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bound

magazine
bound (adv.)
1. To leap forward or upward
2. To progress by forward leaps or springs.
3. To bounce; rebound.
bound (n)
1. A leap; a jump.
2. A rebound; a bounce. mental, groundwork, heart,
important part, infrastructure, key, origin, root, source
also
looks good as a logo as it does have
symmetrical aesthetic with the letters b & d.
Title
Te aim is to create a platform to tell peoples stories about
how & why they ended up doing
what they do,
why do they want to be
independent
& their process of creation
using imagery/text elements
with an editorial storytelling approach.
Statement / Motivation
Statement & Motivation
Te aim is to search/discover on
why people choose to work as
independents, understand their
morales & goals
and eventually come to a conclusion
by having an overall shared
motivation & hopefully inspire the
readers.
Medium
People still prefer
print for long-editorial reads to have a
laid-back reading experince
consider
print as a more trusted/preferrable source
think
print as an archivable object
Medium
Print
will maintain its purpose & importance;
it will be wiewed as an immersive/controlled reading experience with its
paper quality,
layout design,
photography direction,
editorial curation
& content
opposed to a reading experience on a digital surface.

Audience
Te planned target audience people in their 20s & 30s
who can be inspired from
peoples stories/ideas/approaches/
motivations/problem solving
& potentially one day create their own businesses.
Mock-Ups, Draft Layouts,
Graphic Elements
hard/graft
The process of watchmaking has evolved
s/gn/canI/y s/nce German nob/eman
sIarIed wear/ng porIab/e"
helvetica neue bold
56pts
helvetica neue bold italice
15pts
bound
adobe garamond pro regular
110pts
adobe garamond pro regular
9pts / 9 line height
logo type
#3
r.149 b.64 b.32
#2
r.149 b.64 b.32
#1
r.38 b.79 b.132
feature title
feature quote
text
Te style of your watches is incredibly meticulous, and
at the same time, quite nostalgic, we at Cereal love
the little pieces of history you add to the story of each
watch. Tell us about the process of creating a Uniform
Wares watch, from conception to production. Te
design process always starts of.

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