Building a Better Burger

Making our best-selling burger into

a healthier menu choice
Problem and Solution
Problem: health-conscious customers avoid
our burger because of the calories, fat, and
carbohydrates it contains
Solution: Find alternative components for
the burger that have less calories, fat, and
carbohydrates
4/1/2014
Kierra Hurley
2
Bun Nutrition
Our Bun
Calories: 260
Fat: 5 g
Carbohydrates: 45 g
Alternative Bun
Calories: 140
Fat: 2 g
Carbohydrates: 27 g
4/1/2014 Kierra Hurley 3
Cheese Nutrition
Our Cheese
Calories: 125
Fat: 9 g
Carbohydrates: 1 g
Alternative Cheese
Calories: 70
Fat: 4 g
Carbohydrates: 1 g
4/1/2014 Kierra Hurley 4
A Better Burger
Our Best Seller
Total Calories: 585
Total Fat: 27 g
Total Carbohydrates: 46 g
New Better Burger
Total Calories: 410
Total Fat: 19g
Total Carbohydrates: 28 g
4/1/2014 Kierra Hurley 5