Underexposed Television Producers in Magazines WHO ARE THESE PEOPLE? D.B. Weiss David Benioff Carlton Cuse Damon Lindelof Game of Thrones Lost RESEARCH QUESTIONS RQ1: How are the producers portrayed in magazines?
RQ2: Does the portrayal of the producers change from the post trial-and-error season (season 2 of each show) to the virally popular season (3rd for GoT, 6th for Lost)?
Eugene Shaw: Agenda-setting Theory
Robert Entman: Framing Theory
Showrunner BACKGROUND METHOD Case Study Who:
What: Total : 60 articles
Where: MasterFILE Premier magazine database
When: Post trial & error season (2) and most viral season (3,6)
METHOD (CONT.) How: Search terms: (producers, show, actors) Targeted number of articles Categories: Mentioned briefly In-depth but short In-depth and long No mention
Show Target # of Articles Producer 1 4 Producer 2 4 Show Title 4 Actor 1 1 Actor 2 1 Actor 3 1 ANALYSIS 68% were from entertainment magazines 42% had no mention of producers Briefly Mentioned In-depth but Short In-depth but Long No Mention Martin covered 30% more than producers Abrams covered 17% more than producers
THE ORIGINAL CREATORS George R.R. Martin J.J. Abrams USE OF THE PRODUCERS Actor-concentrated Articles At the beginning of an article: She also looks phenomenal in a bikinia fact that Losts producers havent been shy about taking advantage of (Rolling Stone). At the end of an article: We were flirting with despair until we saw her audition, says a producer. This was someone people would follow into the fire (Rolling Stone). No mention: Admit it, the writers have no idea where this thing is going (Esquire). FRAMING Professional vs. Personal Actors Personal (61%) Professional Producers Personal (10%) Professional SO WHAT? Reporters hiding producers identities seen as insignificant
Framing in a personal lens creates an easier connection between viewer and actor
Some could argue the exposure makes the experience less real
So why does it matter? Ill-informed society Need balance of topics and publications Personal connection Educational