Crompton Greaves faced problems like low profitability and an unfavorable seller's market from 1980-2000. To solve this, they introduced total quality management at their Nasik plant, had workers visit customers to understand problems, and adopted a market-driven approach and continuous improvement practices. These solutions improved operational efficiency as seen by reduced inventory levels, increased inventory turnover, and higher productivity and profits. However, fortunes declined again due to low spending on research and development and low barriers to entry in their industry.
Crompton Greaves faced problems like low profitability and an unfavorable seller's market from 1980-2000. To solve this, they introduced total quality management at their Nasik plant, had workers visit customers to understand problems, and adopted a market-driven approach and continuous improvement practices. These solutions improved operational efficiency as seen by reduced inventory levels, increased inventory turnover, and higher productivity and profits. However, fortunes declined again due to low spending on research and development and low barriers to entry in their industry.
Crompton Greaves faced problems like low profitability and an unfavorable seller's market from 1980-2000. To solve this, they introduced total quality management at their Nasik plant, had workers visit customers to understand problems, and adopted a market-driven approach and continuous improvement practices. These solutions improved operational efficiency as seen by reduced inventory levels, increased inventory turnover, and higher productivity and profits. However, fortunes declined again due to low spending on research and development and low barriers to entry in their industry.
Crompton Greaves faced problems like low profitability and an unfavorable seller's market from 1980-2000. To solve this, they introduced total quality management at their Nasik plant, had workers visit customers to understand problems, and adopted a market-driven approach and continuous improvement practices. These solutions improved operational efficiency as seen by reduced inventory levels, increased inventory turnover, and higher productivity and profits. However, fortunes declined again due to low spending on research and development and low barriers to entry in their industry.
PROBLEMS& SOLUTIONS All time low profitability Seller to buyers market Improve operational efficiency Introduce TQM- Nasik Plant Workers visit to learn customer problem Market Driven approach Kaizen SOLUTIONS U Shape Layout Kitting Inventory 2.87-2.35 Inventory turnover ratio 2-7 CFT Reaping Benefits T/over >Rs,1000 Cr Productivity 6-12 lakhs//man year Profit 6X Training manhours 1-3% But Down Again WHY?
Reversal of fortunes Low R&D Spend Low entry Barrier