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strategic management

DefinitionSave to FavoritesSee Examples The systematic analysis of the factors associated with customers and competitors (the external environment)

and the organization itself (the internal environment) to provide the basis for maintaining optimum management practices. The objective of strategic managementis policies andstrategic priorities. to achieve better alignment of corporate

The term strategic management is used to refer to the entire scope of strategicdecision making activity in an organization. Strategic management as a concept has evolved over time and will continue to evolve

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