FORCES THAT SHAPE

CONTEMPORARY VALUES
Filipinos are cosmopolitan; they are both oriental
and occidental, so they are familiar and can adjust
easily with the ways of different people and
countries.

Aeta, Indonesian, Malaysian, Hindu, Arabian, and
Chinese are the foundation of the Filipinos
oriental culture; the core of their moral and social
conscience and cultural identity.
Spanish and American cultures composed the
Filipinos occidental ways.
Spanish - influences found its way into our religious,
political, economic, and educational life, as well as into
our language, dress, and diet.
compadre system initiated the Filipino into
the practice of extended families.
Americans introduction of a democratic system of
government. They also popularized education as the
most essential channel for social mobility and imposed
the use of the English language.

While the Filipinos adhere to the predominantly
gemeinschaft nature of society, they are pressed by
other forces to incorporate gesellschaft aspects into
it.
Gemeinschaft social relations between
individuals, based on close personal and family
ties.
Gesellschaft social relations based on impersonal
ties, as duty to a society or organization.

VALUES: INCONSISTENCY
AND CONFLICT
Value Inconsistency it reflects the cultural
diversity of society. This leads to a strained or
abnormal balancing act of how we view the world.
Values are not called full values unless they go
through the cognitive, affective, and behavioral
processes.

1. Cognitive something that ones values should
be chosen freely from alternatives after careful
thought.
2. Affective a persons choice is prized and
cherished, and the person publicly affirms it.
3. Behavioral if one values something, he or she
shows this in his or her actions, acts positively
about it, and does it habitually.

FILIPINO VALUES
Four Basic Filipino Values
based on Jaime Bulatao:
1. Emotional closeness and security in a family it
is in this value where the family, including
extended family, give support to members of the
family.
2. Approval from authority and of society
Filipinos have the desire to please and be
accepted by the authority.

3. Economic and social betterment Filipino value
of uplifting ones state in life. This can be considered
a positive value, but negates itself if one goes to the
extent of selling oneself and sacrificing other values.
4. Patience, endurance, and suffering this value
shows the matiisin attitude among the Filipino. It
enables us to bounce back easily when tragedy
strikes.

VALUES ADAPTED IN
PHILIPPINE CULTURE
Sociologist Robin William identifies ten values
which are central to the American culture. Since
the US controlled the Philippines as a colony, these
values where adapted in Philippine culture.

1. Equal Opportunity which means that society
should provide everyone with the opportunity to be
successful.

2. Achievement and Success encouraged by
competition so that a persons rewards reflect his or
her personal trait.
3. Material Comfort refers to making money.
4. Activity and Work we tend to prefer action to
reflection and try to accept hard work than accept
our fate.
5. Practicality and Efficiency when what is
preferred as practical and not theoretical.
6. Progress the preference for products which are
identified as the latest therefore the best.
7. Science the recognition of the works of science
experts as the source of knowledge; at the same
time giving less attention to emotions and intuition.
8. Democracy and Free Enterprise reflected during
elections, when we emphasize our needs and
choices.
9. Freedom the belief that individuals should be
free to pursue ones personal goals with little or no
interference from anyone else.
10. Racism an Group Superiority individuals rate
others according to sex, ace, ethnicity, and social
class.