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Santa Clara Valley Chapter Presents

Social Media Marketing


Karen Trolan is the Assistant Manager at Alain Pinel Realtors, Los
Gatos, responsible for agent improvement. Her leadership, managing, coaching and teaching affords Karen with the tools to successfully assist SILVAR, APR, agents and real estate clients. Karen has an extensive background and experience in the real estate industry as a top agent, opening and leading offices as a Managing Real Estate Broker, BOD of Real Estate Boards and Association, a Commercial and Residential Property Manager and a Regional Manager of the Silicon Valley. Because Karen was a top agent and supports as many as 1,000 agents, she understands the need for the focus on the client while leading a balanced life. She is committed to the team and creates opportunities for the agents by providing the extensive tools needed to improve business, sales, time management, balancing and attitude. Direct: 408.357.8759 Cell: 408.838.7653 www.apr.com/ktrolan Email: ktrolan@apr.com CalBRE# 0891091

Keith Walker began his career in 1998, moving his family from
Chicago to join his father, Jim Walker, and embark up on a career in real estate. He quickly became a disciple of the team concept in real estate and became a top agent in his previous company prior to joining Intero Real Estate Services in 2006. Keith structured his business around building a complete team. Keith contributes his teams success to open communication, focusing on each individuals strengths, consistency, adhering to the Pillars of Business, cutting edge technology, and, most importantly true genuine care for every single client. The Walker Group is consistently in the Top 1% of all agents within Intero Real Estate Services.

Direct: 408.357.5783 Cell: 408.314.4747 www.walkergroupsv.com Email: keith@walkergroupsv.com CalBRE# 01244287

Santa Clara Valley Chapter Presents

Social Media Marketing


Genia Jenssen and her husband, Ludo, are owners of Draak Productions where they build websites integrating them with blogs and social media while maximizing search engine optimization for higher ranking. A website turns contacts into prospects and vice versa, because some people are more comfortable contacting you online rather than calling you. A good website acts like a powerful advertising tool and will create the right first impression, since people will "know" you before they know you.
Originally from Peru, Genia came to the United States to attend the University of WisconsinMadison where she earned her Bachelors Degree and . continued her education at the Georgia Institute of Technology in Atlanta where she received her Masters Degree in Chemical Engineering. She has over 20 years of software and firmware development. In 1999 she decided to leave that industry and focus her code-writing talents full-time on website development. Most of all, she get the greatest joy helping people with small businesses realize more success with e-commerce and creativity. She does web pages in both English and Spanish. Direct: 408.993.2086 www.draak.net janssen@draak.net

Wallace Chane is the Director of Baynet Technologies, a real estate technology firm founded and based in Silicon Valley since 1994. Baynet Technologies has a track records of providing practical and applicable technology to the real estate community. Wallace believes that technology should further real estate, rather than hinder it. The current core portfolio of Baynet Technologies is designed to enhance, rather than hinder, the goals of all real estate brokerages and agents.
Baynet Technologies latest platform, e-Agent, provides a comprehensive solution to the Realtors needs, including automated web marketing and social media marketing. In addition to Baynet Technologies portfolio of products and services, Wallace has had the opportunity to consult for many of the nations leading real estate companies and top producing teams on their technology, marketing and operations. Simplifying their needs and giving practical advice and solutions to ensure that technology becomes their partner for success. Phone: 408.253.8090 www.baynet.com Email: Wallace@baynet.com

Santa Clara Valley Chapter Presents

Social Media Marketing


Cassandra Maas is an agent at Alain Pines Realtors in Saratoga and was
past SILVAR Chair for the Los Gatos/Saratoga District and a C.A.R Director. She is a second generation Bay Area Realtor and was originally licensed in 1977. After six years in real estate, she discovered the newly emerging technology sector and launched a successful career in high tech. She worked at Atari in tech support, Netscape as a System Engineer in the Website Operations Group, started the first internet site for Space Systems/Loral and created their intranet, designed the Network Operations Center for Cyberstar, created the web development team for ePhones and co-founded Smartphones Technologies, a mobile content provider. She joined Facebook in 2008 to test Facebook apps that Smartphones Technologies had created. She later joined Twitter, Instagram, Yelp, Linkedin, Pinterest, Google +, Houzz, ActiveRain, Klout and others. She has numerous trasactions that have resulted from her social media presence. She has written about technology, appeared regularly on technology TV shows, and gave a presentation at the TabTimes Conference in San Francisco demonstrating some of the apps she uses when doing a real estate transaction on an iPad. You can find it on YouTube by searching for TabTimes and Cassie Mass. Find me on Facebook at www.facebook.com/cassiemaas and add me as a friend.

Cell: 408.472.7988 www.cassiemaas.com Email: camas@apr.com CalBRE# 01778312

Andrew Sturtevant has a golden rule: All paper that enters his office must be shredded on site. A paperless real estate business is more cost effective and convenient for everyone involved. Being paperless allows you to do more transactions with less effort. Andrew effectively uses tools that are available to all agents, but used by few. This brings him rave Reviews to be envied. Besides using electronic transactions, Andrew also extensively uses video to get his messages to potential clients.
Andrew started his real estate career with Realty World in 2005 and went into business for himself in 2007. He specializes in the extremely competitive lower Peninsula and South Bay markets. Office: 877-922-8937 Cell: 650-251-4191 www.intelligentbuyer.com Email: Andrew@sprealtor.com CalBRE# 01884823

Things to Remember!!

Things to Remember!!

Things to Remember!!

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