MKT673 MARKETING APPLICATIONS ASSIGNMENT ONE: SALES MANAGEMENT BRIEFING This assignment covers five Sales Management teaching

and learning topics. The assessment will be issued in a series of five parts at [or just after] the requisite topic has been covered in class. TOPIC TASK GRADED TOTAL MARK VALUE 6%

Topic One Introduction to Explore the nature and scope Sales of modern Sales Management. Management Topic Two Sales Planning Explain the strategic, operational and tactical planning activities of a Sales Manager. Topic Three The Personal Present an appreciation and Selling Process application of the Personal Selling Process. Topic Four Problem solving Develop a practical application application of your knowledge to date. Topic Five Integrative Present an appreciation and thinking application of Sales Management responsibilities thus far in the course.

Out of 100%

Out of 100%

6%

Out of 100%

6%

Out of 100% Out of 100%

6% 6%

30% Due Date: Thursday 10 April at 16:30h

Format: Each Topic must be delivered as a three pager [excluding appendices and references] featuring a solid content of tightly scripted writing. Ethos and Tone: Your assignment must reflect an applied, problem solving ethos based on sound theoretical Sales Managemen principles. Its tone should be business-like: precisely as though you were presenting your professional judgement and advice to senior executives or a sophisticated, Marketing-savvy paying client. ---oooOOOooo--MKT673 Sales Management Assignment One