robbers
Sitta vs. Anti-Corruption
Sitta vs Anti‐Corruption
Zitto vs. Mbowe
Zitto VS Mbowe
Mbagala Blasts
Mbagala Blasts
Students Deaths in Fire
Students Death in Fire
TRL Workers Strike
TRL Workers Strike
Kingunge vs. Church Document
Kingunge vs. Church Document

0 2 4 6 8 10 12 14 16 18 20 22 24 26 28 30
Days in the News
Series2
Methodology
The top five weekly stories and top ten stories of the month are extracted from a survey of
headlines in 17 newspapers: 5 English dailies, 2 English weeklies (one regional), 7 Kiswahili
dailies, and 3 Kiswahili weeklies. Number of headlines surveyed in August: 1170.

SERENGETI ADVISERS MEDIA AUGUST 2009


8

YELLOW COUCH from one of the ubiquitous Mlimani pundits. The same Ancients
from the same University, belonging to the same parties who
Aspiring Dons Irked by over- have been quoted saying the same ‘revolutionary’ things since
employed stuffy English terms Gutenberg’s printing pres ensured them a larger captive audience
than a handful of bored undergraduates. Never doubt- Yellow
Abdi Sultani has a very entertaining column in The Citizen that Couch has a fond reverence for all eggheads, geeks, academes,
sifts through the grammatical and spelling wreckage from the intellectuals and dreamers. We just don’t support the newspapers’
papers that wash up on the shores of his desk over the course of lazy adherence to the usual suspects. Yes, everything was better in
a week. Entertaining, in the same way that one might get a thrill the Stone Age when the Father of the Nation would drop by for
from watching an expert fisherman catch dinner by throwing a tea and a chat. Sadly, however, time has since moved on and such
stick of dynamite into a barrel of drugged farm tilapia. Yellow rhetoric is as useful to young Tanzanians as a fur coat in Zanzibar
Couch has no intention of letting you have all the fun, Mr. in December.
Sultani- anyone with half an ounce of pedantry who reads the
English papers does so in spite of the suspicion that English isn’t There are many, many, many other English press faux-pas that
actually the language being used. Before the nationalists start we could make fun of, but there has to be a point to it at the
throwing rotten eggs and verbal hand-grenades at Yellow Couch end of the day. Is it an elitist impulse to demand quality from
in the name of ‘English is the language of Western Imperialism,’ the print industry, the same kind of meticulous care, innovation
rest assured that this column understands that there is a time and and professionalism that is so often perceptible in broadcast
place for political correctness and cultural sensitivity. This is not news? Perhaps, but – hold on to your panties Socialists- it is the
one of them. good kind of elitism. The quality of writing in a country’s papers
is a reflection, on the whole, of the quality of our journalism.
Kiswahili proper is mellifluous and adaptable- great journalists Print is an area in which we would do well to resist the impulse
and columnists are capable of expressing the most subtle and to democratize everything. There is no room for non-Kiswahili
esoteric of philosophies and experiences. The writing in Kiswahili speakers in the editorial positions of Kiswahili papers, and the
papers is usually perceptive and evocative, even if it means reverse ought to be true. Crisp thinking and articulate writing are
meandering through lengthy articles that consider introductions not to be sniffed at.
to be the area in which one discusses everything except the topic
at hand. Comparatively speaking, the English press is struggling The deeper issue, however, has to do with the press’ claim to
to graduate from nursery school. The spaces and nuances of any work in the interest of the public. It is no secret that our reading
social process can be delivered in Kiswahili with a finesse that the culture is anorexic at best. The one resource that readers have
too-mechanical English language often handles rudely. Kiswahili access to on a fairly regular basis are the newspapers, so what do
is the language of political equivocation par excellence…but we gain by offering grammatically compromised rags? How far
Kiswahili cannot handle modern technical dialogue to save its life. are local students of English supposed to get on these broken-
So it is that addressing the UN General Assembly in Kiswahili down wagons of dangling participles and rampant ellipses? They
may be a proud and masterful manipulation of North-South certainly won’t help us train a generation of people who can
relations of mutual need and resentment, but it hardly equips our confidently take on multinationals at the negotiating table. There is
leaders for similar triumph in the handling of, say, innovations nothing helpful or romantic about lowest-common-denominator
in nanotechnology or the intricacies of bucking WTO anti- thinking where the popular masses are supposed to be catered for
protectionism policies. with unsophisticated material. It could be argued that bad English
in the Tanzanian press is unpatriotic… and that is very irksome
That said, what could the English press do to catch up to the indeed.
Kiswahili press- aside from funding country-wide language
lessons? For starters, it could stop using the word ‘irk’. It is
irksome. The ‘irk’ gives away every time that an article has been
translated directly from Kiswahili without the aid of a dictionary
or a thesaurus. While it is true that our Dear Leaders are as
incapable of throwing public tantrums as they are of battling
corruption, they do evidence stronger emotions than being
We would like to acknowledge the kind sponsorship
‘irked’ when something untoward happens. The Prime Minister
of Minesite Tanzania Limited
isn’t ‘irked’ by albino killers- irked is what you feel when your
waiter conveniently forgets to bring back your change. ‘Irked’ is
hardly what the President means when he expresses his distaste
for bothersome press coverage of the never-ending Union
debate. May we offer for your selection the following alternatives:
Annoyed. Vexed. Angered. Displeased. Bemused. Disappointed.
567 Kibo Road, Mikocheni A
Perhaps even peeved, on occasion. But not irked.
P.O.Box 105620
Dar es Salaam, Tanzania
Likewise, be done with the Dons. It makes it sound as though
Tanzania is overrun by Mafia bosses and misplaced Spanish email: publications@serengetiadvisers.com
lordlings. When an English paper brings up ‘Don’ in the headline, info@serengetiadvisers.com
we can be assured that we’re going to get a pedestrian quote

SERENGETI ADVISERS MEDIA AUGUST 2009

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