Scribd Logo
Upload

Welcome to Scribd!

  • 10 views

    Fast Track: Up For The Challenge? Here Are The Details ..

    Uploaded by

    api-247948509
    The document describes MBB Fast Track, a 9-week summer program that gives college students real-world experience developing a marketing campaign for a client under the mentorship of advertising professionals. Students will work autonomously in teams to create integrated campaigns including advertising, PR, social media, and design. The unpaid program requires a weekly 3-hour core meeting and additional flexible hours, running from June 4th to August 6th, culminating in a final presentation. Qualified applicants should have interest in advertising fields and a relevant major, and submit a resume and 250-word essay by March 12th.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content

    You might also like

    Fast Track: Up For The Challenge? Here Are The Details ..

    Uploaded by

    api-247948509
    10 views1 page
    The document describes MBB Fast Track, a 9-week summer program that gives college students real-world experience developing a marketing campaign for a client under the mentorship of advertising professionals. Students will work autonomously in teams to create integrated campaigns including advertising, PR, social media, and design. The unpaid program requires a weekly 3-hour core meeting and additional flexible hours, running from June 4th to August 6th, culminating in a final presentation. Qualified applicants should have interest in advertising fields and a relevant major, and submit a resume and 250-word essay by March 12th.

    Original Description:

    Original Title

    Untitled

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    The document describes MBB Fast Track, a 9-week summer program that gives college students real-world experience developing a marketing campaign for a client under the mentorship of advertising professionals. Students will work autonomously in teams to create integrated campaigns including advertising, PR, social media, and design. The unpaid program requires a weekly 3-hour core meeting and additional flexible hours, running from June 4th to August 6th, culminating in a final presentation. Qualified applicants should have interest in advertising fields and a relevant major, and submit a resume and 250-word essay by March 12th.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    10 views1 page

    Fast Track: Up For The Challenge? Here Are The Details ..

    Uploaded by

    api-247948509
    The document describes MBB Fast Track, a 9-week summer program that gives college students real-world experience developing a marketing campaign for a client under the mentorship of advertising professionals. Students will work autonomously in teams to create integrated campaigns including advertising, PR, social media, and design. The unpaid program requires a weekly 3-hour core meeting and additional flexible hours, running from June 4th to August 6th, culminating in a final presentation. Qualified applicants should have interest in advertising fields and a relevant major, and submit a resume and 250-word essay by March 12th.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 1

    FAST TRACK

    2014

    We're looking for eight motivated and talented college students who are up for the ultimate summer challenge of producing a campaign in an advertising agency environment. MBB Fast Track 2014 is a nine-week summer program that gives students a real-life portrayal of working in an ad agency. From account service to creative execution, MBB Fast Track promises to be filled with team collaboration, mentorship from seasoned professional and relevant experience to help you excel to your next opportunity.

    UP FOR THE CHALLENGE? HERE ARE THE DETAILS ... PROGRAM OVERVIEW
    A team of select college students will take on the challenge to develop a marketing campaign for a real client, including interactive, media planning, public relations and creative. Two teams will work autonomously as an independent agency group, but have access to the research, tools and staff resources at Muller Bressler Brown. The summer experience will culminate at the end with a presentation to the senior management team at Muller Bressler Brown, who will evaluate the work of the two groups. Throughout the duration of the nine-week program, there will be several set deadlines designed to keep the project on track. In addition, there will be an MBB Ambassador that will serve as the main point of contact for the students and will be available for any questions.

    WHEN
    Wednesday, June 4 through Wednesday August 6; final presentation on Wednesday August 6. Required three-hour core meetings will be held weekly at the MBB office, Wednesday morning, 9 a.m. - Noon. Expect to commit to additional hours each week, but they will vary and be scheduled at your discretion. While the MBB Fast Track Program is unpaid, flexible hours are offered to accommodate any coinciding summer employment. Use of the MBB office is available to the student team from 9 a.m. - 5 p.m., Monday through Friday.

    QUALIFICATIONS
    Mandatory requirements include curiosity, creativity, passion and desire to make an impact; interest in field of advertising - account service, public relations, social media, interactive/web and creative; student of journalism, communications, marketing, graphic design or other related field.

    INTERESTED? HERE'S HOW TO APPLY ...


    + + + + Submit a resume Complete a 250-word essay on why we should pick you ... be creative Send both in either Word or PDF formats to Gina Littlejohn, glittlejohn@mbbagency.com Deadline: Wednesday, March 12

    You might also like