BOLLYWOOD

Basic Statistics
Produces approx 200 films a year
This represents 25% of India’s output, most of which is in regional
languages such as Tamil and Telugu
12,000 cinemas in India, many of them being refurbished into
multiplexes
High entertainment taxes add 50-100% on admission prices
75% of films lose money (95% in 2002); many are “substandard”
Revenues fell 40% 2000-2002, even as viewing of films increased
100%
Mostly privately financed, often from criminal sources, but since
2000 the government gave film-making official “industry” status,
opening it up to bank finance, government loans etc.
Spread of Cable (40m homes, mostly served by small operations),
DVD and VCD has boosted piracy