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    Ad Inventory

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    api-19488079
    Ad inventory refers to the total number of advertising opportunities available across various mediums. These opportunities include the total number of ads available to display. The supply chain for ad inventory involves networks, publishers, agencies and exchanges working together to supply and sell ad space. Impressions refer to each time an ad is displayed to a visitor on a page. The inventory of a blog can be calculated as the number of impressions divided by the number of ads per page.

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    Ad Inventory

    Uploaded by

    api-19488079
    17 views1 page
    Ad inventory refers to the total number of advertising opportunities available across various mediums. These opportunities include the total number of ads available to display. The supply chain for ad inventory involves networks, publishers, agencies and exchanges working together to supply and sell ad space. Impressions refer to each time an ad is displayed to a visitor on a page. The inventory of a blog can be calculated as the number of impressions divided by the number of ads per page.

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    Ad inventory

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    Ad inventory refers to the total number of advertising opportunities available across various mediums. These opportunities include the total number of ads available to display. The supply chain for ad inventory involves networks, publishers, agencies and exchanges working together to supply and sell ad space. Impressions refer to each time an ad is displayed to a visitor on a page. The inventory of a blog can be calculated as the number of impressions divided by the number of ads per page.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as doc, pdf, or txt
    17 views1 page

    Ad Inventory

    Uploaded by

    api-19488079
    Ad inventory refers to the total number of advertising opportunities available across various mediums. These opportunities include the total number of ads available to display. The supply chain for ad inventory involves networks, publishers, agencies and exchanges working together to supply and sell ad space. Impressions refer to each time an ad is displayed to a visitor on a page. The inventory of a blog can be calculated as the number of impressions divided by the number of ads per page.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as doc, pdf, or txt
    of 1

    Ad inventory

    “The supplies of opportunities to advertise on single medium”


    or total number of ads and to display the ad in any medium.

    Value chain process

    Network/
    Publisher Advertis
    Agency
    exchange r
    Ad inventory
    The supply of opportunities are total number of ads and to display the add in any
    medium.

    Impression
    Every time visitor visit a page and once add will be showed
    A single viewing a single person is called

    Inventory of blog = No of impressions /no of Ads n page

    How a web page work

    Web server======== DNS server ========= browser

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